Guangzhou Volvo XC90 price reduction is coming! Highest discount 174,900, limited-time special offer

[Autohome Guangzhou Discount Promotion Channel] Bringing you the latest good news, the high-profile luxury SUV is making a strong debut in the Guangzhou market with a grand promotion. At present, this high-end model is undergoing an unprecedented price reduction promotion, with a maximum discount of 174,900 yuan, giving the XC90, which was originally priced at 472,000, the opportunity to start at a more attractive price. If you are interested in this model with both performance and comfort, seize this preferential opportunity, just click "Check the car price" in the quotation form to learn more about the current preferential situation and get your ideal car.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

The Volvo XC90 has won the favor of many consumers with its unique and elegant exterior design. The front face features the iconic Quake LED headlights, which are as sharp as an eagle’s eye, giving the vehicle a strong sense of presence. The intake grille is decorated with chrome trim, which is exquisite and powerful, and blends perfectly with the body lines. The overall style presents the coexistence of Nordic luxury and functionality. The streamlined body is combined with a tough silhouette to show an elegant and sporty temperament, reflecting the Volvo brand’s persistent pursuit of detail and quality.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

The Volvo XC90 has a refined body profile with its elegant side lines. It measures 4953mm x 1958mm x 1778mm and has a wheelbase of 2984mm, showing generous interior space and solid body proportions. The tire specifications are unique, with 275/45 R20 on both the front and rear wheels. The wheel rim design is exquisite, adding a touch of movement and power to this luxury SUV. Overall, the side design of the XC90 is not only practical, but also focuses on the combination of dynamic and luxury.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

In terms of interior design, the Volvo XC90 is designed with both luxury and functionality in mind. The spacious interior is designed with exquisite Swedish craftsmanship to create an elegant Nordic style. The steering wheel is made of leather, which provides a comfortable grip and supports manual up and down and front and rear adjustment, which is convenient for the driver to control accurately. A 9-inch high definition central control screen is inlaid in the center, which integrates multimedia systems, navigation, telephone and air conditioning controls, making it easy to operate and full of technology. The seats are made of high-grade leather, which provides good support and comfort. The main and passenger seats support multi-directional adjustment, including front and rear, backrest, high and low and waist support, to ensure the comfort of long-distance driving. The front seats are also equipped with an additional heating function, which brings extra care to passengers. In addition, the XC90 is also equipped with front and rear USB/Type-C ports for easy passenger connection to electronic devices. Seat memory is only available in the driver’s seat, enhancing the driver’s convenience and personalized experience.

广州沃尔沃XC90降价来袭!最高优惠17.49万,限时特惠

The Volvo XC90 is powered by a 2.0T turbocharged engine with a maximum power of 184 kilowatts, which can provide strong power support. The engine also has a peak torque of 350 Nm, which guarantees the efficient performance of the vehicle in various driving conditions. With an 8-speed automatic transmission, the driving process is smoother and the overall driving experience is improved.

In general, Autohome owners are full of praise for the exterior design of the Volvo XC90, mentioning that the vehicle’s streamlined body and strong visual impact make every trip a focus. For drivers who pursue individuality and taste, the XC90 is undoubtedly the ideal choice to meet these needs.

Frameless door + narrow dashboard, Lantu bosom friend debuts

The only pure electric version of Lantu’s bosom friend officially appeared. The new car is developed based on a new generation of self-developed pure electric platform, so there is only a pure electric version. And the design of the bosom friend is very different from other models of Lantu.

The front and rear of the new car are designed with the popular through-type light strip, and the huge LOGO on the front of the car can also be lit to integrate with the headlight group. The length, width and height of the new car are 4725/1900/1636 (1653) mm respectively, and the wheelbase is 2900mm.

The rear design of the confidant is very complicated. There are some slippery back designs as a whole, a fixed spoiler at the top of the rear, and a ducktail design. The rear of the car also has a wide body effect, which is also to improve the sense of movement.

In terms of interior, the bosom friend adopts a minimalist style, with a double-width irregular-shaped steering wheel, and the instrument panel adopts a narrow strip design combined with the trend of air conditioning, but will be equipped with a HUD head-up display function. In addition, the new car will adopt a frameless door design.

In terms of power, there will be two-wheel drive and four-wheel drive versions. The two-wheel drive version has two battery versions, one version is equipped with the same battery of the four-wheel drive version, the maximum power of the drive motor is 215 kilowatts, and the range is 625 kilometers. The other battery is equipped with a pack provided by Ningde Times. The battery capacity is 78.7 kWh and 108.7 kWh, respectively. The range is 650 kilometers and 901 kilometers, respectively. The maximum power of the drive motor is 230 kW. The four-wheel drive version has a battery capacity of 76.9 kWh/77.3 kWh. The maximum power of the front and rear motors is 160 kWh, and the range is 570 kilometers.

What do you think of this soulmate?

