Double 11 has changed a lot this year, and Taobao JD.COM has stopped rolling.

In the 16th year when it was created by e-commerce platform, the front of double 11 was further lengthened. At 8: 00 pm on October 14th, Taobao, Tmall, JD.COM and other e-commerce platforms started this year’s double 11 activities, about 10 days earlier than last year and one month earlier than the first double 11.

Year after year, major e-commerce platforms in JD.COM, Taobao, Pinduoduo and Tik Tok, as well as e-commerce anchors and merchants, have entered a new cycle in double 11, and various subsidies, promotions and promotional activities have emerged one after another, but it still cannot change the trend that double 11 is getting colder.

E-commerce promotion is becoming more and more "cold"

Once upon a time, when people mentioned double 11, they thought of "Buy in buy buy", which not only created many sales miracles, but also promoted the rapid development and reform of the e-commerce industry.

Looking back at the historical data, the transaction volume in double 11 has been increasing year by year. It started from 50 million yuan in 2009, broke through the 50 billion yuan mark in 2014, reached 120.748 billion yuan in 2016, and reached a record high of 498.2 billion yuan in 2020, and the transaction volume in 2021 was close to 540 billion yuan.

Later, Tmall no longer announced the total transaction amount, but it was clear to everyone that the sales growth rate in double 11 slowed down year by year. Undoubtedly, double 11’s involution phenomenon, which has lasted for many years, has trapped not only the merchants but also the platform, and even the consumers are tired of it.

At the merchant level, the price of double 11 volume has caused many troubles, such as compressed profit space, rising cost and great after-sales pressure. In order to compete for market share, merchants need to continuously reduce prices, which leads to a serious reduction in profit margins. While pursuing sales, they are also facing huge cost pressures.

At the platform level, double 11’s volume traffic, how to attract and retain users has become a huge challenge for the platform. When short video platforms such as Tik Tok and Aauto Quicker enter the market, users’ attention is distracted, which leads to the relatively limited traffic available for each platform, and the traffic competition becomes more and more fierce.

At the consumer level, double 11’s brain power, more and more complicated preferential activities and rules make consumers feel confused and tired, which reduces the shopping experience. Consumers’ attitude towards double 11 is becoming more and more rational. They are no longer willing to spend a lot of time and energy to study various complicated preferential rules, but prefer to choose simple and direct shopping methods.

We have to face up to the fact that it is difficult for double 11 to reproduce the commercial miracle of the past. However, traditional e-commerce platforms, such as Taobao and JD.COM, still have significant advantages in the order of magnitude during the Double Eleven period. Even under great pressure, these platforms need to persist, so changes are necessary.

The rhythm of double 11 has changed this year.

In the past few years, during the period of double 11, the whole network platform generally focused on the lowest price of the whole network, and the market was seriously involved. In 2024, the rhythm of double 11 has changed, and the platform still provides a series of preferential subsidies, but instead of blindly "involvings", it emphasizes giving businesses and consumers new experiences.

Considering the current market situation, the platform seems to have reached a consensus. There are three key words in this year’s double 11: lengthening the time line, not rolling low prices, and improving the living conditions of businesses.

First, the pre-sale time in double 11 is getting longer and longer, and the ultimate goal is undoubtedly to push up the total turnover. By extending the activity cycle, the e-commerce platform can reduce the stocking pressure of express delivery companies and merchants, better plan logistics and inventory, and give consumers ample shopping time, thus effectively promoting sales growth.

Secondly, double 11’s low-price strategy has been weakened, and attention has been paid to service details. This change is to enhance consumers’ shopping experience and satisfaction.

Last year, in double 11, the major platforms such as Taobao, JD.COM and Tik Tok competed for the "lowest price of the whole network" as the biggest highlight. And this year’s double 11, its highlight has turned to quality service. Taobao has launched a number of measures for this purpose, including providing postal services for Xinjiang, introducing the shopping mode of using first and paying later, and providing free shipping services for 88VIP members.

Third, double 11 merchants’ services have been upgraded, creating a better business environment for merchants and actively supporting the development of small and medium-sized businesses. Merchants’ attitude towards the Double Eleven changed from expectation to coping, which made it difficult for double 11 to bring significant revenue growth. In order to cope with this situation, Taobao and Tmall actively adjusted and upgraded their business tools, mechanisms and strategies.

Judging from a series of measures implemented by Taobao and JD.COM this year, double 11’s promotion thinking has changed from "relying on low prices to attract users" to "paying attention to details to impress users".

Loosely bind businesses to make consumers more profitable.

JD.COM and Taobao share the same goal of improving business efficiency and consumer satisfaction, but they have taken different actions, thus forming a differentiated competitive advantage beyond price.

Taobao makes full use of huge merchant resources, rich commodity types and AI technology applications, as well as the ecological advantages of the supply chain, and constantly innovates around the supply and demand ends.

First, implement a new merchant scoring system, optimize the "refund only" function, and return the after-sales autonomy to the merchants; Second, relying on its huge commodity library and accurate data analysis ability, through AI marketing means, expand sales channels for merchants; Third, tap the potential needs of consumers and launch a series of novel and interesting shopping experiences.

Judging from the "refund only" policy, Taobao launched the "refund only" optimization strategy for all merchants on August 9, and the higher the comprehensive experience score of the store, the greater the disposal right when facing the "refund only" application. Not only that, Tmall also canceled the annual software service fee of the platform, and launched nearly 10 measures to benefit businesses, including providing all brands and businesses with AI business efficiency tools, free business consultants, and shipping logistics subsidies.

JD.COM relies on its powerful logistics and after-sales service system, optimizes the supply chain process to relieve the pressure on merchants, and at the same time launches a number of convenient services to directly hit the pain points of consumers, striving to make new articles on supply and demand.

On the one hand, JD.COM upgraded the "Chunxiao Plan" to further strengthen its support for third-party sellers from three core dimensions: traffic support, AI technology efficiency improvement and ultra-light asset operation mode. The upgrade covers a total of 15 new initiatives, including home channel traffic incentives, three-star rule upgrades, over 100 million yuan advertising subsidies, live broadcast incentives for new businesses, and 10,000 yuan tool service packages.

