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　　"In the food market, I clearly saw fresh and ruddy pork. Why didn’t the pork look so good when I got home?" Recently, Mr. Wang, a citizen of Nanjing, was very confused. "I wonder if I took the wrong meat."

　　Yangzi Evening News reporter visited many vegetable markets in Nanjing and found that it was the "pork beauty lamp" that disturbed consumers’ vision. Most pork stalls use beauty lamps with red lampshades, so the pork bought is pork with beauty function. In order to reduce the consumption conflict caused by color difference, the law enforcement officers of the market supervision bureau suggested that it should be adjusted to normal color light to prevent misleading consumers. Yangzi Evening News/Zi Niu News reporter Jiang Jingyi

　　Investigation on "Beauty Lamp"

　　It is difficult to correctly distinguish the quality of "beauty" pork.

　　The color is rosy, the meat is tender, the beauty lamp is on, and the pork on the meat stall makes people want to buy. The reporter visited many markets in Nanjing and found that almost every meat stall was hung with a beauty lamp, which has become the standard equipment of meat stalls. In addition to meat stalls, beauty lamps also appeared in chilled cabinets and stalls.

　　The so-called "pork beauty lamp" is also called "fresh lamp", and the red lampshade is made of patch lamp beads and plug-in lamp beads, mainly red light with cold white light. After opening an e-commerce platform and searching for "pork lamp", slogans such as "all good businesses are in use", "only rare enough to have business" and "good looking to sell" are very conspicuous. In the column of "Product Details", many merchants and shops have released the comparison pictures of the effects of not using "Beauty Lamp" and using "Beauty Lamp". The pork with "beauty lamp" seems to have been "skinned", "repaired" and "freckle", which is smooth and ruddy, while the pork under normal light is much darker.

　　Bright and red fresh lamps have brought troubles to consumers who buy pork. "All stalls are red, and you can’t see anything new unless you look outside." Ms. Hu from Yuhuatai District told the reporter that because of her rich experience in buying vegetables, every time she bought meat, she had to take a look at the vegetable area next to her.

　　Do not sell without "light"? Cooked food, seafood and vegetables should also be polished.

　　In a vegetable market, in addition to the "beauty lamp" hanging from the pork stall, there are also "beauty lamps" in chicken, hairy belly, cooked food and seafood stalls, but the colors are different. At a seafood stall selling hairtail, yellow croaker and other fish, hairtail looks particularly white and tender under the blue "beauty lamp", and there is almost no "spot" to pick. In sharp contrast, hairtail in the normal light of the booth next door has obvious markings. Several delicatessens at the entrance of the food market are also equipped with "beauty lights" with red light+white light and red light+yellow light.

　　Red light with warm white light illuminates cooked food, which is delicious; Red light with positive white light illuminates the fruit, which is twice as fresh; Green light with positive white light illuminates vegetables, which makes them greener; Red light with cold white light fish and shrimp, fresh and tender … … In the online stores of fresh lamps, the reporter saw that there are more than a dozen kinds of "beauty lamps" sold in each store, some even more than 20 kinds, including professional fruit lamps (red and white light), professional vegetable lamps (green and white light), professional cooked food lamps (red and warm light), professional chicken and duck meat lamps (red and white light), seafood lamps and so on. Different foods, different colors of lights. "Just like shooting and lighting, if the goods are not polished, they will not look good. If they are not good-looking, no one will buy them." Mr. Li, who sells fruit in jianye district, told reporters.

　　The market supervision bureau suggested

　　Adjust the light to normal color to make consumers see more realistically.

　　Giving food "beauty" has become a commonplace. Qiang Keyang, deputy director of Yuhua Branch of Yuhuatai District Market Supervision Administration in Nanjing, told reporters that regular farmers’ market merchants have legal business qualifications, purchase receipts and epidemic prevention inspection certificates. Beauty lamp does not mean that meat is not fresh, but it affects consumers’ choice when purchasing. People, especially middle-aged and elderly people, often cannot correctly distinguish the quality of pork when purchasing.

　　"I hope that the market organizers can change the color of the lights to normal white light in the follow-up management, so that consumers can be more realistic and more at ease when purchasing." Qiang Keyang reminded consumers to go to the regular supermarket when buying pork, and keep the shopping voucher. If there is any problem, you can call 12315 to make a complaint.

　　Shopping tips > > >

　　High-quality pork is white, hard and fragrant. There is often a slightly dry film on the outside of the meat, which is compact and elastic, and the depression will recover immediately after finger pressing. The meat color of sub-fresh meat is darker than that of fresh meat, lacking luster, the fat is grayish white, the surface is sticky, slightly rancid and musty, the meat is soft and elastic, the concave can not be recovered in time after light pressing, the surface of the meat is wet after cutting, and turbid gravy will seep out. Deteriorated meat, on the other hand, is sticky, the surface is relatively dry, the color is grayish brown, the meat is soft and inelastic, and the concave can not be recovered after finger pressing, leaving obvious traces.

　　On the afternoon of January 2, the second meeting of the 16th People’s Congress of Taixing City was opened. Mayor Liu Wenrong made a government work report to the conference, reviewed the work in 2022, and made clear the work priorities in 2023.