Don’t look at me small, don’t look at me cute, I’m still that fierce "little leopard" Jaguar E-PACE

The competition in the compact luxury SUV market has gradually become more intense after entering the second half of 2018. In addition to BBA, which took the lead in this market, the XC40 has also been launched recently, which is quite competitive. The significance is to face the current market segment. Of course, the British naturally did not idle, and also launched their own compact luxury SUV model – E-PACE, and this car has also completed the localization process and will be officially launched in China soon.

As the second SUV of the Jaguar family, it is also the only product with a horizontal engine in the current Jaguar product series. Although it is small in size and even a little cute, you can still tell from some family characteristics that this is a Jaguar.

E-PACE was originally defined as the first luxury SUV for young consumers, highlighting a strong sporty atmosphere is the most crucial, which is why E-PACE is said to be the younger brother of F-PACE, but in fact we don’t see much F-PACE shadow on E-PACE. On the contrary, the lines of the whole car are quite sporty, and the details are closer to F-TYPE.

The front face still had a distinct Jaguar family style. Although it looked simple, it was a big mouth grille with rounded corners and rectangles, but the front line of the car showed a downward posture, giving people a feeling that it was ready to explode, just like a leopard who was about to forage for food.

The headlights of the E-PACE have to be said to have the charm of a Jaguar sports car. The new car is equipped with LED light source headlights. Compared with the overseas version, the matrix LED headlights will appear in the domestic version as an option. The headlights of the upright design are derived from the design element of F-TYPE. After using this headlight design, the shape of the front of the car is more in line with the smart visual effect of this "little leopard". It has to be said that Brother G really admires these designers.

The side of the body is simple and smooth, and the roof line further reflects the sports genes of the vehicle. It starts from the A pillar to the roof part, and the transition is very natural, and finally it shrinks rapidly at the rear of the car. The shape of the window is also used in the design of a sports car, which is very dynamic, especially in the position of the tail. The upper half of the car looks very similar to our F-TYPE. The two-section waist line on the side, the front section continues from the upper wing of the fender in a gradually sinking posture to the rear of the B pillar, and the rear section starts to raise from the position of the rear door handle and expands to the sides, allowing the rear fender to become wider and more muscular, with a ready-to-go posture, like a hunting head.

The E-PACE is positioned as a compact SUV with a length, width and height of 4411 * 1900 * 1649mm, and the wheelbase is the same as the overseas version, both 2681mm.

The domestically produced E-PACE is still equipped with 20-inch high-specification wheels, and is paired with Pirelli P ZERO series sports tires, with a specification of 245/45 R20.

The rear line highlights the sense of compactness and sporty feeling. The two sides of the exhaust are very pleasing, after all, this symmetry makes people more comfortable to look at. The large-angled D-pillar and the sharp corner design of the trunk cover are very character, giving people a strong visual impact. The slender strip-shaped tail lights and the LED light band of the width indicator light make it more recognizable. At the same time, the size of the rear window is also narrow and flat, which looks more like a sports car from the rear side.

The interior of the E-PACE, how to say, it feels like a complete replica of F-TYPE. The overseas version of the full LCD screen has not been used in domestic models, and the traditional style of the instrument panel has been retained. The white text on the black background is clear and easy to read. The shape of the barrel is relatively large, and the three-dimensional sense is very strong. From the steering wheel, we can also feel a strong sporty atmosphere. The center console is equipped with a 10-inch color touch screen, with Incontrol system, supports multi-touch, and the familiar physical buttons are matched below, which is full of technology.

In terms of power, the vehicle is equipped with the Ingenium 2.0T engine independently developed by Jaguar, with two high and low power versions, the maximum power is 183kW and 147kW respectively, and the transmission system is matched with a 9-speed automatic gearbox from ZF. The suspension structure is a front McPherson independent suspension and a rear multi-link independent suspension.

G brother summary: As a compact luxury SUV, the biggest highlight of this car is the sports car design, which is why it does not look like the younger brother of F-PACE, but like an elevated F-TYPE, which also makes E-PACE in the future product positioning may have the opportunity to compete with competitors. With a younger and sportier design, E-PACE may really be able to open up a further segment of the compact luxury SUV market.

Unlike the well-known luxury brand BBA, Jaguar’s domestic road has not been very long, and consumers’ recognition of its luxury brand localization is still taking shape. As you can see, the domestic SUV market is fiercely competitive. The listing of Jaguar E-PACE will compete with GLA,,, etc. The future outlook of E-PACE cannot be said to be optimistic or negative at present. After all, the price is still unknown, so it is worth our continued attention.

