Press Conference of 2023 Henan Wenlv Wenchuang Development Conference

  Press conference video

  At 10: 00 on June 25, 2023, the Information Office of the Provincial Government held a press conference of the 2023 Henan Cultural Tourism and Creative Development Conference.

  Release content:Introduce and interpret the specific situation of the 2023 Henan Cultural Tourism and Creative Development Conference, and answer questions from reporters.

  Published by:

  Party Secretary and Director of Huang Dongsheng Provincial Department of Culture and Tourism

  Deputy Secretary of Luoyang Municipal Committee of Xu Yixian and Mayor of Municipal People’s Government.

  Zhou Yaoxia, Member of the Party Group and Deputy Director of the Provincial Department of Culture and Tourism

  Deputy Mayor of Luoyang Municipal People’s Government of Ren Lijun

  Moderator:

  Deputy Director of Propaganda Department of Pingping Provincial Party Committee and Director of Information Office of Provincial Government

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  Ping Ping, Deputy Director of Propaganda Department of Provincial Party Committee and Director of Information Office of Provincial Government

  Ladies and gentlemen, friends from the media,

  Good morning everyone! Welcome to the press conference held by the Information Office of Henan Provincial People’s Government.

  Report to the 20th CPC National Congress of the Communist Party of China pointed out that it is necessary to adhere to the principle of "molding tourism with literature" and "displaying literature with tourism" to promote the deep integration and development of culture and tourism. The provincial party committee and the provincial government attach great importance to the high-quality development of culture and tourism, and set the integration strategy of culture, tourism and culture as one of the "Top Ten Strategies" to promote the creation of culture, tourism and culture as a pillar. In order to further promote the in-depth implementation of the integration strategy of cultural tourism and cultural innovation, and accelerate the construction of a strong cultural tourism province, with the approval of the provincial party Committee and the provincial government, the 2023 provincial cultural tourism and cultural innovation development conference will be held in Luoyang. Today, we are very pleased to invite the responsible comrades from the Provincial Department of Culture and Tourism and Luoyang City to attend, introduce the overall situation and preparation progress of the 2023 provincial conference on cultural tourism and cultural innovation, and answer the media’s concerns.

  First of all, let me introduce the publisher who attended today’s press conference:

  Mr. Huang Dongsheng, Party Secretary and Director of Provincial Department of Culture and Tourism;

  Mr. Xu Yixian, Deputy Secretary of Luoyang Municipal Committee and Mayor of the Municipal People’s Government;

  Ms. Zhou Yaoxia, member of the Party Group and Deputy Director of the Provincial Department of Culture and Tourism;

  Ms. Ren Lijun, Vice Mayor of Luoyang Municipal People’s Government.

  Next, please ask Mr. Huang Dongsheng to introduce the situation of the 2023 Provincial Cultural Tourism and Creative Development Conference.

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  Huang Dongsheng, Party Secretary and Director of Provincial Department of Culture and Tourism.

  Dear media friends:

  Good morning everyone! Every event in the Central Plains welcomes guests at home. I am very happy to meet you here and communicate with you on the upcoming 2023 provincial conference on cultural tourism and cultural innovation. According to the arrangement of the meeting, below, I will briefly introduce the relevant situation of the provincial cultural tourism and cultural innovation development conference.

  I. About the General Situation of the Conference

  Holding the provincial cultural tourism and cultural innovation development conference is a concrete action for the provincial party committee and the provincial government to study and implement the important exposition of the Supreme Leader General Secretary on culture and tourism and the spirit of his important speech when inspecting Henan, and it is also an important measure to promote the high-quality development of culture and tourism and accelerate the construction of a strong cultural tourism province.

  The name of this conference is "2023 Provincial Cultural Tourism and Creative Development Conference", the time is at the end of June, and the place is in Luoyang. The theme is "Walking in Henan and Understanding China", and the form is "working meeting+field observation+industrial investment+attracting customers into Henan+publicity and promotion+supporting activities".

  There are four main purposes of the meeting: first, to promote the in-depth implementation of the strategy of cultural tourism and cultural innovation; The second is to call the brand "Walking in Henan and Reading China"; The third is to boost culture and tourism consumption; The fourth is to unite the efforts to build a strong cultural tourism province.

  Second, about the characteristics of the conference

  The provincial party committee and government attached great importance to this meeting, and provincial leaders held several special studies on the meeting, emphasizing the need to focus on the theme of the meeting, innovate the meeting form, enrich the content of activities, reflect various formats, and ensure the meeting to achieve tangible results. We will work with the Propaganda Department of the Provincial Party Committee and Luoyang City to prepare for the meeting, which mainly has the following characteristics:

  (a) the specification is higher and the scale is larger. The conference will be held in the name of the provincial party committee and the provincial government. Lou Yangsheng, secretary of the provincial party committee, and Wang Kai, governor of the province, will attend and speak at the conference. Relevant provincial leaders, leading group members of the provincial cultural tourism province and some provincial-level units are mainly responsible comrades, party (industrial) committees and government responsible comrades of cities under the jurisdiction of provinces, Jiyuan demonstration zone and airport area, party committees of counties (cities, districts) are mainly responsible comrades, and representatives of some financial institutions and cultural tourism enterprises in the province attend the meeting. The conference also invited guests from the Ministry of Culture and Tourism, the World Tourism Organization and related institutions, cultural and tourism departments of provinces (autonomous regions and municipalities directly under the Central Government), domestic cultural tourism head enterprises and key travel agents, airlines, well-known OTA platform enterprises, central and some domestic and foreign media, cultural tourism creators and travel network celebrities to attend, with the participation scale of about 450 people. Especially in this meeting, the main responsible comrades of the party committees of cities and counties (cities, districts) under the jurisdiction of various provinces attended the meeting, which is conducive to further unifying ideological understanding and promoting the integrated development of cultural tourism.

  (2) Highlight the theme and make the brand famous. The conference focused on the brand of "Walking in Henan and Reading China" and planned the "Six Ones" campaign. First, the provincial leaders will give a keynote speech on the brand of "Walking in Henan and Reading China"; The second is to launch the brand propaganda film "Walking in Henan and Reading China"; The third is to launch the theme tour route of "Walking in Henan and Reading China"; The fourth is to invite the central and news media inside and outside the province to focus on coverage; The fifth is the multi-angle interpretation of famous organizational culture experts and online celebrity talent; Sixth, hold activities such as "Exploring the Summer Capital and Interpreting the Earliest China" to further tell the story of the Yellow River and polish the brand of "Walking in Henan and Reading China".

  (3) Rich in content and coordinated by the whole province. In addition to arranging working meetings, on-the-spot observation and route inspection, this conference plans to carry out a series of theme activities based on cultivating the integration of cultural tourism, cultural innovation, developing new industries and new formats, and promoting the consumption of zhen wen tourism, mainly including the cultural tourism season of "Walking in Henan, Understanding China" and the launching ceremony of the fifth global conference of cultural tourism creators, "Millions of students travel to Henan", "Good Life Camping Season", "Chinese Nishang Hanfu Show" and "Cultural tourism at 8 o’clock in the evening in the ancient capital". Especially in view of the characteristics of summer tourism, the cities under the jurisdiction of all provinces, Jiyuan Demonstration Zone and the airport area will jointly carry out the cultural tourism season activities of "Walking in Henan and Understanding China", and launch summer line products such as camping, night tours, summer recreation and health care, and hold music festivals, food festivals and other promotional activities by introducing policies and measures such as reducing or exempting tickets and issuing coupons for cultural tourism, so as to continuously enliven the cultural tourism market and stimulate cultural tourism consumption.

  (4) Building platforms and landing projects. In the early stage of the conference, together with the Provincial Development and Reform Commission and the Provincial Department of Commerce, we organized local cultural and tourism departments and related departments, adhered to the combination of "please come in" and "go out", actively carried out investment promotion of cultural and tourism projects, and reached a number of cooperation intentions. This meeting arranged the signing of the project, mainly in two aspects. One is the signing of the cultural tourism industry project. Up to now, 41 key cultural tourism projects have been sorted out with a total investment of 52.56 billion yuan; 21 major projects were selected for on-site signing, with a total investment of 36.58 billion yuan. These projects include cultural projects such as the digital development of cultural relics and the construction of cultural and creative parks, as well as tourism projects such as the construction of tourist resorts and the construction of tourist hotels and homestays. They include traditional business projects such as the development of tourist attractions and the construction of cultural and business complexes, as well as new business projects such as the Meta-Cosmic Base and immersive performing arts, which fully reflect the characteristics and trends of cultural tourism development in our province. The second is to sign a contract for attracting customers into Henan. Mainly, the cultural tourism departments of our province, cultural tourism enterprises and head travellers, well-known OTA platforms, and cultural tourism departments of key tourist destinations signed agreements to attract tourists into Henan, and continued to expand the tourist market outside the province.

  (five) the formation mechanism, long-term promotion. This conference will issue a series of policy documents, such as Several Policies and Measures on Implementing the Integration Strategy of Culture, Tourism, Culture and Innovation to Promote the High-quality Development of Cultural Industry, Interim Measures for the Bid for the Development Conference of Culture, Tourism and Innovation in Henan Province, and Three-year Action Plan for Rural Recreation and Tourism in Henan Province, which will surely promote the integration strategy of culture, tourism and innovation in depth. This year’s conference was held in Luoyang, mainly based on Luoyang’s working ideas of "subversive creativity, immersive experience, young consumption and mobile communication" in recent years, which promoted the new cultural tourism industry and achieved remarkable results. From next year, the conference will be held once a year, and one city and all localities will be qualified to host the conference through competition, so as to achieve the goal of "running the conference well and bringing a city to life".

  Comrades, in order to run this conference well at a high level, Luoyang City has taken the lead in setting up a special work class and actively promoting various preparatory work. Here, I would like to express my respect and condolences. The high-quality development of Henan culture and tourism can not be separated from the concern and support of the news media. In recent years, news media friends have done a lot of work in promoting Henan cultural tourism and achieved remarkable results. In particular, Henan Radio and Television Station undertook the launching ceremony of this conference and the production of related promotional videos. Here, on behalf of the Provincial Department of Culture and Tourism, I would also like to express my heartfelt thanks to you!

  Prosperity meets the grand occasion, hand in hand to the future. Sincerely welcome guests and friends from all directions to "hometown Henan" to share the magnificent scenery of the Central Plains and talk about a bright future. Thank you!

  Ping Ping, Deputy Director of Propaganda Department of Provincial Party Committee and Director of Information Office of Provincial Government

  Thank you, Director Huang, for your release! Next, please ask Mr. Xu Yixian to introduce the preparations for the 2023 provincial conference on cultural tourism and cultural innovation.

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  Xu Yixian, Deputy Secretary of Luoyang Municipal Committee and Mayor of Municipal People’s Government.

  Distinguished guests and friends from the media,

  Good morning everyone! The 2023 Henan Cultural Tourism and Creative Development Conference is a "Henan Action" to thoroughly study and implement the spirit of the important speech made by the Supreme Leader General Secretary to inspect Henan and build the modern civilization of the Chinese nation. It is also a major measure taken by the provincial party committee and the provincial government to build a strong cultural tourism province, and it is also a major opportunity for Luoyang to implement the instructions of the provincial party committee on "Cultural Tourism and Creative Pillar". First of all, on behalf of the Luoyang Municipal Party Committee and Municipal Government and more than 7 million Luoyang people, I would like to express my heartfelt thanks to the provincial party committee, the provincial government, the propaganda department of the provincial party committee, the provincial department of culture and tourism and friends from all walks of life! I would like to extend a warm welcome to all media friends who participated in the conference!

  Next, I will introduce the progress of the preparations for the conference from five aspects.

  First, the "whole process" is efficiently coordinated to create a "wonderful, fresh and simple" cultural and tourism event.

  The theme of this conference is clear-cut, with far-reaching ideas, novel activities and rich connotations. Under the strong leadership of the provincial party committee and the provincial government, and under the careful guidance of provincial units such as the Propaganda Department of the provincial party committee and the Provincial Cultural Tourism Department, Luoyang has made great efforts to organize the conference with high quality and efficiency. At present, all the preparatory work is basically ready, and the ancient capital Luoyang is dressed up and welcomes guests from all directions. The first is to promote the polymerization force at a high level. We regard the preparation of the conference as the top priority of our current work, and have built a "1+8" command system that runs from top to bottom, is coordinated and operates efficiently (a leading group for the preparation of the Luoyang Cultural Tourism and Creative Development Conference in the whole province, including eight working groups, including comprehensive coordination, written materials, logistics support, on-site observation, environmental improvement, security and stability, publicity and reporting, and supporting activities). Comrade Jiang Ling, secretary of the municipal party committee, and I are the co-leaders, coordinating research and supporting activities. Eight special classes are responsible for the division of labor, 15 counties and districts, more than 50 organs, enterprises and institutions work together, and all sectors of society participate extensively, forming a working pattern of "the whole people welcome the grand event, fully publicize the grand event, and fully serve the grand event". The second is to implement it in a comprehensive closed loop. The conference arranged five sections, such as field observation, launching ceremony, signing ceremony, working meeting and supporting theme activities. We adhered to hierarchical classification, "one special class, one account, one activity, one plan and one unit, one list", formulated a general work plan, refined eight special plans such as meeting and publicity, and formed a chain of responsibilities that was compacted and interlocked at different levels to ensure that all preparatory work was fully covered, without omission and without interruption.The third is to strive for perfection and pay attention to details. We carefully selected the venue, arranged the venue, and made overall arrangements for guest invitation and project selection to ensure the efficient and orderly meeting. At the same time, organize field observation activities at a high level. In the urban area, we will focus on new formats such as script entertainment and study tour, and in the county area, we will focus on new scenes of cultural tourism consumption and new modes of rural tourism, and optimize the details of the process, so that everyone can better experience the development achievements of Luoyang "New Cultural Tourism" in an immersive way.