　　In 2022, Taixing did this:

　　(A) the overall economic operation is stable.

　　The real economy is improving steadily. It is estimated that the annual GDP will reach 136 billion yuan, an increase of about 5%. The general public budget revenue of the same caliber was 10.032 billion yuan, an increase of 5.7%. The total retail sales of social consumer goods was 33.35 billion yuan, an increase of 3%. The ranking of the top 100 counties (cities) in the national basic competitiveness of county economy rose to the 20th.

　　The project construction is steady and powerful. 206 newly signed projects of over 100 million yuan; Newly started 100 projects with a capital of over 100 million yuan; There are 80 newly completed projects of over 100 million yuan, and the number of projects started and completed by "three to one promotion" remains the first in Taizhou.

　　The industrial quality has been steadily improved. 78,000 mu of high-standard farmland was newly built, and the total grain output reached 1.265 billion Jin, achieving a five-year continuous increase. Successfully selected into the list of national agricultural products producing areas for refrigeration and preservation, the whole county to promote the construction of pilot counties and provincial agricultural modernization pioneer areas. More than 100 industrial enterprises have been added. There are 45 new enterprises in the service industry. One newly-added first-class qualification enterprise for general construction contracting.

　　(B) the endogenous power has been significantly enhanced.

　　Deepen the implementation of key reforms. The transformation of materialization, corporatization and marketization has been accelerating, and one AA+ rated enterprise has been added. Major projects such as "taking land and starting work" and "multiple certificates issued at the same time" entered the normal state, and the "three-letter land" model was promoted throughout the province. Approved Taizhou green credit and green insurance reform and innovation pilot. Revitalize more than 2,200 mu of inefficient idle land. Free up energy space of 300,000 tons of standard coal.

　　Innovation and transformation have been further promoted. The output value of high-tech industries exceeded 100 billion yuan. China’s top 100 innovative counties ranked 29th, creating a national science popularization demonstration county (city) and being approved as a provincial intellectual property construction demonstration (county). There are 109 newly recognized national high-tech enterprises, 6 national "little giant" enterprises specializing in special innovation, 1 national single champion demonstration enterprise in manufacturing industry, and 11 R&D platforms for enterprises above the provincial level. 41 major technological transformation projects with a capital of more than 50 million yuan were implemented. We introduced 621 high-level talents of all kinds, including 20 national talents.

　　Open development and deep integration. The actual utilization of foreign capital was 400 million US dollars, the import and export of foreign trade was 6.1 billion US dollars, and the turnover of foreign trade was 210 million US dollars, all of which kept Taizhou first. Taixing Economic Development Zone ranked fourth in the comprehensive evaluation of high-quality development of national chemical parks, and was approved to build a provincial chemical pilot base. Huangqiao Economic Development Zone was awarded as the ecological model park of innovation and entrepreneurship in China. Taixing High-tech Zone was approved as a demonstration zone for high-quality development of modern service industry and a strategic practice base for green finance and double carbon. Modern agricultural industrial park has become a national modern agricultural industrial park. The urban industrial park has become a demonstration base for entrepreneurial innovation of small and micro enterprises in the province. The high-speed railway along the Yangtze River in the north was officially started, the Yantai-Wuxi-Changyi and Changtai railways entered the feasibility study approval stage, the construction of Changtai Bridge and the northern connection line was accelerated, the second phase of the 232 provincial highway was implemented in an orderly manner, the reconstruction and expansion project of the 504 provincial highway was completed and opened to traffic, and the transportation network with internal connection and external communication was accelerated. Smart Port Project was selected as the key project of "Smart Jiangsu".

　　(C) the integration of urban and rural development.

　　The quality of the city continued to improve. The demarcation results of "three districts and three lines" were approved and put into use. 15 special plans, including urban comprehensive transportation, have achieved deepening results. Coordinate the implementation of 19 greening projects such as "Shuangshui Runcheng" and "Pocket Park". 22.2 kilometers of sewage trunk pipes were rebuilt and expanded, and 62 kilometers of rainwater and sewage pipe networks were dredged. The city governance committee operates efficiently, the construction of smart cities is accelerated, and the "sunshine collection" is fully implemented.

　　The pace of rural development has accelerated. 150 kilometers of rural roads were upgraded and 12 kilometers of county roads were repaired, and it was awarded as a standard county for rural logistics in the province. Create 42 ecological rivers with high quality and 80 kilometers. Create 2 provincial-level characteristic rural villages, and add 38 beautiful and livable demonstration villages. Successfully hosted the 5th China Farmers Harvest Festival in Jiangsu.

　　The ecological base is constantly compacted. In the second round, the completion rate of rectification of feedback problems from central eco-environmental inspectors was 97%. The average annual concentration of PM2.5 has reached the national second-class standard for three consecutive years, the proportion of days with excellent air quality is 78.9%, and the water quality compliance rate and excellent III ratio of national and provincial examination sections are all 100%. Tianxingzhou construction is included in the overall layout of the provincial ecological island experimental area. Taixing High-tech Zone Ecological Security Buffer Project entered the provincial pilot. The first forest-length theme park in the province was built in the ecological conservation area in the eastern suburbs.