On the other hand, JD.COM takes the premise of "knocking down the price and improving the quality" to bring consumers more affordable prices while firmly controlling the quality of goods.

It is understood that during his stay in double 11, JD.COM can receive additional subsidies from 60 yuan every day, and multiple discounts such as reducing 50 yuan for each full 300 yuan across stores. In addition, more than 1 billion new products, many well-known brands and high-quality goods directly supplied by industrial belt factories are ready to go, making every effort to ensure that consumers enjoy both affordable and high-quality shopping experiences.

In short, this year, double 11, JD.COM and Taobao, two e-commerce giants, skillfully combined their own advantages and injected new vitality and creativity into double 11.

The era of vicious involution is gone forever.

With the growing voice against excessive competition, this year’s "double 11" is undergoing unprecedented changes.

First, break the payment barrier of the head e-commerce platform and realize the interoperability of payment methods. On September 27, Taobao officially announced its support for WeChat payment. When shopping, you can choose WeChat payment on the payment page, and the two giants are "networked" again; In addition, it is reported that JD.COM will also be officially connected to Alipay.

Then, get through the logistics interface of the head e-commerce platform to realize the interconnection of logistics systems. On October 16th, Jingdong Logistics and Taotian Group formally reached a cooperation. Jingdong Logistics will be fully connected to Taobao Tmall platform, and platform merchants can directly choose Jingdong Logistics in the delivery background. JD.COM will also be connected to rookie express and rookie post station as parcel collection sites.

Double 11 has always been the fiercest arena for e-commerce platforms, and now it is moving from competition to concurrence, which has made a good start for the next stage of e-commerce industry.

On the one hand, the e-commerce platform will seek cooperation in competition and enhance its competitiveness in cooperation, which will bring new impetus to the e-commerce market. Strengthening cooperation among e-commerce platforms can jointly promote technological innovation, optimize service experience and improve industry efficiency, thus providing consumers with better and more convenient services.

On the other hand, new trends have brought new rules, and the rhythm and gameplay of China’s e-commerce consumer market are changing. E-commerce platform optimization strategy, improving consumer experience, optimizing rules and enhancing the interaction between merchants and consumers will provide strong support for the diversification and diversified development of the industry.

To sum up, there are many new changes in double 11 this year, such as the breaking of payment barriers, the interconnection of logistics and the anti-price involution, which all point to an answer: the era of vicious involution of e-commerce has passed.

Telecom fraud investigation: Why is it difficult to remove the "nail" of fraud in Anxi, Fujian

  In order to solve the long-standing problem of telecom fraud, relevant departments have made breakthroughs in three major paths: upgrading technology, cracking down on gang crimes and blocking capital flow. Xinhua News Agency issued Xu Junzuo

  The 28-year-old Chen is the son of a tea merchant, and now he is also doing tea business. There seems nothing special about inheriting his father’s business, except that he seldom goes out and reports to the local judicial office when he goes away.

  At the beginning of last month, the reporter went to Anxi, Fujian — — This place, which is "a household name" because of telecom fraud, came to Chen’s home. Chen Moumou said that he went out to work without graduating from junior high school and never made much money. In 2012, he heard a friend in Guangdong say that he could make money by calling as required every day.

  "After not working for more than 10 days, the police broke in one night." Recalling the situation at that time, Chen’ s face was still full of embarrassment. Later, he was sentenced to three years in prison and suspended for three years, and was arranged to go back to his hometown for community correction. "All the money earned at that time was confiscated, and it was really not worthwhile to pay a fine."

  "There will be five days before the sentence is full, never again!" Chen sent the reporter out of the house, and the street was covered with slogans to crack down on telecom fraud. His mother had been licking tea in the backyard and didn’t show up.

  A grain of mouse excrement spoiled a pot of porridge.

  Anxi, Fujian, has been famous for its tea since ancient times, but since August last year, telecom fraud has become a new label here. "A sweet smell, stinking, greater than the influence of incense. Now that I heard that it is Anxi, I dare not do business with us casually. " The locals said.

  "After the Xu Yuyu case, public opinion was overwhelming, and all Anxi people were embarrassed and awakened." On December 6, 2016, Gao Xiangrong, secretary of Anxi County Party Committee, came straight to the point when he saw the reporter: "Anxi has a population of more than 1.2 million. In recent years, there are more than 2,000 people who have really engaged in telecom fraud, but it is such a small group of people that has stinked our reputation."

  A grain of mouse excrement spoils a pot of porridge. "The reason for this is to blame those people on the other side." Gao Xiangrong refers to Taiwan Province. "At first, there was fraud there, and then it was done with Anxi relatives. Later, Anxi people started their own businesses and got bigger and bigger … …”

  Changkeng Township used to be the main active area of telecom fraud in Anxi, and it takes an hour’s drive from the county seat. Along the way, except for mountains, when we arrived at our destination, we felt like "a village with a bright future": three-story buildings abound, shops and storefronts are lined up, and children are in groups of three and five, laughing and laughing … …

  "We have a large population here, nearly 100,000 people, but the space for economic development is limited. It is surrounded by mountains and sandy soil geology. It is difficult to grow crops. Some people have to go out, which is contaminated with telecom fraud." Chen Xianming, secretary of the Party Committee of Changkeng Township, Anxi County, said frankly, "However, since the 1970s and 1980s, we have focused on adapting to local conditions, fostering strengths and avoiding weaknesses, and made great efforts to build a rural economy with characteristics, such as stone slabs in Nandou Village, maltose in Xixi Village and ceramic firing in Yumei Village … … In the past two years, we have promoted the planting of Huaishan, and a farmer can earn more than 100,000 yuan a year. "

  “‘ One village, one product ’ Is a major feature, but as long as we are mentioned, people first think of telecom fraud. ‘ Changkeng Township ’ It has also been explained in another way — — Long-term hometown of cheat people. " Chen Xianming said, "Among the documents I have handled in recent years, the most are related to telecom fraud, followed by family planning services, and the third is economic construction and people’s livelihood projects."