  Second, the "all elements" are integrated and innovated to enhance the brand system of "Walking in Henan and Reading China"

  General Secretary of the Supreme Leader pointed out that "it is impossible to understand ancient China, modern China, and future China without understanding China from its long-standing historical continuity". Luoyang is a city where food, clothing, housing and transportation are all cultures, and people’s lives are all courtesy. We dig deep into historical and cultural resources, highlight "subversive creativity, immersive experience, young consumption and mobile communication", and make great efforts in protecting inheritance and activating innovation, so that "walking in Henan and understanding China" can be seen and felt. The first is to shape the "new landmark" of cultural heritage. Luoyang has three world cultural heritages and six wonders of "Five Capitals Meeting Luo", which are rare in the world. There are countless treasures everywhere. Reaching out and touching is the Spring and Autumn Culture, and stepping on two feet is the Qin Brick and Hanwa. We fully implement the policy of cultural relics work in the new era, actively integrate into major projects such as the exploration of Chinese civilization and the "Archaeological China", and plan to build an archaeological research center for Xia and Shang civilizations. We will hold the theme activity of "Exploring the Summer Capital and Interpreting the Earliest China" in Erlitou Xiadu Ruins Museum, and do a good job in the research and interpretation of the origin of Chinese civilization. We have accelerated the construction of a number of major projects, such as the Han and Wei Ancient City Ruins Museum, the 3.0 version of Luoyang City National Ruins Park in Sui and Tang Dynasties, and the Twelve Square in Tianjie, so that more cultural heritages can be used from "protection" to "living" and "fire", forming a three-dimensional exhibition system of "museum+world heritage+national cultural park" and reappearing the grandeur of "Millennium ancient capital and holy city of China" The second is to show the "new format" of fashion. Adhere to innovation-led and creativity-driven,Seize the new outlet of cultural tourism and develop a new format of cultural tourism. Launched an immersive script experience in scenic spots such as yingtianmen, and implemented new gameplay such as punching cards and redemption of points; The first Dongneng Devil Fitness Park in the province will be built, and special cultural and sports products such as e-sports events, trendy entertainment, health education and training will be launched. The script entertainment industrial park (Dahehui) and the 5G+XR Yuan Universe Industrial Park, which were observed this time, gathered all kinds of novel and cool experience products and became the favorite punching places and assembly places for young people. The third is to launch a "new scene" of immersive experience. We dig deep into Chinese excellent traditional culture, promote creative transformation and innovative development, and create new scenes such as Hanfu experience and wonderful tour of museums. We can wear Hanfu, stay in ancient tombs, visit canals, spend the night with national treasures and have a dialogue with history. This conference will hold the "Chinese Dress and Hanfu Show" in the ancient city of Luoyi. Everyone can wear a Hanfu dress, take a trip to the ancient streets and lanes, see the Millennium and dream back to the prosperous Tang Dynasty. We will also hold a research activity of "Millions of Students Tour Henan" in the research camp of "Oriental Museum Capital", and launch a series of excellent routes such as China Kung Fu, classic poems and non-legacy folk customs, so that more students can get close to nature, understand history and feel culture. The fourth is to build a "new platform" for exchanges and cooperation. This conference is an important platform for promoting Henan cultural tourism, attracting investment and implementing "attracting tourists to Henan". Key cultural tourism enterprises, industrial investors and brand operators will be invited to visit and observe in Luoyang, and a signing ceremony for major cultural tourism projects will be held. We have carefully launched a number of major contracted projects such as Fangte Huaxia Historical Civilization Inheritance and Innovation Industrial Park.Comprehensively enhance the core competitiveness of the cultural tourism industry. Here, we sincerely welcome people of insight to invest in Luoyang, share great opportunities and create a bright future together.

  Third, the "city-wide" improves the quality environment and highlights the beautiful image of "reflecting the past and the present, poetry and distance"

  We insist on promoting construction with the meeting, comprehensively improving the functional quality, continuously optimizing the living environment, and welcoming the grand event with a beautiful city image. First, deep excavation and reuse. Relying on the protection of the ruins of the five major capitals, we will comprehensively promote the construction of key projects for the integration of cultural tourism, and yingtianmen, Jiuzhou Pool and Paradise Mingtang will become new landmarks for cultural tourism and punch cards for online celebrity. The magnificent "seven-day building" was restored quickly (Paradise, Tiangong, Tianmen, Tian Shu, Tianqiao, Tianjie and Tianque, which were designed according to the Big Dipper), and the spectacular central axis of the capital took shape. We have made great efforts to build the "Oriental Museum Capital", and built 102 museums with their own characteristics. More than 600,000 pieces of cultural relics in the collection are eye-catching, so that more people can come to this city and fall in love with it for a museum. We will also hold the "Yellow River Ceremony" theme exhibition of cultural and creative products and non-legacy projects in the whole province, with a dazzling array of cultural and creative products such as tricolor art and peony porcelain, fully demonstrating the unique charm of "Natural History in the Central Plains and Luoyang as the Art Capital". The second is micro-transformation and fine improvement. Vigorously promote the organic renewal of the city, and implement a large number of key projects around the "two constructions and three transformations" to promote facade beautification, landscape lighting, water purification and ecological greening, so that tourists can feel the charm of modern cities, the beauty of mountains and rivers, and the joy of being livable and suitable for business. Enhance the composite function of the convention and exhibition center and create an urban cultural living room with international quality and local characteristics. High-quality planning and construction of urban balconies, and construction of a functional, fashionable and modern urban viewing platform. The third is to gather popularity and increase vitality. Focusing on building a youth-friendly city,Vigorously develop "night consumption" such as night travel, night entertainment and night shopping, and actively cultivate new formats such as recreational vacation, romantic camping and mountain cross-country to stimulate fashion consumption and add color to a better life. We will hold the launching ceremony of the "Eight o’clock at night in the ancient capital" cultural tourism consumption season in Guangzhou Market Pedestrian Street, and launch a number of night cultural tourism consumption scenes, such as Luoyi Ancient City and Old Town Cross Street, to create a characteristic block with bursting popularity, activate the night economy, and rise to fireworks.

  Fourth, "all-round" momentum to create a strong atmosphere of "hot out of the circle, a grand event together"

  We innovate marketing methods, coordinate online and offline, inside and outside the city, and government enterprises, highlight interactive communication, unite publicity efforts, and strive to change "flow" into "reserve" and "online celebrity" into "long red". One is on-line and on-line resonance with the same frequency. Strengthen cooperation with the network platform, invite online travel experts to promote online, amplify the drainage effect of the Internet, and hold a series of promotional activities of "Walking in Henan, Reading China" into universities, communities and enterprises, constantly detonating new hot spots of travel. Second, the city and the city are advancing simultaneously. Aiming at the domestic key tourist markets, we will hold cultural tourism promotion and high-speed rail tour in Guangdong-Hong Kong-Macao Greater Bay Area, Yangtze River Delta, Beijing-Tianjin-Hebei and other regions, and do a good job in the publicity of high-speed intersections, subway lines and observation points in the city, so as to warm up the momentum in all directions. Third, the linkage between government and enterprises will work in the same direction. Join hands with iQiyi to implement the Luoyang IP linkage plan and build the first city IP "Luoyang Universe" in China. Deepen cooperation with the short video platform of the head, hold the Tik Tok Global Literary Travel Creator Conference, and rely on the super literary travel IP of Sui and Tang Dynasties, Longmen and Peony to continuously enhance the popularity, attention and reputation of the conference.

  Five, "full chain" service guarantee, to provide "warm and comfortable, feel at home" satisfaction experience.

  We adhere to high standards and high quality, do a good job in logistics support, and strive to make every guest and tourist come on an impulse and return with satisfaction. First, the accommodation arrangements are intimate. Screening boutique hotels, preparing special catering, "one-on-one" full docking and "point-to-point" thoughtful service. We vigorously develop new products such as characteristic homestays, youth hostels and RV camps to meet diversified and personalized accommodation needs. We also have countless local cuisines, such as Luoyang water banquet, royal banquet, Du Kang fine wine and Millennium fine wine, and there is always one to conquer you. Second, the traffic organization is smooth. Integrate traffic resources, scientifically set up stations, extend running time, make plans and accurately dispatch, and promote efficient connection of airports, railways, subways, highways and other ways to ensure orderly and convenient travel. Third, the security guarantee is strong. Firmly adhere to the concept of "safety first, prevention in case of emergency, consistency", refine the emergency plan, equip with sufficient emergency forces, do a good job in emergency drills, and comprehensively strengthen various security guarantees such as power supply, food, medical care and communication, so as to escort the conference to a complete success.

  The new literary brigade is surging in Luoyang, and the grand strategy is surging in the Central Plains. We will take this conference as an opportunity, continue to thoroughly study and implement the spirit of the important speech delivered by the Supreme Leader General Secretary at the forum on cultural inheritance and development, focus on the important requirements of "creating a pillar of cultural tourism", set a high benchmark, learn from others’ strengths, be firm in self-confidence, be upright and innovative, and strive to create a better cultural protection model, better cultural innovation products, brighter cultural landmarks and stronger cultural tourism brands, so as to contribute to the goal of strengthening cultural tourism and building the modern civilization of the Chinese nation.

  Finally, I want to end my publication with three ancient poems: the first sentence, if you ask about ancient and modern cultural tourism, please come and see Luoyang city. The second sentence, the fusion of literature and travel is a new song, which is scattered into the spring breeze in Los Angeles. In the third sentence, relatives and friends in Luoyang are looking forward to it, and Bing Xin is waiting for you!

  Thank you!

  Ping Ping, Deputy Director of Propaganda Department of Provincial Party Committee and Director of Information Office of Provincial Government

  Thank you for the release of Mayor Xu! Next, welcome all journalists and friends to ask questions about the relevant content of this press conference. As a rule, please inform the news media you represent before asking questions.

  People’s Daily People’s Daily reporter

  The 11th Party Congress of Henan Province proposed to promote the prosperity of culture, enhance the soft power of development, and promote the integration strategy of culture, tourism, culture and creation as one of the "Top Ten Strategies" of the provincial party committee. Excuse me, in recent years, what specific measures has Henan taken to implement the integration strategy of cultural tourism and cultural innovation? What achievements and experiences have you achieved? Thank you.

  Huang Dongsheng, Party Secretary and Director of Provincial Department of Culture and Tourism.

  Thank you for your concern about the development of cultural tourism. General secretary of the supreme leader is atPartyReport to the 20th CPC National Congress pointed out that "we should persist in molding tourism with literature and displaying literature with tourism, and promote the deep integration of culture and tourism", which raised the integration of literature and tourism to a new height. In 2021, the 11th Provincial Party Congress took the integration strategy of cultural tourism, cultural innovation as one of the "Top Ten Strategies", and proposed to build the brand system of "Walking in Henan and Understanding China" and cultivate the cultural tourism and cultural innovation industry into a pillar industry. We conscientiously implement the decision-making arrangements of the CPC Central Committee, the State Council, the provincial party committee and the provincial government, strengthen our cultural self-confidence, enhance our historical consciousness, adhere to the principle of "molding tourism with literature, displaying literature with tourism", innovate and create, activate, transform and optimize, and continue to promote Henan’s cultural tourism work to make new achievements.

  First, establish a brand of "Walking in Henan and Reading China". The implementation plan of "Walking in Henan and Understanding China" brand building was introduced, and the "road map" for brand building was drawn. Carefully plan 16 theme cultural tourism routes, such as the origin of civilization and the root-seeking of surnames, and build a place of origin, demonstration and experience of Chinese civilization. Adhere to creativity-driven, aesthetic guidance, art lighting, and technology empowerment, hold the "Walk in Henan and Read China" Meta-Universe Creator Competition, and implement the digital exhibition project of "Walk in Henan and Read China". Innovative historical and cultural resources of the times, "China Festival" series of programs broadcast far and wide at home and abroad.

  Second, there has been a breakthrough in the source exploration project of Chinese civilization. General Secretary of Supreme Leader specially sent a congratulatory letter to the centenary conference of Yangshao cultural discovery and the birth of modern archaeology in China. The ancient country of Heluo demonstrated the representativeness and influence of Heluo region in the golden stage of the origin of Chinese civilization around 5300, and filled the key materials of the key period and key areas of the origin of Chinese civilization. Many important new discoveries have been made in Erlitou site, which fills the gaps in the layout of the capital city and handicraft archaeology. New progress has been made in the archaeology of Yin Ruins and the study of Oracle Bone Inscriptions, revealing the glorious Yin and Shang Dynasties in the early development stage of Chinese civilization. The total number of listings and projects of the National Archaeological Sites Park in our province reached 17, 14 archaeological projects were selected as "Top 100 Archaeological Discoveries in China in a Hundred Years", and 53 archaeological projects were selected as the top 10 new archaeological discoveries in the country, ranking first in the country.