Chengdu area RAV4 Rongfang price reduction news! The latest offer 131,800, the car is sufficient

Welcome to [Autohome Chengdu Discount Promotion Channel] to bring you the latest car market trends. At present, the high-profile models are undergoing a strong promotion in the Chengdu market. According to our latest information, the maximum discount amount has reached an astonishing 45,000 yuan, which further reduces the starting price of this popular SUV to an attractive 131,800 yuan. For consumers who are interested in buying a car, this is a great opportunity not to be missed. Want to know more about the latest discount range of RAV4 Rongfang and get a higher car purchase discount? Be sure to click the quotation form below to check the car price and seize this rare discount opportunity.

成都地区RAV4荣放降价消息!最新报价13.18万,现车充足

With its exquisite exterior design, RAV4 Rongfang shows a strong sense of modernity and movement. Its front face design is unique. The air intake grille adopts a large-size polygonal style and is matched with a sharp headlight group to create a strong visual impact. The overall style is smooth and the body proportions are coordinated, which reflects both the sense of power and elegance. No matter which angle you look at it, RAV4 Rongfang shows the fashion and technological charm of urban SUVs.

成都地区RAV4荣放降价消息!最新报价13.18万,现车充足

The Toyota RAV4 is presented with a unique body design. Its body size is 4600mm*1855mm*1685mm, and the wheelbase is up to 2690mm, ensuring a spacious interior space and excellent driving stability. The side lines are smooth, outlining the outline of power and movement, and the front and rear wheel tracks are 1605mm and 1620mm respectively, providing good handling performance for the vehicle. The tire size is 225/60 R18, and it is matched with a delicate wheel design, which not only guarantees driving comfort, but also enhances the overall visual effect.

成都地区RAV4荣放降价消息!最新报价13.18万,现车充足

The interior design of the RAV4 Rongfang focuses on practicality and comfort, showing a modern urban style. The steering wheel is made of genuine leather, which provides a good grip and ease of operation. It supports manual up and down + front and rear adjustment to adapt to the different needs of the driver. The 10.25-inch large screen on the center console is clear and easy to operate. It integrates multimedia, navigation and automatic speech recognition control system, which is convenient for the driver to operate quickly. The seat is made of imitation leather, and the seat cushion and backrest are designed with full consideration of comfort. The main driver’s seat has front and rear adjustment, backrest adjustment, high and low adjustment and waist support functions. The passenger seat also supports multi-directional adjustment. At the same time, the front seat is also equipped with heating function. For modern technology elements, the car is equipped with USB and Type-C interfaces, with reasonable distribution in the front and rear rows, and wireless charging of mobile phones is also provided in the front row. The versatility of the seats and the user-friendly design work together to create a warm interior environment.

成都地区RAV4荣放降价消息!最新报价13.18万,现车充足

The RAV4 Rongfang is equipped with a 2.5L displacement L4 engine with a maximum power of 131 kW and a maximum torque of 221 Nm. This powertrain is matched with an E-CVT continuously variable transmission, providing the driver with an efficient and smooth driving experience.

Overall, RAV4 Rongfang has won high praise from car owners in terms of exterior design, especially the tough and fashionable style of the front of the car, which is impressive. Although the body workmanship is described as "a layer of paper", which may reflect the attention to detail of some sensitive owners, the coordination of the front and rear of the car undoubtedly makes up for this deficiency. The rear shape complements the front of the car, which also makes @Molin 72kg very satisfied. Although the waist line design did not meet his expectations, the overall design of RAV4 Rongfang left a deep impression in the hearts of car owners.

Changchun area Colorful price reduction news! The latest offer 60,800, the car is sufficient

Welcome to [Autohome Changchun Discount Promotion Channel], here to bring you the latest car market trends. Currently, Geely, which has attracted much attention, is conducting a remarkable promotion to provide consumers in Changchun with affordable car purchase solutions. It is understood that this promotion is unprecedented, and you can enjoy up to 14,000 yuan in cash, which has reduced the minimum starting price of Colorful to 60,800 yuan. Want to seize this unmissable opportunity to enjoy real car purchase discounts? Be sure to click "Check the car price" in the quotation form to know in real time and strive for higher discounts.

长春地区缤越大幅降价!最新报价6.08万,现车充足

As a stylish compact SUV under Geely Automobile, Binyue has a unique and dynamic design. Its front face adopts a family-style ripple air intake grille, paired with sharp LED headlights, showing a strong sense of recognition and technology. The body has smooth lines and full side profiles. The overall style is both sporty and refined, catering to young consumers’ pursuit of individuality and practicality. The body size is moderate and the proportions are coordinated, which brings a good visual effect to urban driving.

长春地区缤越大幅降价!最新报价6.08万,现车充足

The car series Binyue shows a unique design charm with its exquisite body proportions and smooth side lines. Its body size is 4330mm*1800mm*1609mm, and the wheelbase reaches 2600mm, ensuring the comfort of the interior space. The front and rear wheelbases are 1551mm and 1562mm respectively. This layout not only guarantees driving stability, but also gives the vehicle good handling performance. The tire size is 215/65 R16, and the choice of tires not only complements the body size, but also provides good grip and durability during driving. In terms of wheel style, Binyue continues its dynamic design concept, adding a sense of style and power to the body.

