Faw liberation’s Ten Years: Polishing National Automobile Brands with Innovation

  The new journey has reached a new height, and the new era has created new glories. Faw liberation regards innovation as the first driving force for development, adheres to innovation-driven, technology-leading and industry-leading, and builds the core competitive advantage of products in an all-round way. Faw liberation has placed independent innovation in a prominent position and made remarkable progress in key core technologies. Stepping into a new era, innovation makes the background color of "liberation", a national automobile brand, brighter.

  Market-based product navigation

  Products are the foundation of an enterprise. Over the years, faw liberation has adhered to the principle of "production generation, research and development generation and reserve generation". In 2017, with the merger of the Commercial Vehicle Development Institute, the R&D capability of the enterprise was further enhanced, and the business fields of "research, production, supply and sales" were further opened, realizing the transformation from "research and development to production" to "market to market", and the sales share continued to increase.

Faw liberation this decade: polishing the copy of national automobile brand _fororder_image001 with innovation.

Faw liberation product pedigree

  In the past ten years, faw liberation has accurately grasped the market changes and users’ demands, increased investment in R&D year by year, produced fast and good products, successively launched a series of replacement products and key models, and built 12 product platforms covering heavy, medium and light trucks and buses. In the field of heavy trucks, J7, as the benchmark model of high-end heavy trucks in China, has a market share of 49%, and won the first prize of China Truck of the Year in 2019 and China Automobile Industry Science and Technology Progress Award in 2020. As the latest high-end heavy truck, Yingtu has become a bright spot in the industry with its highly reliable power chain and intelligent home experience, and is sought after by the market. J6P, as a fist-liberating product, has continuously improved its family pedigree and expanded its market coverage. J6V focuses on the pain points of customer value and is committed to providing operational solutions with the best TCO. In the field of China Truck, J6L, JK6 and Dragon V continue to build product competitiveness with customers as the center, and the cargo products have maintained the first market share in recent years. In the field of light trucks, we adhered to the strategy of high efficiency and light weight, vigorously promoted the improvement of product mix and product competitiveness, and achieved rapid growth in the share of Lingdao, J6F and Tiger V.. In the field of buses, the third generation of new energy smart buses have been put into the bus market in batches, and the Snow Eagle luxury off-road RV will be on the market soon, which is highly anticipated by the market.

  In the past ten years, faw liberation has continuously upgraded its product technology. In 2015, the company took the lead in introducing world-class warranty standards such as "100,000 km oil change for three major assemblies, 500,000 km maintenance-free wheel end, and three-year extra-long warranty regardless of mileage". At the same time, it also built a series of core technologies such as system fuel saving, independent electronic control, independent aftertreatment, lightweight, high reliability, low wind resistance, low rolling resistance, vehicle energy management, pneumatic urea system and efficient aftertreatment technology, and established technical absoluteness. On this basis, through the development and improvement of adaptive products, faw liberation has successively launched a series of new products, such as pilot version, glory version, quality benefit version, northern model, southern model, plateau model, green link model and express delivery model, which are widely welcomed by the market with differentiated leading competitive advantages.

  In the past ten years, faw liberation has insisted on the independent development of the three major assemblies. The mission of engine products is to build low-carbon, intelligent and highly reliable power, vigorously promote product research and development, and build three heavy-duty high-efficiency and energy-saving power platforms for commercial vehicles M/V/X diesel engines and natural gas, leading the industry in comprehensive competitiveness of products. Box-and-bridge products focus on improving the key technologies of high quality, light weight and low TCO, and fully meet the market demand. They have successively launched a series of brand-new products such as 12-speed manual transmission, automatic transmission, 435 and 465 drive axles, and continuously consolidated their independent competitive advantages.

  Facing the future and accelerating transformation

  In recent years, a new round of global scientific and technological revolution is in the ascendant, and the wave of "new four modernizations" characterized by new energy and intelligent networking has swept the entire automobile industry. Faw liberation, as a traditional manufacturing enterprise, aimed at the direction of industrial development and accelerated its own transformation. On the basis of strengthening traditional vehicles, it paid more attention to and invested in new technologies and formats, and achieved a series of achievements in product innovation and format innovation.

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In September 2021, faw liberation released the "15333" new energy strategy.

  Faw liberation actively implements the national "double carbon" strategy, and in September 2021, it issued the "15333" new energy strategy, which sounded the "charge" for the transformation to new energy. By building three technical platforms of pure electric vehicle, hybrid vehicle and fuel vehicle, and three technical platforms of core assembly of electric drive, power battery and fuel cell, we have successively developed a series of products, such as new high-life hybrid battery system, fuel cell system integration technology, EPB hydraulic brake +E-Park, light autonomous coaxial integrated electric drive bridge and so on. On June 8, 2022, the autonomous hydrogen direct injection engine was successfully ignited, indicating that the thermal efficiency exceeded 55%, reaching the international leading level. Faw liberation actively plans the strategic layout of new energy, builds a "sustainable, positive cycle" new energy ecosystem, starts from the pilot project in Shijiazhuang in the liberation era, actively innovates business and marketing models, and creates three exclusive services: separation of vehicles and electricity, vehicle leasing and transportation capacity undertaking, and recycling of used cars and batteries, so as to achieve a breakthrough in the new energy market in an all-round way. Up to now, a total of 141 new energy products have been launched, achieving industry leadership in the new energy track.