  This is the case in Changkeng Township. In fact, the whole Anxi is burdened with ideological burden and public opinion pressure because of telecom fraud. The reporter learned that Anxi is known as "eight mountains, one water and one field", which has been dominated by agriculture since ancient times and was once a poor county. With the reform and opening up, industrial development and transformation and upgrading in recent years, it has become one of the top 100 counties in China. In 2016, the economic operation grew steadily and rapidly. It is estimated that the annual GDP will reach 45.795 billion yuan, an increase of 8%. "Some netizens commented that Anxi’s economic myth is based on telecom fraud, which is simply nonsense. We have Tieguanyin, rattan technology and photovoltaic industry … … What climate can it bring to the economy if only some people engage in telecom fraud? !” Gao Xiangrong said.

  "We are also victims." Gao Xiangrong also took his own experience as an example. "In the first half of this year, many people in the county received text messages sent in my name, which had a very bad influence. Later, after being traced by the public security organs, it was a criminal gang in Binyang, Guangxi. If we used to avoid telecom fraud, now all Anxi people are gnashing their teeth and really fighting a people’s war. "

  A contest that lasted for 13 years.

  On December 7, 2016, it was dawn, and the road near the hotel where the reporter lived began to be lively. All kinds of hawking came one after another, and supermarkets opened their doors one after another. "It’s much better now. The government has cracked down so severely and received a lot of leaflets. Who dares to do this outrageous thing?" A boss surnamed Chen, who runs local specialty snacks, told reporters, "The craziest time is actually 2003 and 2004 … …”

  For the boss surnamed Chen, the reporter later confirmed it in many ways. Among them, there were media reports in 2004: Anxi is the "base camp" of mobile phone fraud in China, and the mobile phone communication base station located in Kuidou Town was once "the busiest base station in Asia". During the peak period of SMS fraud, millions of mobile phone messages were sent out in Anxi one day.

  This morning, the heads of several political and legal units in Anxi County gathered together for discussion and exchange. Chen Zelong, vice president of Anxi County Court, who has worked in the court for more than 10 years, listed several characteristics of Anxi fraud: the amount is small, and there are not many cases involving more than 50,000 yuan in more than 10 years; Young people, many of whom are born in the 1980s and 1990s, have a low level of education and average economic conditions, and it is easy to be stimulated to see people next to them "getting richer every day"; Very scattered, criminal gangs are mostly only two or three people, very few have family ties, and there is no crime in the whole village; Specialization, the means are constantly being refurbished, and scammers will take the initiative to find you and cheat you through various names … …

  In view of the high incidence of crimes, Anxi County has been carrying out special rectification for 13 consecutive years. As early as 2004, the Public Security Bureau set off a climax of cracking down on rectification, when it adopted the method of door-to-door investigation. In 2007, the rectification was further intensified, and the fox hunting operation was launched. Even under the deployment of the county party committee and county government, the criminals were punished by demolishing houses … … Even so, illegal crimes are still in the contest and struggling. According to Du Shuanglu, director of Anxi County Public Security Bureau, some people know that they can’t stay at home any longer, so they move their criminal activities to the mountains and build simple tents near the base station, which makes it difficult to find and arrest. For this reason, the public security organs have strengthened their technical investigation, so that each police station can quickly locate the base stations within its jurisdiction and the location of the crime. With the local crime space getting smaller and smaller, some people began to go to other places to commit crimes … …

  In order to further improve the ability and level of combating crime, Anxi County Anti-fraud Center was established in April 2016. Acceptance and disposal room, communication prevention and control room and key personnel control room & HELIP; … The reporter saw that the eight characters of "comprehensive operations and simultaneous defense" hung in a prominent position at the entrance of the center. "A major difficulty in combating telecom fraud is the difficulty in obtaining evidence. In the past, in order to lock in the capital flow of a criminal gang, it may be necessary to run around the world. Now coordinate a number of banks to settle in the center, and you can check all the bills in the country by sitting in the office. " Du Shuanglu said.

  During the interview, the reporter also found many details — — Chen Xianming’s office computer is based on an aerial drone photo. "In order to crack down on mountain fraud, we independently invested more than 60,000 yuan to buy one in 2014 to help the police station Qingshan inspect the mountain dens, which was the first in the county at that time."

  The village rules and regulations of daling village in Kuidou Town clearly stipulate that those who participate in telecom fraud shall be ordered to write a repentance book and post it in the village, in addition to being investigated for criminal responsibility by the political and legal departments; Ordering their families to show movies and publicizing their illegal acts; Cancel its preferential treatment in family planning, schooling, land and forest contracting, household registration transfer, etc. Order them to attend classes and public welfare activities.

  A distorted value system is at work.

  In 2013, Anxi County finally took off the hat of "the key rectification county in the province" that it has worn for many years, but this does not mean that the problem can be cured. After the Xu Yuyu case, after investigation by the public security organs, three of the six suspects were from Anxi, only committing crimes in Jiangxi, and the label of "the land of fraud" was re-branded by public opinion. In this regard, the Ministry of Public Security once again made deployment requirements, emphasizing resolutely pulling out a number of "nails" of regional professional telecom fraud crimes and resolutely reversing the situation that crimes exported from key areas endanger the whole country.

  Reflected in the implementation of Anxi, a new round of crackdown and rectification immediately began: the county party secretary and the county magistrate jointly issued the "Letter to the People of the County"; To carry out the "cross-regional attack on the 100-day battle", as long as Anxi nationals are involved in telecom fraud, they will be punished according to law and strictly control the punishment outside prison, regardless of distance and cost. Strengthen grid management, especially to find out the basic information of people who go out.

  Even so, illegal crimes have not stopped. On the morning of December 8, 2016, at Anxi County Detention Center, the reporter saw a post-90 s criminal suspect Fan Moumou who started to engage in telecom fraud in October 2016. "At that time, the Xu Yuyu case had already happened. Did you see the online news?" "Anxi is full of propaganda slogans, and government supervision is getting stricter and stricter. Have you noticed?" Fan moumou defaults one by one.