　　(4) People’s livelihood is more happy.

　　The basic guarantee is more perfect. 16,000 new urban jobs were created. The basic pension standard and minimum living standard for urban and rural residents were raised to 231 yuan per person per month and 770 yuan respectively. The province took the lead in promoting "medical-banking cooperation", and the participation rate of basic medical insurance was over 98.5%, creating a provincial-level demonstration city of "15-minute medical insurance service circle". A total of 314 million yuan of relief subsidies were distributed to poor workers, disabled people and children in distress, benefiting 703,000 people in need.

　　Public services are better. Five schools were completed and put into use, and eight schools were merged and reorganized. The policy of "double reduction" was promoted, and the first batch of "Mr. Taixing Da" and "Three Specials" were selected, and the results of the college entrance examination made remarkable progress. Municipal People’s Hospital became the first county-level 3A hospital in the middle of Jiangsu Province. Establish a compact medical association of the Fifth People’s Hospital of the city. Two provincial rural regional medical and health centers have been built. Completed the aging transformation of 1005 families with difficulties. Seven new inclusive childcare institutions were added. Successfully completed the task of participating and hosting the provincial games, and was awarded the national advanced collective of mass sports.

　　The overall situation of society is more stable. The first village rules and regulations practice base in China was officially unveiled. "Sweeping out evils" was carried out normally, and the detection rate of "eight categories" cases was 100%. Create a provincial-level safety development demonstration city. Complete the party’s 20 major tasks of maintaining stability and security with high quality. New achievements have been made in national defense mobilization, statistical investigation, archives of historical records, foreign affairs, overseas Chinese affairs, folk religion, meteorology, Federation of Industry and Commerce, veteran cadres, retired soldiers, caring for the next generation, trade unions, women and children, teenagers, the disabled, the Red Cross and counterpart support.

　　(E) standardized and pragmatic government construction.

　　In-depth study and implementation of the spirit of the 20th Party Congress, and profound understanding of the decisive significance of the "Two Establishments", political judgment, political understanding and political execution have been continuously enhanced. 2,686 pieces of government information were voluntarily disclosed, and 712 pieces were disclosed upon application. Consciously accept the supervision of the National People’s Congress and the Chinese People’s Political Consultative Conference, and complete 398 proposals with high quality, with a satisfaction rate of 100%. The completion rate of 12345 government service convenience hotline was 99.41% and the satisfaction rate was 98.87%. Continue to reduce non-rigid and non-essential expenditures, and the regulatory constraints on the use of funds are more powerful. The party’s work style, clean government and work style efficiency have been further strengthened. Nine projects, including financial management and "streamline administration, delegate power, strengthen regulation and improve services" reform, were encouraged by the provincial government.

　　In 2023, Taixing’s main expected goals are: the regional GDP will increase by about 6%, the general public budget revenue will increase by about 6.5%, the investment in fixed assets will increase by 8%, the sales of industrial invoices will increase by 8%, the investment in R&D in the whole society will account for 2.68% of GDP, and the total retail sales of social consumer goods will increase by 6.5%. The per capita disposable income of all residents will basically keep pace with economic growth, and the energy consumption per unit GDP will decrease to complete the task of Taizhou, and the quality of ecological environment will improve steadily.

　　We will focus on the following six aspects:

　　(a) gather strength to build a demonstration zone for industrial transformation and upgrading, and go all out to strengthen the entity and promote development.

　　Improve the traction of the project. In the whole year, 200 new projects with a total investment of over 100 million yuan were signed, including 25 projects with a total investment of over 1 billion yuan. In the whole year, 100 new projects with a capital of over 100 million yuan were started, including 20 projects with a capital of 500-100 million yuan, 10 projects with a capital of 100-500 million yuan and 1 project with a capital of over 5 billion yuan. 80 newly completed projects of over 100 million yuan, including 15 projects of 500-100 million yuan and 5 projects of over 1 billion yuan.

　　Enhance industrial competitiveness. There were 26 service enterprises and 50 enterprises above designated size, and the added value of service industry increased by more than 5%. We will further promote the provincial-level "integration of the two industries" pilot, add more than 2 pilot enterprises, and newly start 6 productive service projects with a capital of over 100 million yuan. Yingxing Plaza, Outlets, Huangqiao Red Star Macalline and other projects will be built. Guide the construction industry to become bigger and stronger as the "Taixing Building" brand, and realize the output value of the construction industry of 120 billion yuan.

　　Stimulate the new vitality of enterprises. Accelerate the cultivation of a number of "chain-oriented" enterprises, and add 8 enterprises with industrial invoice sales exceeding 100 million yuan and 2 enterprises exceeding 1 billion yuan. Strengthen the echelon cultivation of growth enterprises and increase the number of industrial enterprises by 40. Support small and medium-sized enterprises to do their best, and add 6 national-level "little giant" enterprises. Strengthen the supply of resource factors and increase loans by more than 10 billion yuan. Increase the support for enterprises to go public, and strive for one listing, one newspaper meeting and one newspaper supplement.