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Faw liberation unmanned port car put into operation in Rizhao Port, Shandong Province.

  In the field of smart cars, faw liberation has also achieved fruitful results. In 2017, faw liberation completed the first unmanned demonstration of commercial vehicles in China, and in 2018, it completed the launch demonstration of L4 series smart cars. In recent years, by comprehensively breaking through the core technology of intelligent networking and building a domestic leading intelligent networking technology platform, faw liberation has built 14 intelligent networking commercial vehicle products focusing on key operation scenarios such as trunk logistics, sanitation and ports, and achieved the first sales volume in China, leading the technology and products in an all-round way. The world’s first mass-produced L2-class and L3-class trunk logistics intelligent tractors, the J7 super truck has accumulated 2.38 million kilometers, pioneered the L4-class self-driving urban sanitation product based on 5G-V2X, and took the lead in demonstrating operation in Suzhou High-speed Railway New Town, with zero accidents and safe operation exceeding 100,000 kilometers. It is the first unmanned port car operation system integrating car, port and cloud, and it is the first commercial operation in Rizhao Port, with a cumulative loading and unloading of containers exceeding 70,000 TEU.

  In terms of car networking and ecology, "Jiefangxing" car networking products have been deeply transformed into digital intelligence, and the infrastructure of car networking has been completed, achieving the standard of car networking for all models, and the new format has climbed to new heights. At present, more than 1.5 million commercial vehicles have been linked, and the accumulated mileage data exceeds 200 billion kilometers. The functions such as vehicle information inquiry, driving behavior analysis and one-click service provided by APP through vehicle networking data have reached the leading level in the industry. Faw liberation also focused on the core scene of aftermarket, cooperated across borders, customized and developed the "Four Musketeers" ecological services of refueling, insurance, ETC, and fleet management, and provided users with in-vehicle WIFI services to help the ecological services blossom in an all-round way.

  Innovation leads the brave tide

  In recent years, faw liberation has deepened the construction of "Emancipating and Leading" technology brands, created three independent innovation technology routes of "Emancipating the Intellectual Way", "Emancipating the Blue Way" and "Emancipating the Beneficial Way", and focused on the main direction of "four modernizations and one high technology" (informationization, intelligence, low carbon, electrification and high quality). The number of technology development and resource investment have increased by over 50% every year, and a number of key core technologies have made major breakthroughs. The company has successively won the second prize of national scientific and technological progress, the first prize of China automobile industry scientific and technological progress and many other honors.

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In September 2020, the first science and technology conference in faw liberation was successfully held.

  In 2020, faw liberation successfully held the first science and technology conference, issued the Outline of faw liberation Science and Technology Development Plan (2021-2030), and comprehensively established the "13586" development plan. Under the banner of technological innovation, faw liberation has defined three "main channels" for technological development, namely, traditional vehicles lead the system to save energy and attack zero-carbon fuel, new energy vehicles realize traditional vehicle electrification, intelligent core assembly and exclusive vehicle platform in stages, intelligent network-based pilot autopilot and vehicle networking application, on this basis, a complete application technology and forward-looking technology layout have been further formed, which has determined the development direction for technology leadership and product pilot in the near and long term. In recent years, faw liberation has set up R&D institutions in Suzhou, Nanjing, Foshan, Steyr, Munich, Germany, Japan and other places, forming a "four countries and nine places" R&D layout, making full use of the advantages of high-level talents gathering in various places, condensing global wisdom and enhancing innovation ability.

  In recent years, faw liberation has actively expanded cooperation with Industry-University-Research and cooperated in tackling key problems with new technologies. Strengthen cooperation with Automotive Engineering Society, Tsinghua University, Shanghai Jiaotong University, Jilin University, Wuhan University of Technology and other academic organizations, colleges and universities, speed up the solution of technical problems in the industry, promote the transformation and application of achievements, and make leap-forward progress in basic technology and forward-looking technology research, laying a solid foundation for leading technology and leading products.

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In June 2021, "News Network" reported faw liberation’s innovative achievements.

  At the same time, faw liberation has comprehensively optimized the management procedures of technical projects, constructed and implemented an incentive mechanism for scientific and technological innovation, and rewarded scientific and technological innovation projects, papers and authorized patents. From 2018 to 2021, 81 scientific and technological innovation projects, 67 scientific and technological papers and 1,327 authorized patents were awarded, with a total reward of 6.469 million yuan, benefiting 2,373 people, winning 1 second prize of national scientific and technological progress, 15 provincial and industrial scientific and technological progress awards and 40 scientific and technological progress awards of group companies. In 2022, 79 company-level scientific and technological innovation projects were declared and reviewed, and 30 group scientific and technological innovation awards were recommended, 9 at the provincial level and 13 at the industry level. Since 2020, the company has continuously held the "Exhibition of Technological Achievements of Liberation and Creation" ‘ 3310’ The core technology achievement exhibition "New Energy Vehicle and Assembly Technology Exhibition", innovative achievements and R&D strength were fully displayed.

  "A century-old foundation will last forever and create a new journey of liberation." In the future, faw liberation will unswervingly follow the road of independent development and open cooperation, adhere to the strategy of innovation-driven development, and strive to play a greater role in promoting the self-reliance and self-reliance of high-level science and technology in the field of national commercial vehicles. (Photo courtesy of faw liberation)