  "My family worked outside all the year round and didn’t care about me at all. I went to junior high school for a year, but I stopped studying when I couldn’t keep up with my studies. Later, I have been wandering outside, selling tea and being a driver, and I have never made any money. In October this year, I heard that this money came quickly, so I tried it. " Fan Moumou said, "At that time, I was lucky and thought about making a sum of money in a few days."

  For this kind of criminal motive, in the words of another criminal suspect, Wu Moumou, it is the so-called "poverty is thinking about change". "I have been helping people look after stores in Jinjiang City, and I can’t make much money. This year, I heard a friend say that this money came quickly, and asked him to send me some information, and then I followed suit. "

  "Listening to people say" and "quick money" are basically the rhetoric that many young criminal suspects are infected with telecom fraud, which is another "hardest hit" in Anxi — — The interview in Kuidou Town got some echoes. "There is no collective economy in our village, and we all rely on planting crops to eat. The harvest in these two years is not very good. Tea can’t be sold because of market competition, and some farmers earn less than one or two thousand yuan a year. " Chen Fenfa, director of Daling Village, Kuidou Town, said, "Now many young people can’t eat bitterness, don’t want to do farm work, and they have no skills to go out to make money. Coupled with their weak legal awareness, it is easy to learn bad one by one, thinking that it is enough to make money, and they never thought that it was a crime."

  The reporter also learned in Anxi County Detention Center that some villages in Kuidou Town were once famous as "fortune-telling villages", and many people sold dog skin plasters and played tricks on the street. They just made money by using people’s psychology. "For these, some villages really turn a blind eye, and some people regard it as a profession, even proud of cheating money and ashamed of not cheating money." "Not long ago, I went to Wonder Village in Quedou Town for investigation, and there was actually a museum with a list of people who made money because of fraud and other misconduct. I asked at that time, don’t you feel that this is a shame? It is said that some deceptive tricks there began from the grandparents. " Gao Xiangrong said.

  Chen Xianming also expressed concern about young people’s "everything is money-oriented": "In the past, the Mark Six lottery in Changkeng Township was popular, and many people held the psychology of getting something for nothing, hoping to get rich overnight. Some people were obsessed with burning incense and worshiping Buddha every day to win prizes. What is even more incredible is that some people take advantage of everyone’s greed for money and swindle under the guise of knowing the inside story of winning the prize. These people really have no faith. "

  In Gao Xiangrong’s view, these are actually a kind of distorted values. "Our economy has developed, but social civilization has not kept up. Many people think that it is great to make money, even if it is cheating. In their eyes, the people they despise most are the poor. This is also a fundamental reason for the repeated crimes in recent years. "

  On the afternoon of December 7, 2016, the office of Dai Qingjia, secretary of the Party Committee of Kuidou Town, a mobile communication base station painted on the town map was particularly conspicuous. "Just built in our here. Although there are telecom offices in towns and villages, they are all under the control of higher authorities and are not closely related to towns and villages. In the process of cracking down on telecom fraud, sometimes it is necessary to do a lot of coordination work from top to bottom. If they don’t act and don’t support it, how can we solve the case and cure the problem only by our township and grassroots police stations? "

  "Xu Yuyu was admitted to college, and her hometown people didn’t necessarily know this information, but it happened that we Anxi boys mastered and used it. Why?" Du Shuanglu said, "Many suspects of telecom fraud are very smart, looking for loopholes in government supervision, but these loopholes just haven’t changed."

  "A game of chess" thinking is the way to cure the problem.

  "In the past, there may still be situations where the top is hot and the bottom is cold. The more you go to the grassroots level, the less you pay attention to it. Now no one dares to treat the matter of cracking down on telecom fraud. " In the interview, many township leading cadres said so, and one of the trump cards to urge them to implement their work is the strict reward and punishment system:

  — — Carry out the evaluation activities to create honest villages. Starting from September 2016, for honest villages that have no personnel involved in telecom fraud during the special rectification period, each village belonging to 22 key villages will be rewarded with 200,000 yuan, and non-key villages will be rewarded with 50,000 yuan.

  — — Strict work discipline, the implementation of "one-vote veto" for vicious cases that dare not grasp, dare not take care of, ignore Anxi’s reputation and spread to the whole country, the township party secretary, the township head, the leader in charge of comprehensive management and the director of the police station will all be suspended, recalled and rearranged by the organization department, the village secretary will be dismissed on the spot, and the village director will be ordered to resign or be dismissed according to law.

  "We have exhausted all measures to fight a battle of honor." Gao Xiangrong said that based on itself is only one aspect. In order to completely pull out the "nails" of crime, it is urgent to strengthen top-level design and coordination.

  "The reason why telecom fraud has repeatedly succeeded is because there are loopholes in government supervision, and behind these loopholes are often departmental interests." Gao Xiangrong said that in terms of bank supervision, measures should be taken in time when abnormal trading accounts are found, and they should not be regarded as valued customers because of the large transaction volume; For the telecommunications sector, it is necessary to further implement the real-name registration system, promote the integration of people and certificates in the social license department, and prevent citizens’ personal information from being bought, sold and fraudulently used. The legal system should also be tightened. "In the past, conviction and sentencing should consider the circumstances of the crime, which led to the low illegal cost of many criminals. We should turn from the crime of consequence to the crime of conduct. As long as we are suspected of telecom fraud, we will be severely punished. "

  The coordination between places can not be ignored. "There are very few telecom frauds in Anxi now, but there are still those who go out to engage in illegal activities. Wherever they are loose, they will run." Du Shuanglu suggested that the idea of "playing a game of chess in the whole country" should be established to combat telecom fraud, and the punishment standards should be unified. At the same time, the responsibilities of the export and import places of crimes should be clearly defined, and a lot of coordination work should be reduced to avoid giving criminals time and space to escape. Chen Xianming also reflected, "Some of our police stations have almost traveled all over the country, and the places that we attach importance to are easy to handle, and some places may even let people go."