　　(B) Gather efforts to create a dynamic zone for innovation and entrepreneurship, and improve the effectiveness and motivation of system integration.

　　Highlight innovation and empowerment. 80 national high-tech enterprises, 600 small and medium-sized science and technology enterprises, and 4 gazelle enterprises above Taizhou municipal level have been newly identified, and the output value of high-tech industries will account for 49.5% of the industrial output value. More than 230 new enterprise invention patents were authorized, and more than 30 achievement transformation projects were implemented. Introduce and cultivate leading digital enterprises to ensure that the added value of core industries in the digital economy accounts for 4.5% of GDP. We will implement 40 major technological transformation projects of more than 50 million yuan, add 3 industrial Internet benchmarking factories above Taizhou level, 6 demonstration intelligent workshops, and 50 provincial star-rated enterprises. Ten new talent projects at or above the provincial level were added, and more than 500 high-level talents were introduced. Five new R&D platforms for enterprises above the provincial level were added.

　　Deepen reform. Deepen the "streamline administration, delegate power, strengthen regulation and improve services" reform, accelerate the integration of cross-departmental and cross-level government services, and continuously reduce the time limit for handling links. Deepen the reform of state-owned assets and state-owned enterprises, promote the new round of financial management system reform to be effective, establish a "big database" for state-owned assets management, strengthen the investment and financing management of state-owned enterprises, and achieve sustainable development. We will deepen the reform of the real estate market, adjust the structure of real estate supply, do a solid job in ensuring the delivery of buildings, people’s livelihood and stability, and fully implement incentives such as preferential housing for group purchases and housing subsidies for enterprises. Deepen the reform of the statistical system and do a solid job in the fifth national economic census.

　　Strengthen open development. Smooth the external traffic network. We will do our best to ensure the service of major projects such as the high-speed railway along the north river, Yantai, Wuxi, Changyi and Changtai Railway, and speed up the construction of Changtai Bridge and its north connection line, the Pingchao-Guangling section of Shanghai-Shaanxi Expressway, the Guangling interchange connection line, the second phase of Provincial Highway 232 and the south extension project of Zhenhai Road. Improve the development level of the park. Improve the carrying function of the park and create a high-level open front window. Strengthen opening up and cooperation. Ensure that the actual use of foreign capital is more than 400 million US dollars, complete the total foreign trade import and export volume of 5 billion US dollars, foreign trade turnover of 220 million US dollars, and add 3 enterprises with foreign trade import and export exceeding 100 million US dollars.

　　(C) gather together to create a pioneering area for regional coordinated development, and for a long time to strengthen quality and promote integration.

　　Overall planning of urban and rural layout. Highlight the overall planning. Plan the functional layout of the main city, sub-centers, key towns and new communities from a global perspective, speed up the improvement of the town and village planning system, and realize zoning positioning, hierarchical preparation and classified management and control. Highlight the integration and development. Focusing on "one master, two pairs of six poles and many nodes", we will strengthen the research on district integration development planning. Highlight intensive development. We will make every effort to promote the establishment of national demonstration counties (cities) for saving and intensive natural resources, effectively implement land acquisition and approval, effectively stabilize the supply of land elements, and ensure the demand for development land.

　　Improve the urban energy level in an all-round way. Improve urban functions. Newly renovated and expanded some primary and secondary roads in the urban area, and built Runtai Bridge and pedestrian bridge on the west side of Chengjiang Experimental School. There are 9 new parking lots, more than 1,000 new parking spaces and more than 200 automobile charging piles. Newly built and renovated the sewage pipe network for more than 7 kilometers, implemented the construction of three sewage treatment standard areas, and completed the rain and sewage diversion transformation of 13 communities and 9 units. Standardize the construction and management of Huimin fresh market, and promote the gradual transformation of the old farmer’s market in urban areas into a fresh supermarket model that is convenient, beneficial and beneficial to the people. Improve the quality of the city. Implement the ecological conservation area in the eastern suburbs, the functional improvement project of "double water embellishing the city", and the water system communication project to ensure the city’s "clean water and living water". Complete 28 renovation projects of old residential areas, install 2000 charging points for electric bicycles in residential areas, and implement 80 underground renovation projects of strong and weak electric pole lines in old residential areas. Strengthen urban governance. We will further promote the action of tackling key problems in property management and promote the flattening, accountability and long-term effectiveness of urban governance.

　　Comprehensively promote rural revitalization. Committed to the prosperity of agriculture. Newly built 56,000 mu of high-standard farmland. Actively apply for the national agricultural modernization pioneer zone, cultivate five demonstration subjects of agricultural factory production, and ensure that the proportion of green and high-quality agricultural products is over 80%. Committed to rural wealth and beauty. Ensure that there are more than 100 economically strong villages with a village collective of over 1 million yuan in operational income. Upgrade rural roads by 50 kilometers and build rural ecological rivers by more than 25 kilometers. Create two rural villages with provincial characteristics, add more than 6 demonstration streets (districts) of market towns and more than 20 beautiful and livable demonstration villages. Committed to the prosperity of farmers. We will steadily implement the ten-year doubling plan for farmers’ income to ensure that the per capita disposable income of rural residents will increase by more than 7.5%.