  Third, the construction of international tourist destinations has achieved results. Complete the "Henan Yellow River Cultural Protection, Inheritance and Promotion Plan" to build a world-class Yellow River cultural tourism belt. More than 700 kilometers of complex ecological and cultural tourism corridors along the Yellow River in the province have begun to take shape. In-depth creation of the brand system of "Understanding China from Henan" for inbound tourism, the World Conference on Research Tourism was successfully held. The provincial cultural tourism investment group was established and operated, and Yinji Wenlv, Jianye Wenlv and Luoyang Wenlv entered the "Top 100 Brand Influence List of National Wenlv Group". Zhengzhou Zhongmou and Xinmi Wenlv districts have begun to show the effect of scale agglomeration, Kaifeng has built a high-level highland for Song Wenhua’s protection and inheritance, and a series of characteristic blocks such as Luoyang Tianjie and Luoyi Ancient City have continued to become popular.

  The fourth is the acceleration of rural recreational tourism. High-standard rural tourism development planning for Taihang Mountain, Funiu Mountain and Dabie Mountain. Vigorously promote the integration of transportation and tourism, and plan to build a tourist road of about 16,600 kilometers. It took the lead in introducing local standards for rural recreational tourism in China, selected 391 demonstration villages for rural recreational tourism, and awarded 320 million yuan to the first batch of 40 villages that were successfully established. The Ministry of Culture and Tourism took the lead in launching the pilot system of "cultural products Commissioner" in our province, and the "Henan sample" of cultural empowerment rural revitalization was promoted throughout the country. Our province has been listed as one of the five pilot provinces of "Non-legacy Helps Rural Revitalization" by launching the youth rural construction action of "Non-legacy Lightens Hometown Henan". We will continue to promote "homestays going from county to village", and build five homestay clusters such as "Hongqi Canal Family", and build and operate 758 boutique homestays.

  Fifth, the consumption of cultural tourism is strongly driven. Strive for the economy and fight for the red all year round. Since the beginning of this year, we have seized the golden period of the recovery and development of the cultural tourism industry, introduced a series of policies and measures to promote consumption by cultural tourism, implemented the plan of "attracting customers into Henan", and held special publicity and promotion activities online and offline. This year’s "May 1" holiday, the province received a total of 55.18 million tourists, an increase of 21.3% over 2019; Tourism revenue was 31.01 billion yuan, an increase of 7.69% compared with 2019. The just-past "Dragon Boat Festival" holiday received 12.663 million tourists, an increase of 34.1% over 2019; Tourism revenue was 5.55 billion yuan, an increase of 23.1% compared with 2019. The "blowout" data growth highlights people’s eager yearning for a better life, and also puts forward new requirements for the deep integration and development of cultural tourism.

  In the next step, guided by the spirit of the important speech delivered by the Supreme Leader General Secretary at the forum on cultural heritage and development, and in accordance with the overall arrangement of the provincial conference on cultural tourism and cultural innovation, we will thoroughly implement the strategy of cultural tourism and cultural innovation integration, focus on shaping the brand system of "Walking in Henan and Understanding China", give full play to the pulling effect of cultural tourism consumption on economic growth, and accelerate the construction of an innovation center for Chinese cultural heritage and a world cultural tourist attraction. thank you

  Economic Daily reporter

  We understand that the cultural tourism season of "Walking in Henan and Understanding China" is an important content of this conference, and a series of promotional policies for huiyou will be launched. Please tell us something about the cultural tourism season. Thank you.

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  Zhou Yaoxia, member of the Party Group and Deputy Director of the Provincial Department of Culture and Tourism

  Thank you for your question. The cultural tourism industry is the main force and battlefield to stimulate consumption and promote economy. In order to further stimulate the consumption potential of cultural tourism, better meet the people’s needs for culture and tourism, promote the whole people to share the high-quality development achievements of cultural tourism, and promote the economic development of the province, around this conference, the Provincial Department of Culture and Tourism planned the cultural tourism season of "Walking in Henan and Understanding China", which started at the end of June and lasted for seven, eight and nine months. Linking the province to launch 100 policies of rewarding tourists, organizing and implementing thousands of cultural tourism activities to promote consumption, launching key cultural tourism products and boutique tourism routes, and linking multiple cities to attract tourists to Henan, continuing the strong momentum of accelerated recovery of the cultural tourism market in the first half of the year, seizing the opportunity of "summer file" and handing over more eye-catching "transcripts" of Henan cultural tourism.

  First, the policy of 100 awards and subsidies enhances the confidence of market participants

  Lay a good combination of policies to help consumption. Deepen the implementation of the "Several Policies and Measures to Further Promote Cultural and Tourism Consumption" issued by our province, further guide the municipalities under the jurisdiction of the provinces to issue 100 supporting policies and measures, and come up with "real money and silver" to fully promote the main body of the cultural tourism market to restore confidence. The focus includes three categories. First, increase incentives for tourism enterprises to organize special trains and charter flights. The province’s subsidies for tourism enterprises to "attract tourists into Henan" totaled more than 60 million yuan. For example, Jiaozuo City has introduced a financial subsidy policy for organizing special trains, charter flights, buses, go on road trip, Zhou Bianyou and inbound tours, with a maximum of 60,000 yuan per item; Sanmenxia City’s annual cumulative awards to travel agencies, go on road trip, and research and tourism institutions will be as high as 16 million yuan, and Kaifeng and Nanyang have also introduced a series of awards and compensation policies; The second is to support the creation of a new format for cultural tourism. The province issued 30 online celebrity punch-in points, created a new scene to promote 100 cultural tourism consumption, and rewarded those who were rated as provincial cultural tourism consumption demonstration counties (cities, districts). Zhengzhou City will give one-time awards of 1 million yuan and 500,000 yuan to the districts and counties that have successfully established national and provincial night travel consumption clusters. Luoyang plans to introduce a number of policies to support the high-quality development of new cultural tourism, support live performances, non-legacy performances and food festivals, etc. Zhumadian will give 1-2 million yuan to create tourist resorts, tourist performances and night tours; The third is to issue nearly 100 million yuan of travel coupons. More than 10 cities in the province actively raise financial funds, and further increase the consumption of Huimin by implementing preferential measures such as subsidies for cultural tourism and ticket reduction and exemption.For example, Zhengzhou will issue 20 million yuan of travel coupons in batches from June to August, Luoyang will provide 12 million yuan of travel subsidies, and Anyang plans to issue 10 million yuan; Xuchang City will issue 10.5 million yuan, Xinyang City plans to issue 8 million yuan in batches, Luohe will issue 20.5 million yuan of Huimin vouchers, and Hebi and Sanmenxia will issue 5 million yuan in key tourist markets outside the province. The issuance of these coupons will effectively promote tourists to spend money in Henan.

  Second, thousands of special events continued to increase market enthusiasm.

  Characteristic festivals are an important platform and carrier for the people to enjoy the beautiful life of cultural tourism. Hold a series of festival activities, so that tourists can better experience the cultural connotation and tourism charm of "Walking in Henan and Understanding China". The Provincial Department of Culture and Tourism co-ordinates the launch of a series of activities in the whole province, such as the camping season for a better life, the hometown of Henan Baicheng Qianwei Food Season, the exhibition season of 100 museums, the art lighting performance season, the South Henan Tourism Fair and the National Red Tourism Promotion Week. Guided the cities under the provincial jurisdiction to plan and launch six categories of cultural tourism consumption activities, including summer vacation, recreation, camping, night tour, performing arts and food, with 863 large-scale activities. Such as "Drunk Night in Zhengzhou", Luoyang "Eight o’clock at night in the ancient capital", Kaifeng "City that Never Sleeps in the Great Song Dynasty", "Energetic Night in Jiaozuo" and "Night in Xuchang and Yue in the Three Kingdoms"; Summer activities such as cool summer vacation season of Funiu Mountain in Luoyang, summer vacation season of South Taihang Mountain in Xinxiang and summer life season of Jigong Mountain in Xinyang; Kaifeng Research Expo, Zhoukou Lotus Festival, Anyang air sports Cultural Tourism Festival, Jiaozuo International Tai Ji Chuan Competition, Puyang Acrobatic Summer Happy Season and other special festivals. In addition, a large number of activities such as punching cards, music performances, food and leisure will be launched in key A-level scenic spots. In the next few months, there will be activities every month, wonderful weeks and scenes every day in the province, which will make the summer in Henan in 2023 full of charm, and tourists inside and outside the province will linger.

  Three, twenty cities linkage promotion strongly attract customers into Henan.

  Multi-measures and multi-angles to attract tourists from other provinces to experience the theme tour route of "Walking in Henan and Understanding China". Integrate the province’s cultural tourism resources and enrich the supply of cultural tourism products. Nine theme tourist routes, including the origin of civilization, the rejuvenation of ancient capital, the experience of kung fu, the roots of hometown, etc., make "Walking in Henan to understand China" perceptible, tangible and more concrete, and 10 summer tourist theme routes, such as a cool summer trip and a self-driving high-speed trip in the cloud, fully meet the consumption needs of different groups. The second is to strengthen cooperation and broaden the tourist market. Carry out 20-city linkage promotion in key domestic tourist markets, publicize the brand of "Walking in Henan and Understanding China", and hold air tourism product promotion activities in Guangzhou, Shenzhen and Zhuhai for Guangdong-Hong Kong-Macao Greater Bay Area tourist markets; For the Yangtze River Delta region, Henan Cultural Tourism Promotion Month was held in Shanghai and Hangzhou; In view of Beijing-Tianjin-Hebei, carry out the activity of traveling to Henan by high-speed rail; In view of the tourist markets around Shandong, Jiangsu, Hubei, Shaanxi and Shanxi, we will organize activities such as mutual exchange of millions of tourists and joint tours of scenic spots to further attract more tourists from outside the province and abroad to visit their hometown of Henan.

  We are determined and confident that under the leadership of the provincial party committee and the provincial government, we will play a "combination boxing" to benefit the people and enterprises, promote the enjoyment of cultural tourism development achievements, and make the cultural tourism market more prosperous, and continue to contribute to the economic development of our province with high-quality services and high-quality products! thank you

  Henan Daily reporter

  We are concerned that Luoyang’s cultural tourism has developed rapidly in recent years, and it has become a "online celebrity" cultural tourism destination for young people to punch in. As the largest and highest-standard cultural tourism industry conference in the province in recent years, what are the reasons and considerations for choosing to hold it in Luoyang? Thank you.

  Huang Dongsheng, Party Secretary and Director of Provincial Department of Culture and Tourism.

  Thank you for your question. Your question is very good. As you said, Luoyang cultural tourism has developed rapidly and the heat continues to rise. After the test of this year’s "May 1" Golden Week and "Dragon Boat Festival" holiday, it can be said that it has become one of the "top streams" of the national cultural tourism cities. We hope to use Luoyang’s good experience and good practices in developing new cultural tourism to activate the "one pool of spring water" of the province’s cultural tourism, and promote the new vitality and vitality of the ancient capital, cultural tourism formats and consumer groups. It is embodied in the following three aspects:

  First, dig deep into the value of the times contained in the ancient capital culture and promote the creative transformation and innovative development of Chinese excellent traditional culture. Luoyang, as the ancient capital of the 13th Dynasty, has a rich history, especially rich cultural resources. Since the implementation of the integration strategy of culture, tourism, culture and creation, Luoyang has adhered to the excellent traditional Chinese culture, taking the whole city as the carrier, the ancient capital culture as the foundation, relying on cultural resources, continuing the historical context, strengthening cultural self-confidence, expounding, inheriting and carrying forward the ancient capital culture, enriching the business space, arranging diversified projects, reshaping the ancient capital, constantly exploring the laws, paths and ways of the development of the cultural tourism industry in the new era, and polishing the business card of "Ancient Capital of China" in order to enhance.

  The second is to foster the development of new cultural tourism formats and promote the deep integration and development of cultural tourism consumption. Luoyang seizes the "new outlet" for the development of cultural tourism industry, aims at the new characteristics of cultural tourism consumption, highlights "subversive creativity, immersive experience, young consumption and mobile communication", accelerates the transformation from "tourist city" to "urban tourism", and develops immersive cultural tourism products such as script entertainment, research travel, e-sports entertainment and interesting sports based on the actual situation and market demand in Luoyang. Combining historical and cultural resources, in areas such as Luoyi Ancient City, Luolonglifang, Xigong Street, etc., we will build a number of characteristic consumer blocks with distinctive themes and arrange a number of "squatting tribes" that meet the needs of young people to better release the consumption potential of young people; Introduce new ways of playing and new experiences through the Internet platform to attract tourists to place orders online and play cards offline. During this year’s Peony Culture Festival, Luoyi Ancient City and other scenic spots held Hanfu theme shows and other activities to promote the "Hanfu economy" in Luoyang and boost the strong recovery of the cultural tourism market.

  Third, adhere to mobile priority, video-oriented, interactive communication, and better achieve a win-win situation of "flow" and "retention". Young people are the main force of consumption, attracting the attention of the Z generation and grasping the traffic password. Luoyang adheres to the creative guidance, highlights the youth perspective, uses the youth discourse system and easy, bright and easy-to-spread short videos to carry out all-round product promotion and brand marketing, and has achieved good results, realizing the city brand promotion and cultural tourism product promotion "both applauding and selling".