长春地区缤越大幅降价!最新报价6.08万,现车充足

In terms of interior, Binyue upholds the exquisite and practical style of Geely brand. The center console uses an 8-inch high definition touch screen, which is smooth to operate and clearly displays information. The steering wheel is made of plastic, although not top luxury, but ergonomically designed for comfortable grip. The steering wheel position supports manual up and down adjustment to adapt to the needs of different drivers. The multimedia function is equipped with USB and Type-C interfaces, one in the front and one in the back, which is convenient for passengers to charge or connect devices at any time. In terms of seats, leather and fabric are mixed and matched to ensure both comfort and good durability. The main seat can be adjusted back and forth, backrest adjustment and high and low adjustment, while the sub seat also supports front and rear and backrest adjustment to fully meet the individual needs of passengers. The rear seats support proportional reclining, providing flexible space utilization. The overall interior design is both practical and beautiful, bringing users a good driving experience.

长春地区缤越大幅降价!最新报价6.08万,现车充足

Summarizing the evaluation of the owner of Autohome, it can be seen that he has praised the exterior design of Colorful, believing that its dynamic and fashionable exterior design is deeply loved by him. The owner emphasizes the combination of its radical design and red lines, which makes the vehicle show a sporty style while also conveying a youthful atmosphere. These elements undoubtedly make Colorful COOL not only a car in the eyes of the owner, but also a symbol of personality and trend.

Beijing Colorful price news, the lowest price 60,800! not to be missed

At [Autohome Beijing Discount Promotion Channel], we bring you a car buying opportunity not to be missed! At present, the much-anticipated Geely is conducting a large-scale preferential promotion in Beijing. The maximum discount is as high as 14,000 yuan, which means that you can enjoy real car purchase benefits on the basis of the original price. The minimum starting price has been adjusted to 60,800 yuan, providing consumers with a very attractive car purchase option. If you want to seize this wave of discounts, don’t miss it. Click "Check Car Price" in the quotation form, let us help you realize your car purchase dream and strive for higher discounts.

北京缤越降价消息,最低售价6.08万!不容错过

The exterior design of Colorful is stylish and dynamic. The front face adopts a family-style ripple air intake grille, and the sharp headlights create a strong visual impact. The body lines are smooth, the overall style shows the breath of youth and vitality, and the body proportions are coordinated, which leaves a deep impression. The details, the unique wheel design and the color matching of the body all reflect the care and uniqueness of Colorful in the exterior design.

北京缤越降价消息,最低售价6.08万!不容错过

The colorful side lines of the car series are designed smoothly, showing the exquisite body proportions. The body size is 4330mm*1800mm*1609mm, and the wheelbase reaches 2600mm, providing passengers with a spacious and comfortable interior space. The front and rear wheelbases are 1551mm and 1562mm respectively, ensuring the stability of the vehicle. The tire size is 215/65 R16, and it is matched with a delicate wheel design, which is not only practical, but also adds dynamic and visual impact.

北京缤越降价消息,最低售价6.08万!不容错过

In terms of interior, Colorful shows the perfect fusion of fashion and practicality. In the cockpit, the steering wheel is made of plastic material, which is not full of high-end feeling, but comfortable to hold. It is equipped with manual up and down adjustment function to adapt to different drivers’ preferences. The central control area is an 8-inch central control screen, which is clear and easy to use. It provides rich multimedia functions and USB/Type-C interface, which is convenient for passengers to connect electronic devices. There are 1 interface in each front and rear row to meet the needs of different positions.

In terms of seats, Binyue uses a leather/fabric mix and match material, which not only provides a good touch, but also has a certain degree of durability. The driver’s seat supports front and rear adjustment, backrest adjustment and high and low adjustment (2 directions) to provide comfortable sitting support for the driver. The passenger seat also has front and rear adjustment functions and backrest adjustment to ensure the comfort of the occupant. The rear seats support proportional reclining, which increases the spatial flexibility of the vehicle and enhances practicality.

北京缤越降价消息,最低售价6.08万!不容错过

The car is equipped with a 1.5L displacement four-cylinder engine with a maximum power of 93 kilowatts and a maximum torque of 152 Nm. This power system provides 126 horsepower output, and with a 5-speed manual transmission, it provides the driver with stable performance and a good handling experience.

Summarizing the evaluation of the car owner, Binyue not only won his personal love with its fashionable and sporty exterior design, but also made him proud in front of his friends with its atmospheric front face and unique tail design. The details of the four exhaust pipes and sporty tail wing not only satisfy his young aesthetic, but also ensure his return rate when traveling. For young consumers who pursue individuality and taste, Binyue is undoubtedly an ideal choice, making every drive a stage to show their own style.