　　(D) gather together to create a model area for improving the quality of people’s livelihood, and do everything possible to optimize supply and increase welfare.

　　Fully protect the basic people’s livelihood. Grasp the steady employment. 11,000 new jobs were created in cities and towns, and 1,500 entrepreneurial trainings were held. Improve the security system. Effectively improve the basic old-age insurance for urban and rural residents, and solidly promote the reform of the medical insurance fund supervision system. Implement the bottom policy. Focus on low-income people, children in distress, seriously ill patients and other special hardship groups, and increase policy support and assistance. Vigorously develop charity to better protect and improve the lives of people in need.

　　Continue to improve people’s livelihood. Improve the level of education and teaching. We will promote the adjustment of educational layout in an orderly manner and complete the merger and reorganization of some schools. Start the construction of kindergartens in the new district, and build Wenjiang branch of experimental junior high school and Gongji branch of government kindergarten. Create 2 provincial quality parks. Continue to optimize the group (alliance) school-running mode, and add 100 third-level backbone teachers in Taizhou. Optimize the supply of medical services. Accelerate the construction of the people’s hospital medical complex and the CDC outpatient inspection center, complete the main project of the community health service center in the northwest area, and build the 120 emergency command center. Improve the "Three-A" medical service level of the Municipal People’s Hospital, support the establishment of the "Three-B" of the Municipal Hospital of Traditional Chinese Medicine, and start the establishment of the second-level general hospital of Quxia and Xuanbao Health Center. We will improve the classified diagnosis and treatment system, build 20 famous colleges in Taixing, and add more than 10 special departments in primary health centers. Strengthen the care of "one old and one young". Create a "quarter-hour" home care service circle and build a comprehensive care service center.

　　Dedicated to providing quality people’s livelihood. Advocate civilized fashion. In-depth implementation of the "Eight Civilizations Action", create a good fashion of honesty and mutual assistance, respect for morality and goodness in the whole society, and ensure the creation of a national civilized city. Prospering cultural undertakings. Complete the construction of the exhibition project of Jingjiang Academy, and fully stimulate the vitality of cultural and educational monuments. Strengthen the systematic protection of important cultural heritage and build an "intangible heritage" experience hall. Strengthen the accurate supply of cultural services and create two "most beautiful public cultural spaces" at the provincial level. Highlight youth friendship. Plan to promote the construction of cultural tourism consumption gathering area and create a new space for leisure and entertainment cities. Deepen the "five advances" of sports benefiting the people and build a 24-kilometer ecological fitness trail.

　　(V) Make concerted efforts to build a green and low-carbon development leading area, and lay a solid foundation with perseverance.

　　Accelerate the green and low-carbon transformation in an all-round way. Promote green manufacturing and cleaner production in key energy-consuming industries. Accelerate the transformation of key enterprises to save energy and reduce carbon, vigorously cultivate green and low-carbon industries, implement more than 35 green transformation and upgrading projects throughout the year, and create 5 green factories at or above the provincial level.

　　Resolutely do a good job in pollution prevention and control. Complete the second round of rectification and cancellation of the feedback from the central environmental protection inspector, and continuously improve the quality of the atmospheric environment. We will further promote the investigation and rectification of global drainage outlets to ensure the long-term stability of water quality in national and provincial examination sections. Establish and improve the operation supervision system of urban sewage treatment plants, and steadily improve the collection and treatment rate of urban domestic sewage. Continue to strengthen the monitoring of soil environment such as land reclamation projects and large-scale farms, and effectively ensure the safety of soil environment. Accelerate the construction of a "waste-free city".

　　Continue to promote the construction of ecological civilization. In-depth implementation of the great protection of the Yangtze River to better show the beautiful scenery of the river. Explore the establishment of a mechanism to realize the value of ecological products, and promote the ecological advantages to be better transformed into real productive forces. Accelerate the completion of shortcomings in environmental facilities and promote electroplating enterprises to enter the park in an orderly manner. Strive for a national demonstration city of ecological civilization construction, strive for full coverage of provincial demonstration towns of ecological civilization construction, and add four provincial demonstration villages of ecological civilization construction.

　　(6) make concerted efforts to build a pilot zone for joint construction, governance and sharing, and work together to prevent risks and ensure stability.

　　Strengthen the construction of intrinsic safety. Based on the intrinsic safety of the whole region, we will build a large-scale emergency framework with higher safety factor, faster emergency response and more solid grassroots foundation. We will continue to consolidate the achievements of the "Three-year Big Kitchen", deepen the investigation and rectification of potential safety risks, and make efforts to solve a number of deep-seated contradictions that affect safety. Explore and optimize the global risk identification management and control model, and resolutely put an end to large and above and influential accidents.

　　Strengthen public safety governance. Resolutely implement the optimization measures for epidemic prevention and control to ensure a smooth transition of epidemic prevention and control and a stable social order. Strengthen food and drug supervision, improve and perfect financial risk sorting, identification and early warning, emergency response and other mechanisms to ensure that systematic and regional financial risks do not occur. Severely crack down on illegal crimes of telecommunication network fraud in accordance with the law, implement the normalized working mechanism of "eliminating evils" and continue to promote the construction of peaceful Taixing.