  The third level of a game of chess is the combination of punishment and guidance. "We can’t catch a group of criminals and a new group appears; Telecom fraud cannot be severely punished, and these people began to transfer to other illegal and criminal activities. " Chen Zelong said. The reporter learned that Anxi County has made great efforts to strengthen social assistance and guidance, especially with the help of Hongqiao Zhigu E-commerce Park, which is under development and construction, giving preferential policies to help young people start businesses, among which more than 800 community corrections personnel have been trained to guide the opening of stores and start businesses.

  "The first button is wrong, and the following buttons will be wrong." Anxi county is also determined to start with dolls and organize the compilation of "Ping An Integrity Manual" and anti-fraud teaching materials. Gao Xiangrong said that firmly grasping children and striving to create good social customs are the real fundamental and long-term plans.

Abe panicked and took 100 billion yen to block the US muzzle. The launch of the Moyer at this time was related to the trade war.

  CCTV News:After a lapse of more than ten years, another Aegis destroyer was launched by the Japanese Self-Defense Force, which is different from the active ships. This is the first ship in the history of the Self-Defense Force equipped with a cooperative combat system with the US military. If the launch of this ship at this time has something to do with the trade war initiated by the United States, you may be a little puzzled. Let’s find out.

  On the afternoon of July 30, local time, the naming and launching ceremony of the latest Aegis destroyer of the Maritime Self-Defense Force was held here. This is the seventh Aegis destroyer built in Japan. The last time the Self-Defense Force had an Aegis ship in service, it dates back to 2008.

  According to the usual practice, the Aegis destroyers of the Maritime Self-Defense Force are generally named after Japanese peaks, and the name "Moye" is taken from a mountain in Kobe City.

  According to the information provided by the Self-Defense Forces, the standard displacement of the "Moye" is about 8,200 tons, with a total length of 170 meters and a maximum width of 21 meters. It is expected to enter service in March 2020, and the construction cost is about 168 billion yen (about 10.3 billion yuan).

  After the completion of the "Maya", equipped with the latest version of the "Aegis" system, it can intercept ballistic missiles and cruise missiles at the same time; At the same time, it can also carry the "Standard -3IIA" interceptor jointly developed by Japan and the United States, and the interception height, range and power have been greatly improved; However, the Japanese and American media are most concerned about another major breakthrough of the ship — — The "Maya" is the first ship of the Maritime Self-Defense Force equipped with a CEC system with cooperative combat capability.

  According to Asahi Shimbun, CEC system is a device that can share a large amount of data in an instant without satellite, and can be used to intercept enemy missiles and fighters. At present, some American ships and planes stationed in Japan have installed this system. Japanese media said that the "Maya" reflected Japan’s intention to continue to promote Japan-US military integration.

  On the same day that the latest Aegis ship was launched, the Japanese Defense Ministry also made a major decision: that is, it chose the American arms giant — — The long-range identification radar developed by Lockheed Martin is used in conjunction with the land-based Aegis system.

  At the end of 2017, the Abe government made a decision to introduce two sets of land-based Aegis systems. At that time, the Ministry of Defense estimated that the price of each system was about 80 billion yen, and then it was changed to 100 billion yen; With the finalization of the system radar model, the latest calculation of the Ministry of Defense shows that the unit price of land-based Aegis has risen to 134 billion yen, an increase of 67.5%.

  Although the Ministry of Defense emphasizes that the reason for introducing the new radar is its long detection range, public opinion generally believes that the truth is not so simple: after taking office, US President Trump constantly pressured Japan to change the unbalanced bilateral relationship between the United States and Japan by purchasing more American weapons and equipment and reducing the tasks undertaken by the US military — — Taking the price increase of land-based Aegis as an example, the US Defense News pointed out that due to the heavy task demand in the Asia-Pacific region, the US Navy has been hoping to decentralize some anti-missile functions recently, and Japan’s rapid promotion of anti-missile system construction is undoubtedly good news for the US military.

  Reuters believes that the Japanese government should summarize the defense budget for the next fiscal year before the end of August every year — — The Ministry of Defense has now made a decision to introduce anti-missile radar, which means that the relevant funding application will be successfully included in the defense budget for FY 2019; Abe plans to hold talks with Trump again during his visit to new york to attend the UN General Assembly in September: at that time, Abe can give Trump an account of the money spent on American equipment.

  Behind Japan’s efforts to ingratiate itself with the United States is deep concern:

  According to Japan’s "Daily News" report, after the United States announced that it would not impose import tariffs on automobiles during its economic and trade dialogue with the European Union, the Japanese government began to worry that the United States would turn its gun and aim its fire at Japan.

  In fact, on July 26th, the day after Trump met with European Commission President Juncker at the White House, US Commerce Secretary Ross stressed that the 232 investigation on whether imported cars threatened US national security was still going on, and it is expected that there will be results in August.

  The latest report released by the International Monetary Fund in July clearly pointed out that once the United States implements trade protection measures on imported cars, the country that will be hit hardest is Japan.

In-depth analysis of Magotan B9, why can it be favored by the market?

For a long time, in the market segment of joint-venture medium-sized cars, there is a car that has never let consumers down. It not only has the reputation of a B-class benchmark, but also has advanced technology configuration. It is the B9 owned by Volkswagen. Nowadays, this Magotan B9, which has a strong market competitiveness, has not only significantly improved its appearance and become more fashionable, but also significantly improved its power performance and better handling performance. Let’s take a look at what it has.

Brand-new design language interprets fashion trends

Appearance design, the front of Magotan B9 has also been improved, it uses a brand-new design concept, giving people a sense of dignity, atmosphere and technology. At that time, it was also the value of Magotan B9, with luminous logo and penetrating light strip in front. The outer part is decorated with chrome plating to make it look more upscale. The side waistline is low at the front and high at the back, with a penetrating waistline that runs all the way to the rear of the car, greatly improving the sporty atmosphere. In terms of design, to make B9 look young, Magotan B9 stands at the forefront of the trend.

Magotan B9 has a sense of science and technology.