2025 SL03 new listing, 11.99-14 6,900 yuan

After the successful release of the dark blue L07, Changan Automobile once again launched the 2025 dark blue SL03, and the new car launched three extended-range versions and a pure electric version, with a price range of 11.99 to 146,900 yuan.

At the same time, Changan Automobile also provides eight driving benefits, including driving fun replacement gift, driving fun financial gift, driving fun butler gift, driving fun car gift, driving fun car gift, and driving fun car maintenance gift, for 2025 dark blue SL03 users who place an order (pay the deposit) between September 27 and October 31 and complete the car pickup before 24:00 on November 30.

As a minor facelift, the new dark blue SL03 maintains the stylish and technological atmosphere of the original model in its exterior design. It still adopts a family-style headlight design, with a sharp front shape and smooth side lines, revealing a forward swooping dynamic posture. The rear spoiler is cleverly integrated at the rear, which not only enhances the aerodynamic performance, but also enhances the visual impact of the vehicle.

Stepping into the car, the interior of the new dark blue SL03 is equally eye-catching. The new car adopts a black-gold contrasting color design, bringing a unique "star flash black" interior color scheme, creating a high-end yet dynamic atmosphere. In the choice of interior materials, the dark blue SL03 is also quite particular. The wide application of Alcantara-like materials makes the interior feel more delicate. At the same time, its nearly 40% coverage rate also highlights Changan Automobile’s insistence on quality. In addition, the steering wheel, door panels, armrest boxes, seats and other parts are also decorated with black chrome, which further enhances the refinement of the interior.

In terms of power, the new dark blue SL03 also performs well. The extended-range version of the model is equipped with a 1.5L super-range extension system, and the maximum power of the system provides 160kW and 175kW for consumers to choose from, with a peak torque of up to 320 Nm. At the same time, the new car is also equipped with 18.99kWh and 28.39kWh lithium iron phosphate batteries, making the pure electric cruising range under CLTC conditions reach 140km and 220km respectively, which is a significant improvement compared to the old model.

The pure electric version is equipped with a 190kW motor with a peak torque of 320 Nm. After being equipped with a 56.1kWh lithium iron phosphate battery, the CLTC pure electric cruising range has reached an astonishing 530km. What’s more surprising is that the new car also supports 3C overcharging technology. It only takes less than 15 minutes for the SOC to be charged from 30% to 80%, and it can last 100 kilometers in ten minutes of charging, which greatly relieves users’ battery life anxiety.

YOUNG NISSAN Dongfeng Nissan is fully playing with brand rejuvenation

? ? With the rise of the post-80s and post-90s consumer groups, the trend of youth has swept the automotive market. According to a survey by J.D. Power, the Harley crowd (generally referring to the post-85s group) will account for 70% of the car-buying group in the next five years. In the face of new trends, major car brands have seized the young market, but most car companies are only stuck in slogans or forms, lack of systematization and spiritual appeal that resonates with young consumers.

? ? "For Dongfeng Nissan, youth is not a simple slogan, nor is it just a marketing tool, but to make youth more flesh and blood," said Tatsukoshi Shin, general manager of Dongfeng Nissan Passenger Vehicles.

? ? In 2015, Dongfeng Nissan took the brand slogan "Blooming Youth" and "Passion, Challenge" as the core spirit of the brand, and fully implemented the brand rejuvenation from the aspects of brand, product, marketing, service, etc., and upgraded the rejuvenation to the corporate strategic level. With the advancement and deepening of the rejuvenation strategy, Dongfeng Nissan’s branding impression and brand likability among the Harley crowd in 2015 improved significantly, and the growth rate was better than that of many automobile companies. Its youthful image gradually won the recognition and resonance of the Harley crowd.

? ? Using young people’s thinking to create young products

? ? In the opinion of Zhou Xianpeng, party secretary and deputy general manager of Dongfeng Nissan Passenger Car Company, in the era of mobile Internet, the speed of product replacement has been greatly accelerated. Only by embracing the young people born in the 1980s and 1990s, and using the thinking of young people to create young people’s cars, can car brands bring young products that truly meet the needs of the new era.

? ? Therefore, Dongfeng Nissan launched three YOUNG NISSAN strategic models in 2015 – New Loulan, New Qashqai, and New Bluebird.

? ? As the first model of YOUNG’s NISSAN strategy, the all-sensory SUV New Loulan adopts the latest NISSAN design language and technology, sports car-like appearance and dual-engine hybrid power, etc., to bring an extraordinary driving experience to young people.

? ? The new pure European-style driving SUV Qashqai adopts the European design center "Urban Phantom" design concept, has the only professional SUV chassis in the same class, and the only front and rear independent suspension in the same class, which meets the needs of young consumers for performance and off-road; with the product temperament of "unbridled youth, unbridled freedom, and unbridled vitality", the new Qashqai will please the young consumer market that pursues individuality and achieve its status as the strongest urban SUV in the same class.