　　Strengthen innovation in grassroots governance. We will comprehensively strengthen the construction of Taixing under the rule of law, strengthen the handling of initial letters and initial visits, fully implement the "1+8" series of institutional mechanisms for grid social governance, and promote the extension of governance tentacles to grassroots coverage. Further promote the "integration of police and network" and accelerate the construction of the information system of "three centers+two platforms+multiple applications" in smart cities.

　　(Source: Taixing Rong Media Center/Cai Yan Editor/Xu Jinji)

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After the successful release of the dark blue L07, Changan Automobile once again launched the 2025 dark blue SL03, and the new car launched three extended-range versions and a pure electric version, with a price range of 11.99 to 146,900 yuan.

At the same time, Changan Automobile also provides eight driving benefits, including driving fun replacement gift, driving fun financial gift, driving fun butler gift, driving fun car gift, driving fun car gift, and driving fun car maintenance gift, for 2025 dark blue SL03 users who place an order (pay the deposit) between September 27 and October 31 and complete the car pickup before 24:00 on November 30.

As a minor facelift, the new dark blue SL03 maintains the stylish and technological atmosphere of the original model in its exterior design. It still adopts a family-style headlight design, with a sharp front shape and smooth side lines, revealing a forward swooping dynamic posture. The rear spoiler is cleverly integrated at the rear, which not only enhances the aerodynamic performance, but also enhances the visual impact of the vehicle.

Stepping into the car, the interior of the new dark blue SL03 is equally eye-catching. The new car adopts a black-gold contrasting color design, bringing a unique "star flash black" interior color scheme, creating a high-end yet dynamic atmosphere. In the choice of interior materials, the dark blue SL03 is also quite particular. The wide application of Alcantara-like materials makes the interior feel more delicate. At the same time, its nearly 40% coverage rate also highlights Changan Automobile’s insistence on quality. In addition, the steering wheel, door panels, armrest boxes, seats and other parts are also decorated with black chrome, which further enhances the refinement of the interior.

In terms of power, the new dark blue SL03 also performs well. The extended-range version of the model is equipped with a 1.5L super-range extension system, and the maximum power of the system provides 160kW and 175kW for consumers to choose from, with a peak torque of up to 320 Nm. At the same time, the new car is also equipped with 18.99kWh and 28.39kWh lithium iron phosphate batteries, making the pure electric cruising range under CLTC conditions reach 140km and 220km respectively, which is a significant improvement compared to the old model.

The pure electric version is equipped with a 190kW motor with a peak torque of 320 Nm. After being equipped with a 56.1kWh lithium iron phosphate battery, the CLTC pure electric cruising range has reached an astonishing 530km. What’s more surprising is that the new car also supports 3C overcharging technology. It only takes less than 15 minutes for the SOC to be charged from 30% to 80%, and it can last 100 kilometers in ten minutes of charging, which greatly relieves users’ battery life anxiety.

AuthorWhat is it?Lele

Editor: Zhu Tian

Review:Single, ZZ

Source:New Consumer Intelligence Tank

It was as if the large kiln drink had gone viral overnight.
Walking into the hot barbecue stall, hot pot restaurant, and street food stall, the flower arm brother held the big kiln and stepped on the box to drink. Next to the freezer, rows of big kilns with ice mist were neatly displayed; in the subway and on the elevator, its advertisements were everywhere, "Big soda, drink big kiln", which had the same level of magic brainwashing as "You love me, I love you, Mixue Bingcheng sweet", like a virus "spread".
In February 2022, the big kiln soda smashed money to win the actor Wu Jing. Wu Jing held the image of the big kiln soda and held a lot of northern tough guys.This small sweet water, which came out of Hohhot, Inner Mongolia, has successfully "broken through the circle" in the beverage market.
Image source:Dayao official Weibo
Relevant data show that in 2022, the size of our country’s beverage market reached 2478.0 billion yuan, of which carbonated beverages accounted for 55.0%. In China’s carbonated beverage market, Coca-Cola and Pepsi occupied most of the share.
In recent years, the rise of domestic products and the national tide has injected a trace of vitality into the domestic soda brands that survive in the cracks, but almost all domestic beverages have not been nationalized. Under such a difficult situation, the large kiln has successfully broken out of Inner Mongolia.
In 2022, Dayao handed over a rather eye-catching report card, with 3.20 billion annual sales, killing a number of domestic soda brands in seconds, and becoming the invisible king of the track.
Killing the crazy kiln, conquering the city and territory in just a few years, relying on the wild road of "killing others". ButThe new consumer think tank believes that although the large kiln is successful, it should not be touted yet. The large kiln with obvious ceilings still cannot afford the banner of domestic soda.