Let’s take a look at the interior configuration of the Magotan B9. In fact, in the car, no matter how high the face value, it can’t replace the driving control, which requires rich configuration to show it. In this regard, the interior of the Magotan B9 is as full of intelligence as ever. The large-screen layout, fine-workmanship interior and advanced materials all give the car a sense of science and technology, which further highlights the fact that the Magotan B9 adopts the design of the hood. The 12.9-inch central control is the highlight, which is sensitive to touch and easy to operate. The whole central control shows simplicity and functionality, and the seat is ergonomically designed.

Spacious and comfortable space design.

Magotan B9 has a spacious space, a wheelbase of 2871mm, and its internal space performance is really good. Consumers who choose Magotan B9 are not interested in the simple appearance, but in the spacious and comfortable interior space. Magotan B9 follows a "people-oriented" principle in space design, instead of blindly lengthening the body, it pursues the maximization of space. In terms of body size, Magotan B9 cooperates with the innovative design of the sliding back roof on the length of the car.

The power output is quite strong.

Magotan B9 is equipped with a 2.0T engine, and the transmission system is matched with a 7-speed dual-clutch gearbox, with excellent maximum output power and peak torque. From the overall power parameters, the torque is higher than that of the same class, and the matching peak torque and speed are also higher than those of competing products. In terms of driving experience, the Magotan B9 powertrain is very smooth and very enjoyable to drive. In terms of chassis, the Magotan B9 adopts the front McPherson independent suspension and the rear multi-link independent suspension, and the Magotan B9 chassis is adjusted, which perfectly inherits the German training. Moreover, the chassis has excellent filtration for road bumps, and with a stable body, the comfort is guaranteed, and it can also provide good support when cornering and changing lanes, making it more fun to drive and easier to control.

Based on the above, we find that there are many highlights of the new generation Magotan B9, including appearance, interior, configuration and intelligent technology, and its comfort is also excellent. In addition, the rear collision warning, four-door keyless entry, pedestrian protection and ETC equipped with Magotan B9 are more intimate than PRO. It is with so many advantages that the sales of Magotan B9 are guaranteed. Obviously, Magotan B9 is indeed a luxury car.

Analysis | These two courier companies have announced price increases one after another. What are the reasons?

  CCTV News:On the evening of October 10th, ZTO Express official WeChat published a Letter to Customers, which clearly indicated that ZTO Express Group decided to raise the express delivery price from now on due to the increase of transportation cost, labor cost and raw material price.

  Zhongtong and Yunda successively announced price increases.

  At present, Zhongtong has not announced the price increase in official website. The reporter asked ZTO Express by making an appointment for express delivery, and found that the price of an ordinary document from Nanchang, Jiangxi Province to Shanghai was raised from 10 yuan to 13 yuan, and the express delivery fee from Nanchang to Beijing was raised from 15 yuan to 18 yuan. In addition, the express fee from Nanchang to most parts of the country has also increased 3 yuan money.

  Today, Yunda Express also released the "Customer Notice" announcing the price increase in official website, saying that due to the rising labor, materials and operating costs, the express price will be adjusted from now on.

  Considering the close relationship between the "Tongda Department" express delivery companies, some analysts believe that the possibility of several other private express delivery companies to follow up the price increase is not ruled out.

  Why the price increase? Rising labor costs and raw materials

  In the price increase announcements of the two courier companies, it is mentioned that the price increase is affected by the "labor cost increase". In fact, as early as June 1 this year, Yuantong, Shentong, Zhongtong, Yunda, Best Express and Tiantian Express collectively raised the express delivery fee by 0.15 yuan/ticket on the original basis. Receiving and dispatching are the main income sources of express delivery outlets, and the increase of dispatching fees means the increase of labor costs.

  For the collective dispatch fees of several express delivery companies, Xu Jianguo, vice president of Tiantian Express Network, once said that "this is an initiative that can stabilize the end staff and ensure customer needs."

  At the beginning of the year, the media reported that many couriers switched to delivery in order to increase their income, which caused the loss of personnel in the express delivery industry. The popular saying that "couriers earn tens of thousands of dollars a month" has also been falsified by data: On April 28th this year, the "Survey Results of E-commerce Logistics and Express Employees in China in 2017" released by China Federation of Logistics and Purchasing showed that 74.6% of e-commerce logistics and express employees earned an average monthly income of 3,001-5,000 yuan, and 14.94% earned 5,001-6,000 yuan.

  In addition to the increase in labor costs, the "rising price of raw materials" mentioned by Zhongtong and Yunda in the announcement actually refers to the rising price of cartons. Affected by rising prices of raw and auxiliary materials and decreasing supply, the price of packaging paper such as corrugated paper has more than doubled year-on-year, so the price of a carton has increased by 0.2 to 0.5 yuan.

  After the announcement of the price increase, the share price of the courier company rose.

  After the price increase was announced last night, the share price of ZTO Express listed in the US stock market rose by 5.6%, and its market value increased by 545 million US dollars a day (about 3.587 billion yuan). On the morning of October 11th, the share prices of four express delivery companies listed on the A-share market all rose, among which the share price of Yunda, which has publicly announced the price increase, rose the most. The total market value of five listed express delivery companies increased by 11.955 billion yuan.

  Source: CCTV Finance, The Paper

Hongqi EH7 looks perfect! The interior is cool! Quiet as high-speed rail is the norm

Everyone must think about their actual needs when buying a car, so as to have a more targeted choice. It is a sedan, I don’t know if it is your dish. Let’s take a look with the editor.

Let’s take a look at the appearance of the Hongqi EH7 first. The front of the Hongqi EH7 shows a tough design style and looks very sporty. The headlights are very fashionable and atmospheric, and the visual effect is very eye-catching. The car is equipped with LED daytime running lights, automatic opening and closing, delayed closing, etc. Come to the side, the body size of the car is 4980MM*1915MM*1490MM, the car adopts soft lines, the side looks very fashionable and sporty, with large-sized thick-walled tires, the overall visual effect is very cold. In terms of the rear, the overall shape of the Hongqi EH7 rear echoes the front of the car, and the tail lights give a very stable and atmospheric feeling. The overall layout is impressive.