  This conference regards Luoyang as the first-line classroom for the integration and development of culture, tourism, culture and innovation, and everyone will observe and exchange on the spot. The purpose is to give full play to Luoyang’s exemplary leading role, inspire all parts of the province, and drive all parts of the province to vigorously promote the in-depth implementation of the integration strategy of culture, tourism, culture and innovation, and lead a new track for the integration and development of culture, tourism and innovation in the new era with a more open attitude, more firm cultural self-confidence and a more brilliant image of culture and tourism, forming a vivid situation in which you catch up with each other and compete for development. thank you

  Hong kong business daily reporter

  In recent years, Luoyang’s tourism popularity, reputation and influence have been continuously improved. What specific measures has Luoyang taken in order to tell the story of Luoyang well and spread the good voice of Luoyang? Thank you.

  Xu Yixian, Deputy Secretary of Luoyang Municipal Committee and Mayor of Municipal People’s Government.

  Thank you for your question. Chinese civilization has a long history and is profound. Standing at the strategic height of the great rejuvenation of the Chinese nation, General Secretary of the Supreme Leader profoundly summed up the five outstanding characteristics of Chinese civilization: continuity, innovation, unity, inclusiveness and peace. As an important birthplace of Chinese civilization, Luoyang is a vivid epitome of the outstanding characteristics of Chinese civilization. In recent years, Luoyang has thoroughly studied and implemented the important exposition of the Supreme Leader’s General Secretary on the inheritance of Chinese culture, the integration of literature and tourism, kept upright and not conservative, respected the ancient and not retro, adhered to the construction of the Yellow River cultural belt with literature and tourism, fully implemented the integration strategy of literature, tourism and culture, protected inheritance and kept upright and innovated, and strived to turn the cultural heritage of 5,000 years into the "Luoyang story" in the new era, illuminating the road of reviving the glory of modern Luoyang with the light of Chinese civilization. Below, answer from four aspects.

  First, explore the source of civilization and give full play to advantages

  Millennium ancient capital, the holy city of China, the source of Heluo and the root of rites and music. The profound history and culture are the deepest internal strength, the greatest advantage and the strongest confidence for Luoyang to develop the cultural tourism industry. The first is to promote the transformation of cultural tourism. We have deeply grasped the development law of the cultural tourism industry, put forward the idea of "subversive creativity, immersive experience, young consumption and mobile communication", established the development goal of building a national immersive cultural tourism destination, and introduced a package of policies to make "culture set up a stage, economy sing a opera" and "tourism set up a stage and consumption sing a opera" to promote the integration, innovation, transformation and upgrading of the cultural tourism industry in the city. The second is to reshape the ancient capital. We regard the ancient capital of the 13th Dynasty, especially the wonders of "Five Capitals Meeting Luo" as the core resources of Luoyang’s cultural tourism development, insist that the project is king, inherit and protect, revitalize and innovate, and fully tap the historical and cultural value of the times. For example, a large number of cultural relics protection and exhibition projects such as Erlitou, Paradise Mingtang, dingding gate and yingtianmen were successively implemented on the original site of cultural relics, which not only protected cultural relics, but also made people feel intuitively, making cultural relics "walk" from underground to the ground, alive and on fire. The third is to highlight market operations. We regard market-oriented operation as a key measure to stimulate the vitality of cultural tourism integration, and vigorously introduce and cultivate leading enterprises in cultural tourism and cultural innovation. With the support of the provincial party committee and the provincial government, the Henan Representative Office of the World Research Travel Organization, the headquarters of the Provincial Cultural Travel Group, Wanda, Zhengda and Jianye have all settled in Luoyang, and successfully introduced well-known industrial operators such as Shaanxi Tourism Group and the popular Qitian Group. At the same time, actively promote strategic restructuring,Luoyang Wenlv Investment Group was established, which effectively integrated high-quality resources such as industrial platform, investment and financing entities, planning and operation, and condensed the synergy of industrial development.

  Second, fashion innovation and immersion experience

  Innovation is the inexhaustible motive force and eternal theme of the development and progress of Chinese civilization. At present, the development of the cultural tourism industry is changing from "sightseeing" to "immersion experience". We have seized the new outlet of the cultural tourism industry and created a new mode of cultural tourism integration, so that tourists can understand and see more clearly, immerse themselves in it and enjoy themselves. First, the "real scene of the whole city" fosters script entertainment. Focus on building China’s script entertainment capital, and build the first script entertainment industrial park in China, attracting more than 30 well-known enterprises such as Kaka and FB to settle in. Local enterprises in Luoyang account for more than 70% of the offline exhibition and training market in China. The city’s real-life script entertainment activities were launched, and more than 40 immersive scripts were connected in series, creating a precedent for taking a city as a script carrier. Jointly with Alipay, we developed the applet "Map of the Gods", and "Punching in the Map" became the highlight of panoramic marketing in the whole city, and the topic of Weibo was read more than 120 million times. Second, the "Hanfu experience" set off a national trend. Hold activities such as "Dream of Sui and Tang Dynasties, Stay in Luoyi" Hanfu Culture Festival and "National Style Crossing Festival", and introduce measures such as "free admission to the garden" and "free entry to the park with Chinese clothes", forming a whole chain industry of "Hanfu+modeling+shooting+photo", with unique national style aesthetics, antique architectural beauty and beautiful Hanfu catwalk. In April this year, the Peony Culture Festival in Luoyang received 17.35 million tourists, the May Day holiday received 6.36 million tourists and the Dragon Boat Festival received more than 2 million tourists. Hanfu shops around the ancient city of Luoyi received an average of 56,000 tourists per day.Luoyang has been the most popular punching place for Hanfu in Tik Tok for six months. "Always come to Luoyang to wear Hanfu" has become the wish of countless people. The third is "creative activation" to reproduce historical scenes. The rich and colorful cultural resources have made Luoyang the "Oriental Museum Capital", with 102 characteristic museums all over the city, becoming new landmarks of the city and new business cards for cultural tourism. We launched the first historical and humanistic "Museum Wonderful Tour" project in China to make cultural relics "live". Carefully planned immersive live performances such as "Tang Palace Music Banquet" and "Mingtang Shaole", allowing tourists to talk to the queen and drink tea with the ancients, as if they had crossed the Millennium and dreamed of returning to the prosperous Tang Dynasty. Fourth, "Meta-Universe" opens up a new fashion of e-sports entertainment. Using new technologies such as 5G+XR, the Meta-Cosmic Industrial Park will be built, becoming the only large-scale meta-Cosmic offline entrance in the Central Plains, integrating VR e-sports, light and shadow show, dynamic entertainment and trendy shopping, and the "industrial heritage" will be transformed into a sci-fi paradise, and the "Cyberpunk style and cool Luoyang City" will be immersed.

  Third, young people are friendly and suitable for all ages

  Focusing on the construction of youth-friendly cities, we have launched a number of fashionable and trendy cultural tourism products around the consumption needs of "food, housing, transportation, travel, shopping and entertainment", creating a high-quality public service system, and the vast number of tourists come here to share a better life in the new era. First, the research institute "has gained something by traveling". Join hands with the World Research Tourism Organization, successfully hold the World Research Tourism Conference, issue the Luoyang Declaration on research, and expand the influence of research tourism. The mode of "camp co-construction and resource sharing" was initiated, and 68 research bases were built. The reception volume of Dongfanghong research camp exceeded 50,000 in April. The second is to live in a homestay to "find homesickness". In view of the convenience, light weight, new formats and new changes in the tourism market, new products such as RV accommodation, tent wooden houses, open-air movies, and recreational vacations have been launched. It can not only bring the old people and children to "family mobilization", but also be suitable for three or five friends and relatives to get together for leisure, walk into the green mountains and enjoy the pleasant time. Boutique homestays such as "Yunhe Mountain" and "Slow Living in March" evoke deep homesickness, and campsites such as "Xizi Lake" and "Dabuwan" enjoy "poetic dwelling" quietly. Third, night consumption "enjoys fashion". Enrich the connotation of "Eight o’clock at night in the ancient capital" and build a new scene of cultural tourism consumption. Tianxin Industrial Park and Dongfang Wenchuang Garden attract a large number of young people to punch cards. Street performances such as Zhengda Square and Lijingmen are full of fashion, and the Youth Ideal Life Festival and Grassland Music Festival ignite fiery youth.

  Fourth, using text as the medium and mobile communication

  We make full use of new communication methods such as mobile and interactive, innovate the modern expression of traditional culture, strengthen the promotion of urban cultural brands, and promote the change from "flow" to "retention" and "online celebrity" to "long red". First, major platforms have voiced their momentum. Make use of important platforms such as Peony Culture Festival and Heluo Culture and Tourism Festival, seize important nodes such as "May 1" and "Eleventh", vigorously carry out urban marketing planning, and turn the tourists who come in droves into media to promote Luoyang. Luoyang ranks in the top five in the list of the top 100 urban tourism influences in 2022. Second, brand remodeling has broken the problem and accumulated momentum. Created the "Luoyang mode" of cooperation between IP and content platforms in domestic cities, excavated classic cultural symbols such as "Prosperous Age, Sui and Tang Dynasties", "Yellow River Culture", "National Flower Peony" and "Industrial Heritage", and created a number of cultural programs and cultural tourism products with rich historical connotations, and "The Wind in Luoyang" appeared! Luoyang "and" God Capital Luoyang "lead the whole network to punch in. Third, the network media has gathered momentum. In cooperation with social media such as Tik Tok, Aauto Quicker and Xiaohongshu, I am also very grateful to the traffic stars and head bloggers for making a series of short videos and accurately pushing tourism products. During this year’s Peony Culture Festival, the broadcast volume of "Always Go to Luoyang to See Peony" reached 430 million.

  Finally, end the question and answer in one sentence: once in Luoyang, fall in love with Luoyang city! Thank you again for your question.

  Henan radio and TV reporter

  The opening ceremony is the highlight and the most important means of publicity to hold the 2023 provincial conference on cultural tourism and cultural innovation. What are the characteristics and highlights of the opening ceremony of this conference? Thank you.

let

  Ren Lijun, Vice Mayor of Luoyang Municipal People’s Government

  Thank you for your question. The launching ceremony of the 2023 provincial cultural tourism and creative development conference will be held at Jiuzhouchi, Luoyang National Heritage Park in Sui and Tang Dynasties at 20: 30 on June 29th, which is also the launching ceremony of the cultural tourism season of "Walking Henan and Understanding China" and the 5th Global Cultural Tourism Creator Conference. Together with Henan Satellite TV, we will closely follow the theme of "Walking in Henan and Understanding China", carefully determine the location, arrange the scenes and plan the programs, and show the charm of Chinese civilization, the cultural heritage of the Central Plains and the elegant demeanor of Luoyang, the ancient capital. Mainly has the following characteristics:

  First, the stage art and historical scenes are "pluralistic and harmonious". The launching ceremony was held in Jiuzhouchi, a landmark of cultural tourism with Chinese logo, Luoyang National Heritage Park in Sui and Tang Dynasties. The venue was vast and solemn, and the surrounding halls, paradise and yingtianmen echoed it from afar. In particular, the whole launching ceremony was set in the background of Wangjing Terrace, standing next to Eta Ursae Majoris Hall, setting up a stage in the water, integrating real-life buildings with smart water systems, restoring and activating historical scenes, and fully demonstrating the weather in the prosperous Tang Dynasty. Together with the CCTV creative team, we collected the wind from the four ancient capitals of Henan, traveled all over Taihang, Funiu and Dabie Mountains, and used VR, AR and XR technologies to innovate the design of dance beauty, stage scenery and visual effects, and skillfully integrated location shooting with the program scene to create a dreamlike performance effect that traveled through time and space.

  The second is the colorful presentation of Chinese civilization and Heluo culture. There are 14 links in the launching ceremony. Luoyang elements such as Luoshui, the Book of Songs and Hanfu are embedded in the whole process, and the concrete expression of heavy culture is done, which not only shows the Chinese civilization and China style, but also reflects the Central Plains style and Luoyang characteristics. Artists and powerful actors of different ages from all over the country offer an audio-visual feast with sincerity, strength and enthusiasm. It can be said that this launching ceremony is not only an authentic Henan cultural feast, but also a marching song of the times with deep integration of culture, travel and creation.

  The third is the "diversified expression" of national tide and ancient customs and modern fashion. The launching ceremony is based on the most Henan-style program mode, which combines tradition and modernity, ancient rhyme and new style. The program combines dance, children’s chorus, Hanfu display, martial arts performance and other artistic forms, which not only fully highlights the theme of the conference and integrates traditional elements, but also accurately grasps the needs of young people and enriches the immersion experience. With artistic programs, the audience can taste the rich history, understand the story of China and feel a different life, and strive to launch the ceremony, just like the "Tang Palace Banquet"

  The fourth is the "multidimensional interaction" between on-site experience and network communication. We closely follow the new characteristics of "subversive creativity, immersive experience, young consumption and mobile communication", take into account the online and offline communication effects, carry out innovative promotion around "immersive cultural tourism destination", strengthen cooperation with mobile social media platforms such as Tik Tok, Aauto Quicker and Xiaohongshu, amplify the drainage effect and communication effect of the Internet, and fully stimulate the enthusiasm of tourists at home and abroad to explore the source of Chinese civilization in Henan and Luoyang. That’s all I’ll introduce, thank you!