Radical expansion, Dayao made a few moves "wild chess"
Xu Rong, who opened a barbecue restaurant in Hangzhou, disliked Dayao soda at first.
Her restaurant specializes in barbecued meat and some local dishes, and the price per customer is around 100 yuan. In the summer of 2021, when the store opened, the liquor agent recommended Dayao soda. At first, she thought that the appearance of this beer was similar, and the sweet water without juice content was not easy to sell. The only attraction was the high profit.
"At that time, many customers in the Hangzhou area had not heard of this drink. After trying a few cases, they did not expect to perform surprisingly well. Now Jianlibao, Dayao and Jiaduobao are the three drinks with high sales in the store," Xu Rong told the New Consumer Think Tank.The reason why the kiln sells well is that its "must kill skill" is its 500ml capacity and the price of less than ten yuan.

Image source:Dayao official Weibo

This sentence points out the essence of the expansion of the kiln – first, the price is low and the capacity is huge; second, it is rooted in the catering channel, which keeps the cost very low and benefits dealers and end point merchants at all levels.

According to the data, Dayao was formerly known as Hohhot Bayi Beverage Factory, which was founded in 1983. It was officially renamed Hohhot Dayao Food Factory in 2006 and upgraded to Inner Mongolia Dayao Beverage Co., Ltd on December 21, 2016.
Since then, Dayao has been active in Inner Mongolia for a long time and has a certain reputation in the local area. In 2018, Dayao began its national layout and successively established production bases in Inner Mongolia, Ningxia, Liaoning, Jilin and other northern regions.Today, its products have covered hundreds of thousands of end points in 31 provinces and autonomous regions.
Out of the northwest to grab the site, the big kiln gives consumers can not refuse the price. Horizontal comparison tea industry, Mixue Bingcheng fire, is that it hit the price of milk tea down, and throughout the market of domestic soda players, there are brand play feelings, brand innovation taste,The loopholes drilled by the big kiln are capacity and price.
The price of 248ml glass bottles in Arctic Ocean varies in most supermarkets, convenience stores, restaurants and other channels, with an overall retail price of 5 yuan or more; the price of 275ml soda in Hankou No. 2 Factory in Ole, Hema and other supermarkets is up to 9.8 yuan a bottle.
The price of a 500ml bottle kiln is only around 5-8 yuan. Nowadays, consumers’ sensitivity to price is increasing. Under the same milliliter, a few dollars difference may not feel, but the same price, different milliliters, the contrast is very obvious. The large kiln, which is obviously more atmospheric in capacity, directly preempts the user’s mind of the big soda track.
Some consumers feel this way:The downgrade of adult consumption began when ice peaks and the Arctic Ocean became kilns.
In terms of channel construction, Dayao did not choose the retail channels dominated by the two music giants, but mainly targeted the scenes where big brands disdained to grab – food stalls, snack bars, barbecue restaurants and other mid- and low-end catering markets, to achieve dislocation competition in channels.

Image source:Dayao official Weibo

The founder of Dayao started by selling wine and knew more about catering. At the beginning of the brand’s establishment, he knew that he was grabbing the beer business. Its official report shows that 78.4% of the products are sold by restaurants.

Relevant data show that in 2021, the annual sales of large kilns are about 3 billion yuan, and in 2022, their sales will reach 3.20 billion yuan, which is 10 times that of the ice peak and 3 times that of the Arctic Ocean.
According to media reports, the big kiln is also counterattacking the supermarket channel in the same way.

How long can Little Sweet Water win by "big"?
Behind the eye-catching results and strong profitability, the kiln is also caught in its own dilemma. For example, a single consumption scene, lax product quality control, multiple explosions injuring people, etc.

Image source:Dayao official Weibo

In the opinion of the new consumer think tank, the major tricks of Dayao’s expansion were limited to the initial competition with domestic brands. When it went national and required new growth expectations, the ceiling began to loom.