Sitting in the car, the interior design is very avant-garde and personalized, which better enhances the clean and refreshing feeling. The steering wheel design of the car is very cold, made of leather material, and the feel is good. Let’s take a look at the central control, with a 15.5-inch touch LCD central control screen, the interior style is impressive, and the overall design of the central control is remarkable. The dashboard and seats also feel good. Let’s take a look. The car is equipped with a stylish and generous dashboard, which looks very simple. The car adopts leather seats, equipped with sub-seat electric adjustment, seat with memory electric adjustment, seat ratio reversal and other functions, which are basically enough for daily use.

The Hongqi EH7 is equipped with an electric motor with a total power of 455KW and a total torque of 756N.m. It has good acceleration, excellent cruising range, and good power performance.

Hongqi EH7 trunk space performance is relatively good, the opening size is in line with its family car positioning, and the family’s storage needs can be met. In addition, the car is equipped with fatigue reminder, brake anti-lock braking (ABS), LED daytime running lights, brake assistance (EBA/BAS, etc.), braking force distribution (EBD) main driver airbag, passenger seat airbag, side aircurtain, front side airbag and other safety configurations.

The car introduced today is remarkable in terms of space, configuration and power, and it is also a good helper for home travel. If you like it, you can pay more attention!

E Road has you, Gongfu "Increase" Road E Road Extended Range Edition Factory Test Drive Meeting ended successfully

Embracing the tide of the times and full of thousands of expectations, Jiangling E-Luda Extended Range Edition came on demand, walked into the intelligent manufacturing factory, and had an in-depth test drive tasting. On June 2, 2024, the Jiangling E-Luda Extended Range Edition factory test drive tasting meeting with the theme of "E Road has you and mutual wealth" was successfully held in Nanchang, Jiangxi. More than 30 dealers and friends from all over the country were invited to start a different kind of factory test drive tasting journey.E Road has you, Gongfu "Increase" Road E Road Extended Range Edition Factory Test Drive Meeting ended successfully

Xiaolan Factory Test Drive Tasting In-depth Experience E Luda Extended Range Edition

In order to allow dealers from afar to fully understand, understand and experience the E-Luda Extended Range Edition, this Jiangling Light Truck Factory Test Drive Tasting Activity conducted a comprehensive static tasting, conducted a detailed interpretation of the vehicle product force, and organized a centralized display of core components such as engines and range extenders. Not only satisfied the curiosity of dealers about the E-Luda Extended Range Edition technology, but also showed everyone the strength and advantages of Jiangling Light Truck.E Road has you, Gongfu "Increase" Road E Road Extended Range Edition Factory Test Drive Meeting ended successfully

The venue test drive of this event was arranged at Jiangling Automobile’s Xiaolan factory, and the dealers conducted the inner and outer ring test drive in groups. The whole process involved straight acceleration test, 5km ring road energy consumption test, continuous speed bump shock absorption comfort experience, ramp braking safety test and curve stability test and many other links. The dealers who were invited to participate in the factory test drive tasting experienced the Jiangling E-Luda Extended Range Edition for the first time, and gave high praise to its various performance tests. The event also held a promotion and exchange seminar with the dealers to jointly discuss the products, scenarios and promotion of the E-Luda Extended Range Edition.E Road has you, Gongfu "Increase" Road E Road Extended Range Edition Factory Test Drive Meeting ended successfully

The birth of Jiangling E Luda Extended Range Edition is destined to be of extraordinary strength

Jiangling E-Luda Extended Range Edition is the last piece of the puzzle to complete the Qingyun architecture product lineage. It can be powered by oil and electricity, and it is a movable "energy fortress". It has the advantage of urban right of way, can hang new energy green cards, and has a more excellent driving experience. The E-Luda Extended Range Edition is naturally destined to be extraordinary in strength.E Road has you, Gongfu "Increase" Road E Road Extended Range Edition Factory Test Drive Meeting ended successfully

The E-Luda Extended Range Edition has a full load of up to 140km pure electric cruising range, with a total cruising range of up to 750km; in terms of energy consumption, ultra-low energy consumption, the more you use it, the more economical it is. The range extender is only responsible for "power generation" and does not directly participate in the drive. The whole process is electric drive, and the pure electric driving is as low as 30 cents per kilometer. The cost of using a car is only half of the light fuel of the same level; in terms of fast charging, the E-Luda Extended Range Edition is faster to replenish energy. It comes with a water-cooled battery pack as standard, and the charging is super fast. It can be charged from 30% to 80% in 30 minutes. In terms of power, the E-Luda Extended Range Edition adopts a high-efficiency motor drive system, with a maximum horsepower of 183PS and a torque of 370N · m. It is still full of power for full-load travel, low temperature, and high altitude, and the energy is online. In terms of volume, the E-Luda Extended Range Edition has an optimized layout of the whole vehicle. The inner length of the cargo compartment is 4.2 meters, which can be called the largest volume in the industry. At the same time, the E-Luda Extended Range Edition also supports the selection of 2.3-meter height cargo compartments. In order to meet different vehicle scenarios, the E-Luda Extended Range Edition has three energy modes: pure electric priority, high-speed mode (hybrid oil and electricity), and fuel priority to achieve the best energy consumption economy and power output. At the same time, the E-Luda Extended

The Jiangling E-Road Extended Range Edition brought surprises and satisfaction to the dealers at the factory test drive tasting meeting. The surging power, ultra-low energy consumption, and comfortable driving made all the experiencers praise it. This oil and electricity "energy fortress" has entered the countdown to its launch. I believe it will be a dazzling new star in the new energy light truck industry. The market performance is worth looking forward to!