  Ping Ping, Deputy Director of Propaganda Department of Provincial Party Committee and Director of Information Office of Provincial Government

  Thank you publishers! Time, that’s all for today’s live question session. If you have other concerns that need further understanding, after the press conference, you can contact the publishing units such as the Provincial Department of Culture and Tourism for in-depth interviews.

  Media friends, the convening of the 2023 Henan Cultural Tourism and Creative Development Conference is an important measure for the provincial party committee and government to thoroughly implement the spirit of the important speech made by the Supreme Leader General Secretary to inspect Henan and build the modern civilization of the Chinese nation. It is also a rearrangement and redeployment of the strategy of integrating cultural tourism and creative work and shaping the brand of "Walking in Henan and Understanding China". In recent years, our province has taken the integration strategy of culture, tourism, culture and creation as the overall starting point, continuously enhanced the brand influence of "Walking in Henan and Reading China", and continuously strengthened the construction of a strong cultural tourism province, and achieved positive results. It is hoped that all news media will continue to pay attention to publicizing and introducing the development of cultural tourism and cultural innovation in our province, focus on building a Chinese cultural heritage and innovation center and a world cultural tourism resort, do a good job in reporting the cultural tourism and cultural innovation development conference from multiple angles, and fully display the new achievements of the cultural tourism and cultural innovation integration strategy around a series of "new landmarks, new formats, new scenes and new platforms", and tell the story of the "hometown of Henan" cultural tourism and cultural innovation integration development, in order to speed up.

  This is the end of today’s press conference. Thank you! Thank you, journalists and friends! Goodbye!

How to further refine the classification of bank customers to break the "28 effect" and "long tail customer base"

  The reporter recently noticed that many bank apps have refined the customer level after the updated version. The refinement of membership level reflects the refinement trend of bank retail strategy.


  It is not difficult to find that under the superposition of technology empowerment and non-contact finance, the coverage of China’s retail financial market tends to be saturated, and the staking has been completed in terms of scenes, payment and credit. In the future, the focus will be on the refined management of stock customers.


  China Merchants Bank divides customers into 9 levels.


  Recently, CCB has divided its members into six grades: bronze members, silver members, crystal members, gold members, platinum members and diamond members. The differentiation of grades is mainly determined by three dimensions: daily activity, browsing interaction and financial management. The higher the membership level, the higher the rights and interests you can enjoy. The rights and interests are mainly distributed in the form of card coupons, including Hungry, Meituan, Shouyue Car, Fan Deng Reading, Fruit Voucher, Didi Chuxing, JD.COM/Tmall Shopping Card, etc.



How to further refine the classification of bank customers to break the "28 effect" and "long tail customer base"


  China Merchants Bank (600036) has a finer hierarchy of customers, which divides customers into nine levels according to three dimensions: asset growth value, basic services and active tasks, and each level has corresponding rights and interests services. For example, M1 level has nine rights and interests, including gold red envelope, credit card repayment, family health insurance, birthday present, travel discount, credit report, credit card repayment of other banks, credit card installment and e-loan promotion.


  China Merchants Bank told reporters that China Merchants Bank launched the M+ membership system in 2020, accompanying customers’ wealth growth through the circular chain of tasks, grades and rights, continuing to deepen refined management and striving to provide better services to customers.



How to further refine the classification of bank customers to break the "28 effect" and "long tail customer base"


  ICBC divides customers into eight grades according to their financial assets, and the corresponding grades can enjoy different rights and interests in entertainment, study, food, travel and health.


  China Bank is relatively simple, divided into four levels: mass customers, BOC wealth management customers, wealth management customers and private banking customers.



How to further refine the classification of bank customers to break the "28 effect" and "long tail customer base"


  Hierarchical operation has a long history.


  A person in charge of the wealth management department of an East China city commercial bank told reporters that the hierarchical management of customers has always existed. On the one hand, this stratification reflects the importance that banks attach to the management of different customers. For example, in addition to exclusive financial consultants, private bank customers also provide legal, tax and health consulting services; On the other hand, in order to give different customers corresponding rights and interests, such as no queuing, VIP service at the airport and products only for specific customers.


  China Merchants Bank told reporters that it is a common practice in the industry to stratify the customer base according to the asset size. With the deepening of customer service, in order to enhance the customer experience and strengthen the connection between App and customers, China Merchants Bank began to think more about how to finely classify and differentiate customers, and tried to superimpose personalized services according to customer characteristics and market rules to meet the needs of different customer groups, such as providing online service areas for college students to shorten offline business processes, providing pet insurance for cute pet families, providing convenient online and offline experience for older customers, and providing family trust planning for high-net-worth customers.


  The concept of customer stratification originated in the mid-1950s and was put forward by Wendell Smith, an American scholar. Its theoretical basis is mainly in two aspects, namely, the heterogeneity of customer demand and the limitation of bank resources. Customer stratification is a process of subdividing a bank’s customer base according to different dimensions on the premise of limited resources and heterogeneous demand, so as to provide customers with refined and accurate services.


  It can be understood that because each customer brings different value to the bank, their needs and expected treatment for the bank will also be different. Key customers who bring greater value to banks expect to be treated differently from ordinary customers, such as more intimate products or services and more favorable conditions.


  If banks can distinguish these customers who contribute a lot to profits and provide them with targeted services, they may become loyal customers of banks, thus creating more profits for banks continuously.


  "28 Rule" in Bank Customer Operation


  For the bank’s customer operation, the "28 Rule" is very applicable, and a small number of private bank customers contribute most of the asset management scale (AUM). According to the "28 Rule", if a bank can serve these 20% key customers well, it will bring 80% revenue increase, but in practice, the proportion of key customers is far less than 20%, but the AUM brought by it is very considerable.



How to further refine the classification of bank customers to break the "28 effect" and "long tail customer base"


  Taking the data of six major state-owned banks’ mid-year reports in 2021 as an example, the AUM of Bank of Communications continued to maintain rapid growth in the first half of 2021, with a scale of 4,139.472 billion yuan at the end of the reporting period, an increase of 243.906 billion yuan or 6.26% over the end of last year; Among them, 943.762 billion yuan was managed by private banking clients, an increase of 13.19% over the end of last year. At the end of the reporting period, there were 182 million domestic retail customers (including debit and credit card customers), an increase of 1.71% over the end of last year; There were 1,904,800 Ward customers (customers with quarterly average assets ranging from 500,000 yuan to 6 million yuan), an increase of 9.67% compared with the end of last year, and 67,500 private banking customers of the Group, an increase of 10.46% compared with the end of last year.


  It can be seen that 0.0371% of customers contributed 22.71% of the assets.


  From the data of other banks, we can also see that AUM, a very small number of private customers, accounts for a very high proportion. At the end of June, the scale of financial assets of individual customers of China Construction Bank was 14 trillion yuan, of which private banks were 193 million yuan, accounting for 13.79%. The total financial assets of individual customers of China Bank exceeded 11 trillion yuan, of which the financial assets of private banks were 2 trillion yuan, accounting for 18.18%.


  In terms of the number of customers, ICBC had 690 million individual customers at the end of the reporting period, including 198,000 private banking customers, accounting for 0.0287%; The total number of customers of Agricultural Bank is 869 million, and the number of private customers is 161,000, accounting for 0.0185%; The Postal Savings Bank has 630 million customers and 3,456,600 wealth customers, accounting for 0.5487%.


  Except for the Postal Savings Bank, whose statistical caliber is wealth customers, the number of private customers in other banks is far below 0.05%. But it is these five ten thousandths of customers who contribute more than 10% of AUM.


  Therefore, it is not difficult to understand why many banks have made frequent moves in private banking this year.


  On December 15th, the Private Banking Department of Nanjing Bank (601009) was formally established. As the first-level department of the head office, the private banking department of the bank will be positioned as the "profit center", "asset allocation center" and "public-private linkage center" of the whole bank to help the in-depth implementation of the big retail strategy. So far, Bank of Nanjing has formed a "private drilling customers-wealth customers-basic customers-Internet customers" total retail layered service management system, providing differentiated services for different customer groups. By the end of November 2021, retail customers’ AUM exceeded 560 billion yuan, an increase of over 15% compared with the end of last year; The total number of retail customers exceeded 23 million, an increase of over 8% compared with the end of last year, among which the scale of private drilling customers exceeded 34,000, and the scale of wealth customers exceeded 560,000.


  On December 21st, Shanghai Banking Insurance Regulatory Bureau approved the opening of the private banking department of Industrial Bank (601166) and issued the Financial License, which is also the first private banking franchise institution formally established by joint-stock banks.


  On the 22nd, hengfeng bank also announced that the main preparatory work for the private banking department has been completed, and submitted an application for opening in accordance with relevant regulations and procedures. According to the approval, hengfeng bank should complete the preparatory work within 6 months from the date of approval, and accept the supervision and guidance of Shanghai Banking Insurance Regulatory Bureau during the preparatory work. After the preparatory work is completed, it will apply for opening in accordance with relevant regulations and procedures.


  How to serve "long tail" customers


  The long tail theory focuses on small and medium-sized customers, and increases profits by expanding the base, thus achieving economies of scale. In the case that the acquisition of new customers has encountered a certain bottleneck, operating existing customers well is a great weapon to improve the bank’s profits, which requires banks to pay attention to every customer and transform from extensive management mode to refined management mode. In addition, banks also have certain social responsibility requirements for financial inclusion, so they should pay more attention to the vulnerable groups in society. For long-tail customers, they need to change their business models, innovate products and improve customer stickiness.


  China Construction Bank’s mid-year report in 2021 pointed out that it will further promote the digital operation of public and long-tail customers. At the end of June, the total number of RMB settlement accounts of CCB units was 11,863,600, an increase of 404,800 compared with the end of last year; There were 1,847,800 active customers in cash management, an increase of 171,700 over the same period of last year.


  In the face of a large number of "long tail" customers, manual service will cause a sudden increase in costs, so financial technology has become a breakthrough point in serving such people.


  The above-mentioned city commercial bank people told reporters: "Customers who serve the’ Long Tail’ can send notices through the bank APP, or directly send millions of text messages to directly contact them."


  As mentioned above, the bank’s rights and interests services are increasingly rich, but how to distribute rights and interests, match customers and reach customers is still the industry pain point faced by major banks. Financial technology can solve some problems. For example, in September, Baorun Xingye, a subsidiary of Financial One Account, cooperated with Ping An One Wallet to jointly build a "cloud equity platform" based on Ping An Group’s equity resource pool, with equity as the starting point for customer management. However, the final result will be tested by time.

(Editor: Wang Xiaoyu)

Iflytek is turning from G end to C end and B end; Meta launches Apollo open source model to make AI "understand" videos.

1. [Iflytek is turning from G end to C end and B end]

On December 18th, Iflytek developed a large-scale model on the platform of national productivity, and cooperated with Huawei to launch "Feixing No.1" and "Feixing No.2", aiming to surpass OpenAI. The company is facing financial pressure. In 2023, the R&D investment reached 3.84 billion yuan, with a loss of net profit and negative operating cash flow. Iflytek is shifting from G-end to C-end and B-end, and the business of learning machines and smart cars at C-end has grown significantly. The AI industry is fiercely competitive, investors are cautious and the price war is intensifying. Relying on the advantages of full-stack self-research and independent control, Iflytek won the favor of big financial institutions and state-owned enterprises and became the representative of domestic substitution.

2.[Volcano Engine Video Cloud and Lexin Technology and ToyCity jointly launched the AI+ Hardware Smart Jump Program]

On December 18th, Volcano Engine Video Cloud, Lexin and ToyCity jointly launched the AI+ Hardware Smart Leap Program, which combined the advantages of bean bag model, Volcano Engine’s anthropomorphic voice dialogue, ToyCity’s trendy play design, and the AI chip of Lexin Technology to promote the popularization of AI trendy play.

3.[The "Tongyi" application team will be split from Alibaba Cloud, and insiders: Alibaba Cloud still retains Tongyi B-side business]

On December 18th, the "Tongyi" application team will be split from Alibaba Cloud and merged into Ali Intelligent Information Business Group. According to people familiar with the matter, the client and team of Tongyi to C will be merged into the Alibaba Group, while Tongyi to B and the open source part are still in the system of Alibaba Cloud. According to previous media reports, after the adjustment, Tongyi PC and App teams are on the same level as the intelligent search product "Quark", and the original Tongyi laboratory remains in the Alibaba Cloud system. This move can be seen as a step for Ali to sort out the internal AI to C application.

 

1. [First appearance of 3D generation model of bean curd: physical world simulation simulator supporting AIGC creation]

On December 18th, at the Force conference in Volcano Engine, the 3D generation model of bean curd also made its debut. Combined with veOmniverse, a digital twin platform in Volcano Engine, this model can efficiently complete intelligent training, data synthesis and digital asset production, and become a set of physical world simulation simulator supporting AIGC creation.