? ? Dongfeng Nissan also brought together the strength of the NISSAN global team and launched the first exclusive car for urban vitality young people – LANNIA Bluebird. Adhering to the development concept of "All in YOUNG", LANNIA Bluebird has created a "distinctive sedan" for urban vitality young people with its creative shape derived from fantasy, dynamic driving control to release vitality, and avant-garde intelligent technology, ushering in the YOUNG era exclusive to young people in the automotive market.

? ? Zhou Xianpeng said: "Under the YOUNG NISSAN brand rejuvenation strategy, the new Loulan, new Qashqai and new Bluebird products will be launched together, which will lead Dongfeng Nissan to usher in a new pattern of product rejuvenation."

? ? Communicate with young people to make the brand more attentive

? ? Unlike the previous generation, the communication patterns and values of the post-80s and 90s young groups have undergone tremendous changes: they refuse to preach, pay attention to themselves, are full of personality, and have colorful hobbies and lifestyles. They value the integration of Moments and social circles, and emphasize value recognition and belonging. Communicating with them in a way that young people like, Dongfeng Nissan has given the brand a temperature and can better enter the hearts of young people.

? ? Young people like sports, like sports

? ? Dongfeng Nissan took the opportunity of Nissan’s sponsorship of the Champions League to simultaneously launch the "Champions League China Tour" series of activities, providing Chinese fans with a valuable opportunity to talk to the stars at close range and watch the Champions League live; in October this year, Dongfeng Nissan expanded the territory of sports marketing to the basketball field, and reached a three-year strategic cooperation agreement with the NBA. In the future, a series of joint actions will be carried out in the fields of automobile and basketball culture promotion, brand and marketing activities, fan and owner welfare, charity and public welfare.

? ? "Signing a three-year strategic cooperation agreement with NBA will greatly enhance Dongfeng Nissan’s influence and goodwill among young people, and further accelerate the brand perception innovation needs of’YOUNG NISSAN ‘to bloom young people." Zhou Xianpeng, deputy general manager of Dongfeng Nissan Passenger Car Company, said that NBA has a wide audience in China, especially among young people. There is no doubt about its influence and appeal. Most basketball fans born in the 1980s and 1990s have been paying attention to NBA events since they were teenagers, and they have a good memory of stars and teams. And Dongfeng Nissan’s "challenge", "vitality", "passion" and other key brand factors also complement the brand competitive spirit that NBA has been promoting, thus realizing the strong alliance between China’s Japanese auto brand NO.1 and the international top sports event brand.

? ? Young people love music and dream of music

? ? Dongfeng Nissan and NetEase Cloud Music have created the "Ideal Musician Support Program", which provides young grassroots musicians with the exclusive ideal incentive of "Star Mentor + Ideal Fund + Music Promotion Resources + Music Sharing Meeting" with a new O2O online and offline linkage model, aiming to help them realize their musical dreams, and tap their ideals, values and positive energy to inspire more young people to stick to their own ideal path. A group of talented young musicians such as Park Xingyu, Liu Ruiqi, and Excuse Me have won promotion resources present on all major platforms on this stage and realized their musical dreams.

? ? Regarding the significance of this event, Tatsukoshi Jin, general manager of Dongfeng Nissan Passenger Vehicle Company, said, "Music is the best way to communicate with young people. Dongfeng Nissan is vigorously promoting the youth strategy. We hope to use the NetEase Cloud Music platform that is loved by young people to enhance communication with them. This’Ideal Musician Support Program ‘not only creates opportunities for us to communicate with young people, but more importantly, it lights up the dream path for this group of young grassroots musicians with ideals."

? ? Young people are keen on entertainment and advocate trends

? ? Dongfeng Nissan has inspired young people to love Dongfeng Nissan by sponsoring popular film and television dramas such as "Why Sheng Xiao Mo" and "Tomb Robbery Notes", collaborating with "Men’s Wear" to create a trend pioneer party, naming the 15th Chinese Film Media Awards, and joining hands with the most popular music brand "Midi" music, launching "Midi × Bluebird Night" and other entertainment activities to inspire young people’s love for Dongfeng Nissan.

? ? Young people are full of ideals and full of hope for the future. Dongfeng Nissan has partnered with well-known media to create a series of activities "Finding the Unknown Self" and a celebrity campus speech program "Ideal Time". The "Finding the Unknown Self" series of activities uses 32 young people from different industries and fields to find ideals and values together with young people; "Ideal Time" invites real estate tycoon Ren Zhiqiang, CEO Li Bin of Yiche, and Li Qi, the overall champion of the second season of "The Voice of China", to communicate face-to-face with young people, providing them with more opportunities to realize their ideals, and advocating the whole society to pay attention to the values and ideals of contemporary young people.