"Journey to the West" 1 billion box office division is in doubt, Huayi and Xingye are afraid of disputes

 


The box office of "Journey to the West to Conquer Demons" exceeded 1 billion, and investors had contradictions about profit sharing

    Movie Network News(Text/Li Chao) As of February 25, the box office has exceeded 1 billion, second only to "Lost in Thailand" to become the second runner-up in the box office of Chinese films in the history of film. At noon on the 25th, Huayi Brothers just issued an announcement that as an investor in "Journey to the West", it has obtained nearly 200 million profits and can enjoy 70% to 90% of the distribution income. On the same night, Bigao Group and Culture China Group, executive directors of Stephen Chow, issued an announcement denying Huayi’s identity as an investor and stating that they are the owners of 70% of the income Huayi said. Is Xingye, who has always loved lawsuits, going to dispute with Huayi Brothers again? [Movie Network] The first time we connect with multiple parties, we will take you to find out.


Wang Zhongjun and Wang Zhonglei are the presidents of Huayi


Xing Ye was rumored to have a dispute with the Huayi Brothers

Event review:

Is 40 million yuan just an agent deposit? The identity of Huayi’s investor has been denied

    At noon on February 25, Huayi Brothers announced that the box office of "Journey to the West to Conquer Demons" has reached 990 million, and the pre-tax profit is nearly 200 million yuan. According to the announcement, Huayi Brothers not only collects the distribution agency fee of 12% of the gross income of the film’s distribution in mainland China, but also enjoys 70% to 90% of the net income of distribution in mainland China. However, Bigao Group and Culture China Communication Group, where Zhou Xingchi is the executive director, issued a series of announcements on the evening of the 25th, saying that only investors can actually obtain 70% of the calculated net income of the film’s distribution in mainland China.

    According to the announcement of Bigao Group in November last year, the investor of "Westward Journey" is a wholly-owned subsidiary of Bigao Group, Weixiu Film, Anle Film and Culture China Communication, but Huayi Brothers is only responsible for the promotion and distribution of "Westward Journey" in the mainland. It is not an investor and is not eligible for the "70% to 90% share income" mentioned in the previous Huayi announcement.

    At the same time, the relevant person in charge of the Cultural China Group also broke the news to the media that Huayi Brothers is indeed only the issuer and not the investor, and signed a "guaranteed distribution agreement". The 40 million advance production payment that Huayi previously paid for the "Westward Journey" is only the "agency deposit" in the guaranteed agreement. This amount does not represent that Huayi is one of the investors of the "Westward Journey". The announcements of these listed companies are very different, and many industry insiders began to speculate that Huayi Brothers, Bigao and Cultural China are very likely to have disputes due to unclear account sharing. A user named Cao Shishan said on Weibo: "Wang Zhonglei seems to be involved in a lawsuit with Zhou Xingchi."

Next page: Responses from all parties

Deng Chao’s "Founding of the Party" plays Chen Yi, and the trailer appears heroic


Deng Chao


Deng Chao,
Pan Yueming


The director is playing for Deng Chao

 

    A few days ago, the high-profile 90th anniversary of the founding of the Communist Party of China’s giant film has been confirmed to be released nationwide in June. In the exposed trailer, a large number of star actors have been gathered, and the lineup is strong. In the film, Deng Chao plays Chen Yi, a young man of the "Ten Marshals", and performs the highlight of boarding a ship with everyone at the dock. Deng Chao plays Chen Yi in a youthful and heroic style.

    Deng Chao’s participation in the filming of "The Founding of the Party" was mainly for a scene where Chen Yi and Mao Zedong were supposed to go to study in France together, but Mao Zedong temporarily left behind a scene. During the shooting that day, the crew not only used special effects background to shoot, but also had the effect of nearly 100 people in the real scene. Chen Yi, played by Deng Chao, arrived late and joined the crowd. Because Chen Yi is from Sichuan, Deng Chao said that he must speak his lines in a Sichuan accent, "This is not only serious about the performance, but also respect for the leader." Out of his understanding of the entire opponent’s play, Deng Chao also improvised a line on the spot, "Wouldn’t the boat ticket be invalid?", which was praised by the director for being responsive and good at understanding the story of the camera reasonably.

    From "The Founding of the Party", Deng Chao starred in Xu Beihong and Chen Yi. Although he made a brief appearance in the epic tribute with the participation of hundreds of stars, Deng Chao, who was serious about the performance, had complete preparations in terms of style and character characteristics. This shooting even bought "The Biography of Chen Yi" to read, which shows his responsibility for the performance work.

Next page More wonderful pictures

Cai Yan joined "China Star Jump", so afraid of heights, so afraid of water, so crying


 



 


Click to view Cai Yan’s diving training atlas > >


  The large-scale star diving reality show "China Star Jump" created by Zhejiang Satellite TV will go LIVE in April, and the participating star contestants have entered the museum one after another to receive secret training. Cai Yan, a Korean pop singer known as the "Queen of Electronic Music", participated in the training of the program across borders. She was hot and bold on the stage, but a frightened kitten in the water. Because she was not used to water, Cai Yan was almost fully armed to participate in the training, and her whole body was tied with slow inflatable life-saving equipment. But she was always unable to get rid of her inner timidity. She held on to the coach from the beginning to the end of the training, and screamed again and again as soon as she missed her hand. She was such a standard dry duck who couldn’t even swim, but she "leapfrogged" and boarded the jumping platform with a life jacket, making everyone sweat, and she was frightened by the water.



  South Korean pop singer Cai Yan is known as the "Queen of Electronic Music", and her energetic dance style is impressive. She is hot and bold on the stage, but when she reaches the water’s edge, she becomes a frightened kitten. According to the director, Cai Yan, who has just learned to swim, was invited to participate in the program. Due to her weak water quality, she was fully armed and covered in inflatable life-saving equipment before entering the water. At first, she could only test the water in a corner of the pool, slowly familiarizing herself with and adapting to the environment, but she could not get rid of her nervousness. She held on to the coach throughout the process, and screamed again and again as soon as she let go. Even in the face of such a serious "water aversion" syndrome, she still wore a life jacket to the jumping platform and grabbed the coach to jump into the pool together.



  After the first day of training, coach Cai Yan summed it up – really afraid of heights, really afraid of water, really dare to jump, really crying! However, Cai Yan still said that she would try to hit the 5-meter platform in the next training.