2.[Meta launches Apollo open source model to make AI "understand" videos]

On December 18th, Meta cooperated with Stanford University to launch the Apollo series AI model to improve the machine’s understanding of video. Apollo model consists of two components, which process video frames and track the changes of objects and scenes respectively, and add timestamps between video clips to keep time perception. The model adopts phased training method and emphasizes the importance of training method. Meta optimizes data combination, and finds that the balance between 10-14% text data and video content can improve language understanding and video processing ability.

 

1. ["AI behemoth" Databricks won $10 billion in financing, and its valuation rose to $62 billion]

On December 18th, the AI unicorn company Databricks successfully raised $10 billion with a valuation of $62 billion. This financing has become one of the largest rounds of venture capital in history. Databricks is expected to achieve positive free cash flow by the end of January next year, and plans to break through the annualized income of $3 billion in January, and the income in the following fiscal year is expected to be $3.8 billion. The company plans to use funds to attract top AI talents, invest in new AI products, and provide funds for mergers and acquisitions of potential startups. This financing provides Databricks with the flexibility to postpone the initial public offering (IPO). Headquartered in San Francisco, Databricks provides data analysis services to 10,000 customers, and currently has 7,000 employees, and is competing with Snowflake.

2.[Investment and financing in the field of artificial intelligence are hot. The amount of financing in the year has exceeded 82 billion yuan]

On December 18 th, this year, the wave of AI (artificial intelligence) swept the world. China’s investment and financing activities in the AI field continue to be hot, driving a large amount of capital into the industry. The data shows that as of December 17, there were 644 investment and financing incidents in the AI field during the year, exceeding the whole year of 2023 (633); The amount involved was 82.129 billion yuan, compared with 63.676 billion yuan in 2023.

3.[Aouita successfully completed the C round of financing, raising more than 11 billion yuan]

On December 18th, Aouita Science and Technology announced the completion of the C round of financing, raising more than 11 billion yuan. This round of financing is jointly funded by a number of investment institutions. Aouita actively promoted capital cooperation with its partners this year, including investing in Huawei’s subsidiary "Yinwang" and signing a strategic cooperation agreement. The two sides will cooperate deeply in the field of software-defined vehicles. Aouita has released three strategic products and plans to launch the fourth one next year. The company’s sales volume exceeded 10,000 for two consecutive months, and made progress in channel layout, overseas market expansion and technology research and development. Aouita plans to complete the investment delivery of Huawei in the first half of next year, and prepare to go public in IPO in 2026.

 

1. [YouTube technology will be able to identify AI replicas of celebrities and creators]

On December 18 th, YouTube cooperated with Creative Artists Agency (CAA) to help creators identify and delete the content that uses AI to generate portraits on the platform. The company plans to test these controls with celebrities and athletes early next year, and then launch them to top creators and professionals. YouTube has previously announced that it will launch tools to manage AI depictions of creators and their voices, and allow celebrities and creators to manage AI copies of their portraits on a large scale. CAA has launched CAAVault to scan and store digital portraits of customers. YouTube is also developing synthetic singing recognition technology to detect AI content that replicates the singer’s voice and allow music companies to request the deletion of AI content that simulates the artist’s voice.

2[Google: As long as there is manual supervision, customers can use their AI to make decisions in "high risk" areas]

On December 18 th, Google updated its usage policy, allowing the use of generative artificial intelligence tools for automatic decision-making in high-risk areas under manual supervision. The new policy allows automatic decisions that may affect individual rights in areas such as employment, housing, insurance and social welfare, as long as there is human supervision. Google’s previous draft articles once said that high-risk automated decision-making should be completely banned, but in fact it has never been banned, only requiring manual supervision. A Google spokesperson said that manual supervision requirements have always existed and the terms have been reclassified to make it clearer to users. Regulators are concerned about the potential bias of AI system, and research shows that AI may aggravate the problem of historical discrimination.

Extreme Yue 01 vs Extreme Krypton 001, who will not regret it?

These two days, Krypton went on a hot search for some reason. What is the reason? You can search for it yourself. The Krypton 001, which is owned by Krypton, is responsible for sales. With its performance in various aspects, it is indeed a worthwhile choice among more than 200,000 pure trams. Then, today, we might as well compare those endorsed by Geely and Baidu with those of Krypton 001, and see who we choose without regret.

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First, let’s look at the prices of the two models. After all, when buying a car, the price will be an important factor for us to consider. The starting price of Extreme Yue 01 is 219,900 yuan, and as far as I know, there are many car purchase discounts in August, with a maximum discount of 42,000 yuan, including replacement subsidies and interest-free subsidies.

Extreme krypton 001, because the 2025 model has just been listed, the price is 259,000 yuan, and there is no relevant preferential policy at present. In comparison, it is obvious that the price of Extreme Yue 01 is closer to the people than that of Extreme Krypton 001, and the entry threshold is lower.

Secondly, when buying a car, I think whether the design of a car conforms to our vision or whether the space performance meets the needs of home use is also worth considering. In terms of design, Extreme Yue 01 and Extreme Krypton 001 are two different styles. Extreme Yue 01 is a pure electric medium and large SUV, which has a good sense of recognition and futurity in design. For example, the aesthetic design of the car robot used in the front face is easy to make people form memory points. The design of Krypton 001 is quite individual, and it feels a bit like hunting and running. Some young consumers who like sports and performance should like this design very much.

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Above the space, the wheelbase of Extreme Yue 01 is 3000mm, which, together with its room occupancy rate, can reach 66.6%, and it will be particularly spacious above the space, especially in the back row. In the case of Extreme Krypton 001, the wheelbase is 3005 mm. From the data performance alone, Extreme Krypton 001 has advantages. However, in the actual experience, whether it is leg space or head space, the performance of Extreme Krypton 001 is actually not inferior to that of Extreme Krypton 001. After all, the spaciousness and broadness brought by Extreme Krypton 01 as an SUV are not available.

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In addition, in terms of configuration, you may think that Extreme Yue 01 is cheaper than Extreme Krypton 001, so the configuration will naturally decrease. However, through comparison, we find that the configuration of the ultra-01 is a little less. Especially in the intelligent configuration, Extreme Yue 01 uses a 35.6-inch super-large floating integrated screen. With Qualcomm Snapdragon 8295 chip, the fluency and intelligence of human-computer interaction ability are enough to hang a number of players.

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Moreover, on top of intelligent driving, Extreme Yue 01 also has high-order intelligent driving based on Baidu Apollo L4 autopilot. This intelligent driving system can free your feet and enjoy the charm of intelligent driving, whether at high speed or in urban areas.

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The intelligent configuration of Krypton 001, especially the performance of car and intelligent driving, was actually spit out before, but after the new model went on the market, it was upgraded in these places. For example, in terms of intelligent driving, the Krypton 001 is equipped with the vast intelligent driving 2.0, with laser radar as standard, and some versions are equipped with two NVIDIA Drive Orin chips. Unfortunately, the Mobieye chip is still used in the entry-level model.

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In terms of battery life, the extremely long battery life version with a guide price of 249,900 yuan can reach 720 kilometers; The entry-level version of Krypton 001, which costs more than 10,000 yuan, also has a battery life of 722 kilometers. Moreover, in terms of batteries, the former uses a more solid battery life in winter. In this way, the price/performance ratio of Extreme Yue 01 is indeed more in place.

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Through the above comparison, we find that the starting price of Extreme Yue 01 is relatively close to the people, and it also has the same performance as Extreme Krypton 001, especially in terms of intelligence, space and endurance. After this comparison, it is obvious that the cost-effective advantage of Extreme Yue 01 is more sufficient, and it is clear at a glance who is more cost-effective.

Intelligence R7 Huawei Tuling internal test exposure: performance is incredible!

[ITBEAR] September 23rd news, Huawei Turing platform closed test video recently exposed, revealing the excellent performance of Hongmeng Zhixing’s first coupe SUV in a mild off-road environment. The video not only shows the Tuling platform’s ability to deal with complex terrain, but also highlights its excellent comfort and handling.

In the design of the R7, the powerful strength of Huawei technology is fully reflected. Not only has the chassis hardware been carefully crafted, but the synergy between the software and hardware is even more remarkable. This all-round technology integration makes the Smart World R7 perform well in dealing with various road conditions.

According to ITBEAR, the iVSE intelligent vehicle condition sensing system equipped with the Smart World R7 is another highlight of its off-road performance. The system can estimate the vehicle status in real time and accurately identify the road conditions through multiple sets of sensors on the vehicle. On muddy or slippery roads, the iVSE system can intelligently identify the risk of skidding and pre-distribute the torque of the front and rear axles, thus effectively reducing the phenomenon of skidding and ensuring driving safety.

In addition, the Smart R7 also adopts a tight waterproof body design, with a maximum wading depth of 550mm. At the same time, in the body part below the wading line, the Smart R7 has a reinforced sealing design to ensure that there will be no short circuit, failure or thermal runaway during the wading process.

After Hongmeng Zhixing’s new product launch, the pre-sale of the Zhijie R7 was very popular. It is reported that within 24 hours of the pre-sale, the number of orders exceeded 10,000 units. This achievement undoubtedly proves the high expectations of the Zhijie R7 in the second half of the model market.

With the approaching of Huawei’s autumn full-scene new product launch on September 24, the official release of the Smart R7 has also attracted much attention. At that time, we are expected to learn more details about this model. I believe Huawei will bring us more surprises.

#Huawei ##Zhijie R7 ##Tuling Platform ##Off-road Performance ##Hongmeng Zhixing #

Source: http://www.itbear.com.cn/html/2024-09/515864.html

Guangzhou Volvo XC90 price reduction is coming! Highest discount 174,900, limited-time special offer

[Autohome Guangzhou Discount Promotion Channel] Bringing you the latest good news, the high-profile luxury SUV is making a strong debut in the Guangzhou market with a grand promotion. At present, this high-end model is undergoing an unprecedented price reduction promotion, with a maximum discount of 174,900 yuan, giving the XC90, which was originally priced at 472,000, the opportunity to start at a more attractive price. If you are interested in this model with both performance and comfort, seize this preferential opportunity, just click "Check the car price" in the quotation form to learn more about the current preferential situation and get your ideal car.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

The Volvo XC90 has won the favor of many consumers with its unique and elegant exterior design. The front face features the iconic Quake LED headlights, which are as sharp as an eagle’s eye, giving the vehicle a strong sense of presence. The intake grille is decorated with chrome trim, which is exquisite and powerful, and blends perfectly with the body lines. The overall style presents the coexistence of Nordic luxury and functionality. The streamlined body is combined with a tough silhouette to show an elegant and sporty temperament, reflecting the Volvo brand’s persistent pursuit of detail and quality.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

The Volvo XC90 has a refined body profile with its elegant side lines. It measures 4953mm x 1958mm x 1778mm and has a wheelbase of 2984mm, showing generous interior space and solid body proportions. The tire specifications are unique, with 275/45 R20 on both the front and rear wheels. The wheel rim design is exquisite, adding a touch of movement and power to this luxury SUV. Overall, the side design of the XC90 is not only practical, but also focuses on the combination of dynamic and luxury.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

In terms of interior design, the Volvo XC90 is designed with both luxury and functionality in mind. The spacious interior is designed with exquisite Swedish craftsmanship to create an elegant Nordic style. The steering wheel is made of leather, which provides a comfortable grip and supports manual up and down and front and rear adjustment, which is convenient for the driver to control accurately. A 9-inch high definition central control screen is inlaid in the center, which integrates multimedia systems, navigation, telephone and air conditioning controls, making it easy to operate and full of technology. The seats are made of high-grade leather, which provides good support and comfort. The main and passenger seats support multi-directional adjustment, including front and rear, backrest, high and low and waist support, to ensure the comfort of long-distance driving. The front seats are also equipped with an additional heating function, which brings extra care to passengers. In addition, the XC90 is also equipped with front and rear USB/Type-C ports for easy passenger connection to electronic devices. Seat memory is only available in the driver’s seat, enhancing the driver’s convenience and personalized experience.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

The Volvo XC90 is powered by a 2.0T turbocharged engine with a maximum power of 184 kilowatts, which can provide strong power support. The engine also has a peak torque of 350 Nm, which guarantees the efficient performance of the vehicle in various driving conditions. With an 8-speed automatic transmission, the driving process is smoother and the overall driving experience is improved.

In general, Autohome owners are full of praise for the exterior design of the Volvo XC90, mentioning that the vehicle’s streamlined body and strong visual impact make every trip a focus. For drivers who pursue individuality and taste, the XC90 is undoubtedly the ideal choice to meet these needs.

2023 Mercedes-Benz G500 Men’s Ultimate Dream Performance Excellence

  23 G500 as a man’s ultimate dream has always existed perfectly. There is a biological chain in the off-road industry. The hard-core atmospheric appearance, safe and reliable off-road performance, and the world-famous differential lock are all reasons for everyone’s enthusiasm. Therefore, the Mercedes-Benz G-Class has reached the top of off-road vehicles in terms of appearance and practicality. Contact number: 13521255777 Manager Zhang (same as WeChat)

  The overall exterior interior design is basically unchanged, but the configuration has been adjusted. Among them, the G350 does not support optional variable suspension, rear LCD screen, geometric multi-beam of light headlights, adaptive high beam, etc. These configurations are optional on older models. The overall configuration of the G500 and the optional configuration are basically unchanged. You can choose the matte version of the night component, the enhanced version of the night component, and the AMG appearance component.