? ? Nowadays, young people are full of love and enthusiastic about public welfare. Dongfeng Nissan launched the "10,000 Steps to Sunshine Road" Ludian Teaching Assistant Program on Sina Weibo, a social gathering place for young people. Combined with the social methods such as running and walking, and the number of steps that young people love to convey love, through "Internet + Public Welfare", the public welfare platform will be extended to young "Moments".

? ? Be a channel for young people and open up a big platform for automotive life

? ? "The younger generation of consumers has a strong internet spirit. Dongfeng Nissan will provide consumers with more personalized, networked and visual service touchpoints through the construction of e-commerce platforms," said Chen Hao, deputy general manager of Dongfeng Nissan’s market sales headquarters.

? ? To this end, Dongfeng Nissan has launched www.chebaba.com, the first auto e-commerce platform built by car companies in China. Consumers can experience a more convenient way to buy cars on the PC side, WAP side, Tmall side, Alipay side, and WeChat side. It is fully in line with the consumption habits of young people. The LANNIA Bluebird launched this year has become Dongfeng Nissan’s first model to be jointly pre-sold on its own e-commerce platform, Che Baba, and Tmall, a highly active online shopping platform for young people. In the future, consumers can also easily achieve customized services in Che Baba Mall, choose more personalized products and services, and fully meet the diverse consumption needs of young people.

? ? Zhou Xianpeng, party secretary and deputy general manager of Dongfeng Nissan Passenger Car Company, said: "Under the new normal of micro-growth in the car market, rejuvenation is an important means to deal with the challenges of the car market. In the future, Dongfeng Nissan will continue to deepen the brand rejuvenation strategy, expanding from young consumers with Harley as the main body to the general public group with a young mentality. With a more’heart-to-heart ‘rejuvenation, Dongfeng Nissan will be more warm and understand young people, so that Dongfeng Nissan will continue to maintain its competitiveness and leadership in the future competition."

Xu Ruoxuan made a coquettish appearance on Bazaar Charity Night and met Black Pearl at the same table


Xu Ruoxuan


Xu Ruoxuan, Ruan Jingtian


With Halle Berry

  On the evening of the 25th, the annual charity event "BAZAAR Star Charity Night" hosted by Harper’s Bazaar magazine celebrated her eighth birthday in Shanghai for the first time. The organizer invited many heavyweight entertainers, and especially invited Oscar winner Harry Berry to help out. Come to Shanghai to attend this grand charity fashion feast when the World Expo is about to be held. This year’s BAZAAR Star Charity Night is themed "Let Charity Achieve Environmental Protection". Through cooperation with the China Social Assistance Foundation, all the donations will be invested in Yunnan drought and environmental protection public welfare projects to help poverty-stricken areas, and will be used to improve the global environment on which human survival depends.

  Xu Ruoxuan in a long purple sequined dress with short hair was a refreshing and bright focus of the audience. That night, Vivian met many good friends and hadn’t seen Xiaoming for a long time. The two chatted non-stop as soon as they were seated. Also very happy to have foreign guests come from afar. Vivian, who has strong language skills, had a great conversation with Harry Berry and her agent. The three of them were happy to take pictures before the end.

  Xu Ruoxuan, who has been supporting charities non-stop, also received the honor of Top Ten Star Volunteers that night. Also receiving this honor include: Donnie Yen, Li Bingbing, Fan Bingbing, Huang Xiaoming, Su Youpeng, Liu Yifei, Huang Yi, Lu Yi, Xu Jinglei. Vivian expressed his gratitude to Bazaar for this platform and dedicated his love to friends who need care. At the same time, he also hoped that Bazaar and all our friends will work together to continue to pass on the love, forever and ever.

  That night, the organizers specially arranged for a small number of popular Taiwanese actress Xu Ruoxuan, who could appear on the cover of Bazaar magazine twice in a row within half a year, and Ruan Jingtian, a popular new generation of young students in Taiwan, to be the presenters.
 

Why does everyone love Wang Sicong?

Recently, "National Husband" Wang Sicong has been on the hot topic list again! This time, Wang Sicong was named the "Discipline Inspection Commission" of the entertainment industry by the majority of Weibo netizens because of his feat of revealing the bad deeds of actresses. The transformation from "National Husband" to the "Discipline Inspection Commission" of the entertainment industry cannot be promoted by this one thing. Let’s take a look at the things in the entertainment industry that once made Cong Cong worry.

1. Reveal the bad deeds of actresses

The two so-called "actresses" involved in this new year’s drama are actually what people usually call 18-line young actors, neither their names nor their faces are familiar. But since Wang Sicong has been involved, they are not far from the day they became popular or they are now Internet celebrities. The matter started when two actresses, Zhu Shengyi and Pan Yurun, turned from girlfriends to enemies because they entered the drama, and then Pan accused Zhu Kai’s trumpet to smear her. Wang Sicong was obviously biased towards Pan Yurun, and broke the news that Zhu Shengyi was being kept and pimped. After that, Zhu Shengyi refuted that Wang Sicong had maliciously retaliated because he tried to make an appointment with her. So, the online drama started beautifully!