First, the products of large kilns run counter to the current consumer health concept.The popular barbecue stall in Dayao is mainly in the context of driving and not drinking alcohol. The packaging of beer bottle style makes Dayao a substitute for beer. The author has also drunk Dayao at a party. There is no alcohol, which is more spicy than carbonated drinks such as Coke, and the entrance is a strong flavor. Looking at the ingredient list, it is even more exciting. Cyclamate, acesulfame, and aspartame are the main ingredients.
With the popularity of sugar-free and low-sugar health concepts, the high-sugar characteristics of Dayao beverages are obviously contrary to consumer health concepts. After the news of aspartame’s carcinogenicity, consumers can’t help but have concerns about the ingredients of beverages. It can only be said that it is only for occasional indulgence. Whether it can become a long-term choice for consumers is debatable.
In the second and first few years, the large kiln was able to quickly open up the market by adopting a low-price profit strategy, essentially following the path of a price war.
What is the market barrier of the big kiln? Is it to give the channel a higher gross profit? Is it the formula of "water + white sugar + honey"? Many people know that the most attractive point is the low price strategy. If the big kiln’s play method is "copied" by another new brand and the price is lower, then there can be a new explosion.
For dealers and catering end points, there is only one reason to choose large kilns – high profits.
In terms of price system design, the profit margins of big kiln to dealers and end points far exceed other brands. A dealer in Xi’an County told the New Consumer Think Tank that the CIF price of big kiln to first-level dealers is 17.5 yuan/box, the price of dealers to second-level dealers is 22 yuan/box, the price to end point is 30 yuan/box, and 5 pieces are given as a gift. Finally, 25 yuan/box is calculated. 12 bottles per box, which is equivalent to the purchase price of 2.5 yuan per bottle. Retail sales in restaurants are generally 5-6 yuan per bottle. Some restaurants can even sell for 8-10 yuan, and restaurant owners can net more than 20 yuan per piece.
When asked if a similar brand could be promoted at a higher profit, would the dealer be willing to enter the market? The dealer smiled and expressed his willingness to try.
If there really are later replicators, how to defend their moat has also become a problem that Dayao must solve.
Third, success is also catering, failure is also catering.The reason why the big kiln can break out of the circle is inseparable from its deep cultivation of catering channels. The big kiln is highly dependent on the channels of the middle and low-end catering market.
According to public information, in order to solve the dilemma of a single consumption scene, in recent years, the brand has been actively expanding the supermarket and online sales end point channels outside the catering industry, but in these channels, the big kiln obviously does not have the advantage, "Liangle", Nongfu Spring, Master Kong and other traditional giants have a solid position, and the big kiln with a strong trend in the catering channel has suddenly become hoarse.
This year’s Spring Festival, Dayao attacked the supermarket for the first time in the form of gift boxes, shouting the slogan "Drink Dayao, celebrate the New Year", and created a creative pile in a prominent position in the supermarket, opening up a new consumption scene, but the market response was relatively lukewarm. In its proud catering channel, old rivals and new brands are also actively counterattacking.
Fourth, the product sequence "alternates old and new", and the strategy of attempting to win by more fails.At present, the core products sold by the big kiln are still guests and orange nods. This year, the big kiln made tea, energy drinks, Saibei spring mineral water, big kiln soy milk and other series of beverages with juice gas in one breath, but the performance was mediocre.
Image source:Dayao official WeiboThe layout of the product line in a short period of time is a bit too large, and there may be a certain dispersion of resources and energy when extending from the soda brand to so many categories. The timing of the launch of the new product of the big kiln is also quite embarrassing. When the brand awareness of the big bottle soda has not been firmly established in the hearts of consumers, it has launched new products too early, and even launched 275ML small kiln fruit steam products, which is contrary to the brand positioning of the original "big bottle".
In addition, the more categories a company is involved in, the more competitors it will face, and the more competition it will have to study and deal with in the future.

The kiln needs new growth.But it won’t make the next 3 billion
In addition to product system and channel issues, there are also more critical food safety issues that trap large kilns.
On the Weibo platform, under the terms #Plastic found in unopened kiln soda #, #Visiting the boss said that the kiln soda has foreign objects #, #The kiln soda on the shelf suddenly exploded #, there are many consumer criticisms of the kiln beverage, "The brown bottle of the kiln smells like bubble gum, and you can’t drink it after a sip", "The packaging is defective, and everyone must be careful when opening the bottle when the temperature is too high"…
In the soda market, the big kiln is currently going well, but it is far from a time of peace of mind. Otherwise, its founders would not have spent tens of millions on consulting companies to "come up with ideas" when they reached the volume of sales in 3 billion.Dayao is still seeking new growth expectations.
Zhu Danpeng, a Chinese food industry analyst, said that at present, the volume of the big kiln has certain advantages in the domestic soda water, but the positioning of the brand "big soda" is relatively narrow, and the consumption scene only corresponds to catering or home drinking, which will cause great obstacles to the future development of the big kiln. In addition, the unique flavor of the big kiln does not match the current trend of big health.
Xiao Mingchao, founder and CEO of Zhimeng Consulting, pointed out that there is no shortcut to gaining a foothold in the highly competitive beverage industry, and traditional play may be the best way to play.It is one of the most important tasks for the kiln to do a good job in stabilizing the catering channels and consolidating the results of the current domestic soda breakout battle.
According to relevant data, the future carbonated beverage market will grow at a rate of 8.58%, and by 2027, the carbonated beverage market in our country will reach 162.20 billion yuan.
As the largest subdivision track in the beverage industry, carbonated beverages have always been a must for various brands. In recent years, riding the ****** breeze ** the national tide and domestic products, ******* Arctic Ocean, Shaanxi Bingfeng, Wuhan No. 2 Factory and other domestic sodas that have been quiet for many years have taken advantage ** the trend. Arctic Ocean has entered the live stream to sell goods, develop new products, and play cross-border joint names; Hankou No. 2 Factory soda has turned into a new trendy drink based on its young design, and at the same time has played a combination ** "mid-to-high-end **fline channels + online e-commerce platforms"…
Among the many players, Big Kiln’s catering track, classic products, capacity, etc., are both its advantages and its disadvantages. How can Big Kiln, which does not want to be in a corner, solve the contradictions through brand upgrades, product upgrades, and play upgrades? Can it continue to lead the new journey of domestic beverages? Can more "Big Kilns" tear new gaps from the soda rivers and lakes in the future?
Behind these question marks is the key to whether the kiln can create a second growth curve.
The pictures in this article are for picture introduction only and are not for any commercial use.