  The 23 Mercedes-Benz G500 adopts the latest dual-screen design of Mercedes-Benz, with a full LCD dashboard and center console screen reaching 12.3 inches. At the same time, the interior texture and craftsmanship have been greatly improved. The longitudinal riding space for rear passengers has increased by 150mm to better ensure the comfort of the second row passengers. The new car entry-level comes standard with a 7-speaker sound system, and a 16-speaker Sound of Berlin sound system is available.

  The three lock switches of the 23 Mercedes-Benz G500 are still the core of the new generation of G-Class, and the position has not changed. In addition, the new three-spoke multi-square disc is still equipped with Mercedes-Benz Dual Thumb Control (Dual Thumb Control) Mercedes-Benz G500 After a new facelift, the interior is luxurious, excellent quality and exquisite craftsmanship are vividly reflected in the car, and the excellence of details is an important principle in interior design. The interior is decorated with dark tones and mahogany, the black leather sports seats are very comfortable, and the steering wheel is decorated with high-end leather wraps, which is extremely delicate to the touch. Contact number: 13521255777 Manager Zhang (same as WeChat)

  The interior texture and craftsmanship of the 23 models have been greatly improved at the same time. Compared with the current model, its interior has undergone tremendous changes, incorporating many current models and E-class design elements, thus becoming more luxurious, and the family-style screen design is highlighted. The size of the new G-class will be increased, and the wheelbase will be lengthened by 40.6mm. The advantage is that the longitudinal riding space of the rear passengers will increase by 150mm, which better ensures the comfort of the second row passengers.

  In terms of power, the G500 is equipped with a 4.0T twin-turbo engine with a maximum power of 310kW and a maximum torque of 610N · m. It is matched with a 9AT automatic gearbox with a 100-kilometer acceleration time of 5.9 seconds. At the same time, the G500’s proud OurHours four-wheel drive system and non-load-bearing body and three 100% differential lock systems are also retained. Such a fully armed, not only the greatest capital of the G500 to cross the mountains, but also the face of the owner. Contact number: 13521255777 Manager Zhang (with WeChat)

  Solemnly promise: All models purchased in this company are imported with original equipment, without private modification, and can provide regular goods import certificates, vehicle consistency certificates, imported motor vehicle inspection sheets, and regular invoices issued by the state-recognized customs to ensure normal settlement in all regions of the country. At the same time, all vehicles of our company can enjoy the national mandatory three-year 100,000-kilometer quality assurance, so that you can buy comfortably and use with confidence.

  On the day of purchase, the company can issue all vehicle procedures (closing the ticket, commodity inspection, invoice, certificate of conformity, consistency certificate, electronic vehicle information sheet, etc.) to ensure that all foreign customers can return to the local normal settlement and registration.

  Government procurement designated units, honest enterprises, and complete colors for new car sales

  VIP car purchase phone: 13521255777 Manager Zhang (WeChat with phone)

  Company Name: Tianjin Hailufeng Automotive Trading Co., Ltd.

  Company address: Exhibition hall opposite the main entrance on the first floor of Senyang International Automobile City, Tianjin Port Free Trade Zone

  Welcome to our company. Our company’s service tenet is integrity-based, customer first, one-time cooperation, and lifelong friendship! When customers buy a car, (train station, bus station, subway station, airport) can be picked up and delivered by car! We look forward to your arrival with the most sincere service. I wish you a happy car purchase and all is well.

  Disclaimer: The above car purchase discount information is provided by the comprehensive dealer on this website. Due to market factors, the price fluctuates greatly, and it is only for car purchase reference. Its authenticity, accuracy and legality are the responsibility of the dealer. This website does not provide any guarantee and does not assume any legal responsibility.

The return of large-scale concerts, there is always a suitable one for you

  Yangcheng Evening News reporter, Hu Guangxin

  The "May Day" holiday has passed, but the good show in the concert market has just begun. Since the second quarter, large-scale commercial performances in various places have been "retaliatory recovery". The tour concerts of Liu Ruoying, Zhang Jie, Mao Buyi, Zhang Xinzhe and other singers have taken the lead, and the mainland tours of Jay Chou, Mayday, Miriam Yeung, Liang Jingru, Wu Bai, Li Ronghao and others have also been arranged. Hong Kong and Macau, China are even more exciting: Liming, Jacky Cheung, and Guo Fucheng "Three Heavenly Kings" take turns to sing, and the new Best Actress of the Academy Awards, Cheng Xiuwen, has regained her status as a singer and re-entered the Red Pavilion. Music fans in the Greater Bay Area of Guangdong, Hong Kong and Macao will face "happiness troubles": so many concerts, which one is better to watch?

  What are the major concerts worth looking forward to in the Greater Bay Area in the next three months? Keep this guide and wish everyone all the best to get tickets!

  Guangzhou, a dazzling array of choices

  Miriam Yeung "MY TREE OF LIVE" World Tour Guangzhou Station

  Time: May 27 and 28

  Venue: Guangzhou Haixin Sha Asian Games Park

  After a four-year absence, Miriam Yeung has once again embarked on a world tour. The theme of this "MY TREE OF LIVE" concert is trees: trees have a very tenacious vitality, and they will repair themselves and grow again after experiencing the wind; the annual rings witness the growth and history of trees, just like Miriam Yeung’s musical works, accompanying fans through a period of life journey, carrying precious memories and growth experience. At the tour press conference in Beijing, Miriam Yeung personally interpreted the theme of this concert. In her opinion, singing the same song at different ages is interpreting a different story. She invites the audience to enter her inner world and feel her understanding of life and love for music.

  It is reported that the tour will go to more than 50 cities around the world. Among them, the mainland cities include Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Zhuhai, Chongqing, Xiamen, Foshan and so on. The overseas tour will reach the United States, Canada, Malaysia, Singapore, Thailand and other places. So far, three cities have announced concert dates: the first stop is Guangzhou, which will hold two consecutive concerts on May 27 and 28; the second stop is Xiamen, which will be held on June 17; and the Shenzhen stop is July 22.

  Zhou Baihao "Sound Sand Together" FAN MEETING Guangzhou Station

  When: May 6th

  Venue: Guangzhou Gymnasium Hall 1

  Since his appearance on "Breaking Through Thorns", Zhou Baihao’s popularity has increased to a higher level. The first stop of this "Shing Sand Together" fan meeting was held in Changsha on April 21, and on May 6, it was held in Guangzhou to gather with fans in the Greater Bay Area. According to the organizers, this fan meeting will narrow the distance between the stage and the audience, allowing the audience to integrate into the performance. The playlist is also a highlight of this performance: in addition to the highly representative songs such as "Enough Time" and "Rumors", there will also be some unpopular songs that have rarely appeared in previous concerts.

  Wang Yuan’s "Living Room Carnival" Tour Guangzhou Station

  When: May 13

  Venue: Guangzhou Baoneng Guanzhi Cultural Center

  Wang Yuan’s first solo concert tour, "Living Room Carnival," kicked off in Shanghai on April 29 and 30 and will land in Guangzhou on May 13. The theme of this concert is "Living Room Carnival", which is the same name as Wang Yuan’s third album in 2022. He explained the meaning of "Living Room Carnival" in this way: As many people grow up, they lose the ability to communicate with the world, and the living room is an opportunity for one to reconnect with the world. Invite friends to chat and go to a friend’s house to watch a play, you will find a different perspective and hear a different story. He regards the stage as his living room: not only invite friends to be guests, invite music partners to co-create, but also invite listeners to listen to songs.

  As Wang Yuan’s first solo tour, the stage design of "Living Room Carnival" is quite thoughtful, with more varied Rubik’s Cube stage frames to encapsulate the whimsy of living room carnival. From the playlist of Shanghai Station, most of the songs are Wang Yuan’s original works, which can give a glimpse of Wang Yuan’s creative strength in recent years.

  Farmer "Hip Hop Hee Haha" Concert

  When: May 21

  Venue: Guangzhou Gymnasium Hall 1

  Farmers, a Hong Kong hip-hop group made up of Mr. Lu and Mr. C, are on a packed Livehouse tour of 11 cities in 2022, with several additions at Guangzhou Station, a testament to their popularity in the Cantonese-speaking region. In 2023, they continue up the ante and enter the Guangzhou Stadium to sing. This is also the first year of their "three-year appointment" with fans: every May, they meet fans through concerts.

  Organizer Le Teng Performing Arts revealed that this is the largest concert held in the mainland since Farmer’s debut, and it may also be a rare large-scale Cantonese Rap concert in the Guangzhou performance market. Last year’s Livehouse tour was dominated by new songs from the new album "Farmer’s Essays". The playlist of this large-scale concert will be richer, and there will be mysterious assistant guests, which is worth looking forward to.

  Huang Qishan "Qiwang Thirty" Tour Concert Guangzhou Station

  Time: May 24, 25, 26

  Venue: Performance Hall of Sun Yat-sen Memorial Hall

  Huang Qishan’s "Qiwang 30" national tour started at the beginning of this year and arrived in Shanghai, Guangzhou, Changsha, Chongqing, Chengdu and other cities. The tour was highly discussed, not only did Huang Qishan’s new look get hot searches, but the box office response was also awesome: the Guangzhou station was held in March, and now it continues to be added in May, with three consecutive shows.

  It is reported that the "Qiwang 30" concert includes two parts: "Huang Qishan" and "Xiaoxia". As "Huang Qishan", she is the familiar iron lung female singer; as "Xiaoxia", she is the most authentic self after removing many halos and labels. At this concert, the audience will feel two different aspects of Huang Qishan.

  Shenzhen, classic old songs are waiting for you

  Wang Feng "UNFOLLOW" Tour Shenzhen Station

  When: May 13

  Venue: Shenzhen Bay Sports Center "Spring Cocoon" Stadium

  Wang Feng’s "UNFOLLOW" tour, which has been waiting for three years, finally resumed in 2023 with more content. In addition to hits such as "Life in Full Bloom", many new songs from Wang Feng’s new album "Maybe I Can Ignore Death" in 2022 also premiered at the concert.

  This "UNFOLLOW" tour has a strong production team, among which Soda Green bassist Xinyi is the production coordinator of this tour.

  Ren Xianqi "On the Road" Tour Concert Shenzhen Station

  Time: June 22 and 23

  Venue: Shenzhen Bay Sports Center "Spring Cocoon" Gymnasium

  Recently, Ren Xianqi has been "on the road". His "On the Road" tour started from Wuhan and went all the way to Beijing, Shenyang and Nanjing, and will come to Shenzhen in June, with two consecutive performances on the 22nd and 23rd.

  At Ren Xianqi’s concert, the most indispensable thing is the chorus. He can be called a "hot song maker", holding many classic songs that the audience is familiar with. And this time, the audience who wants to listen to old songs and good songs will not be disappointed: "The girl opposite looks over", "The heart is too soft", "The waves are blooming" and the flowers will bloom in spring "are all on the playlist.

  Hong Kong and Macao "Four Heavenly Kings" three lack one

  Dawn "STAGE ON 8" Macau Concert

  Time: May 1, 2, 6, 7, 20, 21, June 3, 4, 10, 11, 17, 18

  Venue: Cinema Melco, Macau

  Starting in April, Melco Cinema Macau has curated a series of solo concerts by well-known singers. After Joey Yung’s concert, Dawn’s "STAGE ON 8" Macau concert took over. Fans can watch Dawn’s concerts at Melco Cinema Macau almost every weekend in May and June. There are 14 concerts in total.

  The first two concerts of "STAGE ON 8" have ended on May 1 and 2, and the response has been very good. The playlist of this concert includes many classic songs such as "Will You Come Tonight", "People Are on the Edge" and "Listen to the Body Singing".

  Jacky Cheung "60 +" World Tour Concert Macau Station

  Time: June 9, 10, 11, 16, 17, 18, 23, 24, 25, 30, July 1, 2

  Venue: Cotai Arena, The Venetian Macao

  The 2019 "Xueyou Classic World Tour" ended with a record-breaking 233 concerts, and Jacky Cheung set off again in 2023 to hold the 10th large-scale concert "60 +" world tour in his life, with Macau as the first stop.

  This tour continues Jacky Cheung’s usual style. Audiences can not only appreciate his powerful singing skills, but also enjoy the beautiful stage design and the highly observable performance arrangement. At the same time, Jacky Cheung has also prepared some songs that have rarely or never been seen in concerts before. There are new songs, as well as "The Pearl of the Sea" over the years.

  Jacky Cheung’s concerts have always been hard to get a ticket. Ten performances in Macau have been sold out. The organizers announced that they will open two more performances on June 25 and July 2, and offer for sale on May 5. Audiences who want to see Jacky Cheung’s concerts should remember to grab tickets.

  Guo Fucheng "Dream Dance Forest" Concert 2023

  Time: July

  Venue: Cinema Melco, Macau

  Not only Liming and Jacky Cheung are singing in Macau, but Guo Fucheng is also coming. On April 28, Guo Fucheng took the lead in announcing on Weibo that his "Dream Dance Forest" concert 2023 will be held at the Melco Film Arena in Macau in July this year. The specific date and information will be announced in the near future.