This matter is still in the stage of evidence from both sides, during which we spectators can’t figure out all kinds of love and hate, but netizens with principles and attitudes always stand on the united front – unconditionally support "husband" Wang Sicong!

2. Zhang Zixuan and Bonobo

The most popular entertainment event these days is the affair between Chen He and Zhang Zixuan, and in this incident, we can also see Cong Cong’s figure. When Chen He and Zhang Zixuan’s love affair was first exposed, Wang Sicong forwarded Weibo and said that he had information about Zhang Zixuan, but it did not break out. When netizens asked him if he had also had sex with Zhang, Cong Cong only answered one word: "Bonobo", and then these two Weibo were quickly deleted by Wang Sicong. But persistent netizens still learned that bonobo is a creature called bonobo by asking the great Du Niang, and its biggest feature is interbreeding.

The onlookers who knew the truth all sighed: "Husband is not only rich, but also has culture! Such a profound way of scolding people, I and other losers can only worship!"

3. Emotional entanglements with movie blockbusters

Wanda Group has the largest and highest quality movie theater chain in the country, and Wang Sicong, as the prince of Wanda Group, naturally has to pay special attention to the film. At the end of 2014, the New Year’s movie "One Step Away" and Cong Cong’s battle attracted the attention of tens of millions of people. Some people say that Wang Sicong’s evaluation is not objective, and "One Step Away" is obviously very good-looking; however, most people still support Wang Sicong, not only because he is the "national husband", but also because the performance of the movie is really unflattering. After a movie is released, some people will naturally like and scold it, and Wang Sicong cannot be allowed to comment because of his identity, and the poster of malicious PS is even more narrow-minded. It’s the same sentence: "I evaluate whether the refrigerator is good or not, do I have to be able to refrigerate?"

In fact, "One Step Away" is not the first movie that Wang Sicong has publicly criticized on Weibo. The 2014 summer vacation movie "White-haired Witch’s Bright Moon Kingdom", which was sprayed by everyone, was also scolded by Wang Sicong. Therefore, when our entertainment industry "Discipline Inspection Commission" criticizes movies, it should still be justice and fairness, at least in accordance with its own aesthetic standards.

4, outspoken Internet celebrity Xiao Wang bravely bombarded all kinds of celebrities

If you think that Wang Sicong will only scold the little stars who are not very popular on the Internet and complain about various movies, then you are wrong. In addition to the little stars, all kinds of big names of celebrities can’t escape the sharp mouth of our Wang Gongzi! Among those who have been recruited are Zhang Lan, chairperson of South Beauty, Wang Xiaofei, Zhang Lan’s son (husband of Big S), Wang Fei, the queen of music, and Zhao Benshan, the king of sketches, etc., all of which have been complained by Wang Sicong on Weibo. No matter how the fans of the stars comment on Weibo, Xiao Wang, a low-key Internet celebrity, still goes his own way. When it is time to be mean, he will be mean.

Why do netizens like Wang Sicong?

In fact, a large part of today’s netizens have a very serious hatred of the rich, and when it comes to the second generation of officials and the second generation of rich, most people have a very strong resistance. But when people face the real second generation of rich Wang Sicong, it is a completely different attitude. The reason is that Wang Sicong’s personal image on the Internet is too successful. Open Wang Sicong’s Weibo, first of all, the personal profile is very favorable – "low-key Internet celebrity Xiao Wang", this self-deprecating profile suddenly shortens the distance between him and ordinary netizens. Looking at the content of his Weibo, the language is vivid and humorous, he can make jokes, he can interact with all kinds of jokers, gag and gossip, and he looks no different from those bloggers who call themselves "diaosi". This has won the favor of most people. Everyone will think that he is kind and unassuming, which will naturally distinguish him from the rich second generation who are ostentatious and troublesome in his impression. In addition, and most importantly, the "three views" are in line with the mainstream online crowd. Whether it is against positive or complaining about bad artists, Wang Sicong’s attitude has always been the same as that of most netizens. Of course, as the son of a rich businessperson, Wang Sicong is also very smart to avoid all sensitive topics, which makes his online image basically unassailable.

From the "husband of the people" to the "discipline inspection commission" of the entertainment industry, Wang Sicong has shown us the image of a real "person" with flesh and blood through Weibo, and whether this image is true or false, at least he is likeable. Wang Sicong is no longer just a rich second generation in the eyes of netizens, and the attitude of netizens to him will not change because of Wang Jianlin’s position on the wealth list. Therefore, although Wang Jianlin is no longer the richest man, Wang Sicong is still the "husband of the people". When Wang Sicong fights with others, the first choice of onlookers is still to believe him. If other sons of wealthy businesspeople also come to open Weibo, it may not achieve the effect of Wang Sicong.