  Cheng Xiuwen "You & Mi" World Tour Hong Kong Station

  Time: July 14-16, 18-19, 21-23

  Venue: Hung Hom Sports Centre, Hong Kong

  Cheng Xiuwen will visit the Red Pavilion again in July for her 11th solo concert. The "You & Mi" world tour will be held in Hong Kong for a total of eight sessions, and tickets will be open from May 8 to 10.

  Zheng Xiuwen’s last concert was the "FOLLOWMi" concert in 2019. At that time, there were heavy guests in every concert, and Koo Tianle and Wang Jiaer were even invited at the end. Will there be more surprising guests in this "You & Mi" concert? It is worth looking forward to.

  link

  In the second half of this year, the large-scale commercial performance market in Guangdong was very lively. In addition to the above concerts that have been announced, there are also a large number of concerts that have been confirmed to be held, but the specific dates and information have not been announced. According to the Yangcheng Evening News reporter, the concerts of Mayday, Five People, Zhang Shaohan, Zhang Xinzhe, Li Ronghao, Tan Yilin and others have all been approved; Liang Jingru and Wu Bai’s tours have also included Guangzhou or Shenzhen in the list of tour cities.

  June 10

  ● Li Ronghao "Across the World" Tour Concert Guangzhou Station

  Guangdong Olympic Sports Center Stadium

  June 10

  ● Zhang Shaohan 2023 "Fable" Tour Concert Guangzhou Station

  Guangzhou Haixin Sha Asian Games Park

  June 17

  ● Zhang Xinzhe 2023 "Future 2.0" Tour Concert Shenzhen Station

  Shenzhen Bay Sports Center "Spring Cocoon" Stadium

  July 8

  ● Alan Tam Classic Legend Tour Guangzhou Station

  Guangzhou Haixin Sha Asian Games Park

  July 7-9

  ● Mayday "2023 I really want to see you" Shenzhen concert

  Shenzhen Longgang Universiade Center Stadium

  August to September

  The first New World Tour for five people

  Shenzhen Bay Sports Center Gymnasium, Guangzhou Gymnasium Hall 1

  October 21

  ● Li Ronghao "Across the World" Tour Concert Shenzhen Station

  Shenzhen Bay Sports Center "Spring Cocoon" Stadium

  October 21

  ● Zhang Shaohan 2023 "Fable" Tour Concert Jiangmen Station

  Jiangmen Binjiang Sports Center Stadium

  December 9th, please.

  ● Zhang Shaohan 2023 "Fable" Tour Concert Zhuhai Station

  Zhuhai Sports Center Stadium

  Time and venue to be determined:

  ● Wubai and CHINA BLUE "ROCK STAR 2023" Tour Guangzhou Station

  ● Liang Jingru 2023 "When We Talk About Love" World Tour Guangzhou Station, Shenzhen Station

  (Source: Guangdong Provincial Department of Culture and Tourism website, credit Guangdong platform)

Taxis banned during the day on the road in front of the Shijiazhuang Municipal Party Committee cause controversy


The picture shows the "no traffic" sign for taxis located on the busy road section of the city. Photo by our reporter Cao Tianjian


  "I really can’t figure it out. In such a busy road section, which is close to the main road of the city, taxis are not allowed to pass. What is the basis for the relevant departments to make this regulation?"


  On February 25, Mr. Xie, who was out of town in Shijiazhuang City, Hebei Province, told reporters about his "experience": he took a taxi from the train station to a unit on Qingyuan Street in the city. When the car reached an intersection less than one kilometer away from his destination, the taxi driver pulled over. He was told that the street where the unit he was going was closed to taxis, and that to reach his destination by car, he had to bypass multiple traffic lights. Helplessly, he had to carry a large bag and a small bag through the streets of Ma Long, the traffic water.


  Xie later learned that because the city’s municipal party committee was on this street, the relevant departments stipulated that taxis were prohibited from passing in front of the municipal party committee from 7 am to 8 pm.


  To "verify" Mr. Xie’s claim, the reporter immediately took a taxi to the prohibited section of the road – the intersection of Zhongshan Road and Qingyuan Street. Sure enough, on the traffic sign pole on the north side of the intersection, the sign that taxis are prohibited from 7 am to 8 pm was in sight.


  The common people question whether the establishment of "forbidden roads" is justified by law


  According to the reporter, in this section of the north-south length of about seven or eight hundred meters of the taxi prohibited road, in addition to a number of government agencies and units, there are thousands of residents living adjacent to the municipal government office building.


  In fact, local citizens and taxi operators have long expressed dissatisfaction with the establishment of "forbidden roads" for taxis in the prosperous areas of the urban area, and some people have even raised the issue that the establishment of "forbidden roads" on the road sections that citizens must travel through every day is undoubtedly a public matter closely related to people’s lives. Have the relevant government departments listened to the opinions of the citizens and considered the public interest when making this decision? Is it legal to set up "forbidden roads", and what procedures have been passed?


  Mr. Zhou of Shijiazhuang Yintai Taxi Company has his own views on the issue of setting up "forbidden roads". He believes that since the owner or driver has the qualification to operate or drive a taxi and pays the corresponding fees to the relevant management department, he has obtained the right to drive on the road according to law. Unless temporary traffic control is implemented due to special circumstances such as important activities, his "right of way" should not be unreasonably restricted.


  According to the relevant regulations, the administrative authority with the power to set up the "no-go" sign should be the public security traffic management department. An unnamed police officer of the city’s public security traffic management bureau made it clear to reporters that the "no-go" road section had been set up for several years and was set up according to a notice from the municipal public security bureau at that time.


  The police officer was not shy about whether the reporter’s suggestion of a "no-go" on this section of the road was as reflected by the public, which was more concerned with the location of the municipal party committee. He said that "there must be this factor".


  The reporter checked the relevant information and showed that in the "Notice on Strengthening Urban Road Traffic Management" issued by the Municipal Public Security Bureau and implemented on June 10, 2005, there are indeed regulations prohibiting taxis from passing through Qingyuan Street (Zhongshan Road to Tan Nan Road). However, on January 17, 2008, the "Interim Measures for the Administration of Urban Road Traffic Order in Shijiazhuang City" issued by the General Office of the Municipal People’s Government (Shi Zheng Ban Fa [2008] No. 9), there are no relevant regulations on the prohibition of taxis.


  Academic Voice: Not only infringement, but also restriction of public resources


  Regarding the issue of "banning" taxis in front of the municipal party committee, Li Zhenkai, a professor at the Department of Law and Economics of Hebei Youth Management Cadre College, believes that unless in special circumstances, the relevant administrative departments need to take temporary traffic control measures to ensure the smooth flow of roads, there is no legal provision prohibiting vehicles that meet the operating conditions or meet the corresponding specifications from driving on public roads. First, there is no legal basis for restricting taxis from passing on a certain road, which is an infringement of the personal management rights of taxi operators. Second, the taxi industry uses road resources for survival, and the use of administrative power to "prohibit" taxis from passing through obviously restricts the use of public resources. Third, from the perspective of citizens, which road to take in a taxi and when to go are the rights of citizens. Setting a "ban" on taxis, forcing passengers to detour, thereby increasing unnecessary expenses, is a waste for citizens, and the government does not compensate accordingly, which is a violation of citizens’ rights. At the same time, setting a "ban" on taxis is also unfair to citizens who need to go to the municipal party committee and other departments on the "forbidden road" to handle various matters, but they do not have a car and have no access to official vehicles.


  Li Zhenkai said that the main feature of the market economy is to require the rational allocation and fair distribution of resources, and to use administrative power to artificially "cut off a piece" of public resources, which obviously deprives the rights of the counterparts of administrative actions. (Our reporter, Atletico Madrid, Cao Tianjian)

Editor in charge: Zhao Deli

A number of provinces have changed their documents and issued "World Cup" into eye-catching keywords.

  BEIJING, Beijing, November 11 (Reporter Wang Muqing) The reporter found out that more than 20 provinces including Beijing have announced local foot reform plans. According to incomplete statistics, at least 13 provinces will hold and undertake large-scale international competitions and even "actively participate in the bid for the World Cup" in the document.

  The words "World Cup" and "high-level events" frequently appear.

  In the long-term goal, the Beijing Football Reform Plan issued a few days ago mentioned the contents of forming a mature and healthy football culture and actively bidding for top international football matches, which complemented the contents of "forming a healthy football culture in the whole society" and "actively bidding for the FIFA Men’s Football World Cup" in the Overall Plan for Football Reform and Development in China.

  In fact, as early as a year ago, Hubei has written its active bid for the introduction of high-level football matches into the document, and clearly proposed to support Wuhan to participate in the bid for the World Cup, international A-level events, Team China and other top-level events, and to support other qualified cities in the province to bid for international and domestic high-level football matches.

  Jiangsu and Zhejiang provinces have also written "bidding for the World Cup" into their plans. Zhejiang’s goal is "to have the conditions and ability to host the FIFA Men’s World Cup and other major international football events", while Jiangsu proposed to "actively participate in the bid for the World Cup, the Asian Cup and other major international football events".

  In addition, many provinces’ plans involve the level of hosting matches, including Shandong, Inner Mongolia, Tianjin, Chongqing, Hubei, Henan, Shaanxi, Hainan and other places, all of which mentioned the plans to bid for or host "high-level", "large-scale" and "major" international football matches.

  The stage goal is clearly refined to specific figures.

  From "Overall Plan" to "China Football Association 2020 Action Plan", the top-level design for the future development of football in China is gradually refined. With the deepening of foot reform in various places, clear stage goals also have something in common.

  For example, the goal of football reform in Jiangsu Province is directly implemented in football population size, football competitive performance, brand competition construction, club planning and development at all levels, youth football coverage and football venue planning and construction, etc., and quantitative numerical indicators are put forward, which require that the number of goals for each development is basically higher than the national average.

  Zhejiang plans to complete the overall improvement of football level by 2025, including a substantial increase in the youth football population, and the first-class professional league organization and competition level in China. Specifically, the national teams of all ages have excellent athletes transported by the province and have the conditions and ability to host international large-scale football events such as FIFA Men’s World Cup.

  In the plan issued by Beijing, the short-term goal, the medium-term goal and the long-term goal are launched separately. Among them, the specific goals in the near future include: the number of football fields will reach 1,610, and the average number of football fields per 10,000 people will reach more than 0.7; We will build 230 schools with campus football characteristics, and the number of primary and secondary school students who regularly participate in football is not less than 200 thousand; The number of people who regularly participate in football in the city exceeds 1 million.

  Data Map: China Football Association decoupled from foreplay, taken in May 2015. Today, the downward foot tube center no longer exists.

  When local associations are "decoupled"

  According to the road map and timetable of the Reform Implementation Plan of Inner Mongolia Football Association, Inner Mongolia will completely decouple the Football Association from the Sports Bureau by the end of 2017. The contents of the "decoupling" reform have been mentioned in the provincial plans. Since the "Overall Plan" stipulated the responsibility orientation of the China Football Association and clarified the principles of separating politics from society, defining rights and responsibilities and autonomy according to law, the decoupling of local football associations has been going on.

  As early as September 2015, Guangzhou, as one of the five football pilot cities in China, took the lead in introducing the first reform plan of local football associations, became the first local football association to be decoupled from the sports administrative department, and also kicked off the decoupling reform of local football associations.

  The expression of "decoupling" in local documents is basically the same as that in the Overall Plan. It should be pointed out that "decoupling" does not mean "trusteeship". At the working meeting at the beginning of the reform of the China Football Association, the head of the Football Association has put forward a request: "decoupling is not a separation, not a complete disregard, and local football associations should accept the guidance and supervision of the sports administrative department in business development."

  "After decoupling, local sports administrative departments can not only ignore football, but also undertake sports reform ‘ Experimental field ’ And ‘ Breakthrough ’ Special attention should be paid to football, and guidance and service should be provided while doing business guidance and supervision. "

  Local characteristics are distinct according to local conditions.

  The foot reform has mobilized the subjective initiative of the local football association, and it has also become a feature according to local conditions. For example, at present, Zhejiang has two Chinese teams, among which Hangzhou Greentown has fought in the Super League for many years. The document of Zhejiang Province puts forward that we will strive to build a leading professional men’s football club in China and cultivate a stable fan base and a rich urban football culture. At the same time, local governments are encouraged to form professional football clubs. Hangzhou, Ningbo, Wenzhou and other qualified districts and cities have set up more than one professional football club to participate in different levels of football matches nationwide.

  In Shandong Province, where Cuju was born, the local foot reform plan put forward: dig deep into the resources and brand advantages of Zibo as the "world football origin", inherit football civilization, promote football, carry out football (Cuju) cultural exchanges and cooperation, speed up the pace of the construction of "world football origin" and continuously enhance its brand influence.

  Inner Mongolia, where professional football started relatively late, also proposed to build a youth training system with Inner Mongolia characteristics: strengthen cooperation with professional football and social football, and establish and improve the mechanism of cultivating, discovering and selecting outstanding football reserve talents in the form of training camps, training camps and youth training camps, relying on the youth football competition league system.

  Guangdong province put forward "the regional cultural characteristics of South Guangdong". The document points out that it is necessary to take advantage of Guangdong’s geographical and climatic advantages to hold carefully the annual "Guangdong-Hong Kong Cup", "Guangdong-Macao Cup" and "Guangzhou-Hong Kong-Macao" mini-football matches, which have a long history, influence the whole country and have the regional cultural characteristics of South Guangdong. (End)