标签： 上海夜网

　　BEIJING, Dec. 21 (He Li) After all the rumors and tireless rumors, China’s new football policy finally landed on the Huangpu River on the 20th. Compared with the previous policy, the New Deal has set up "four hats" to limit investment, while foreign aid is not affected by wage limits; U23 policy has changed slightly, but foreign aid policy remains unchanged; Between many changes and invariance, the "good intentions" and "precise policies" in system design are worth pondering.

　　"Four hats" and the value of foreign aid: You should have your cake and eat it.

　　The core and focus of the New Deal fell unexpectedly on the "four hats" that restricted the club’s investment. According to the regulations, in 2019, the spending limit of the Super League will be capped at 1.2 billion yuan, the capital injection limit of the club will be 650 million yuan, and the loss limit will be set at 320 million yuan. These three investment restrictions will be reduced again in the next three years until 2021.

　　Data map: The value of the national football team will encounter "diving". China News Service reporter Luo Yunfei photo

　　The salary of domestic players is also limited, and the highest standard should not exceed 10 million, while the international players participating in the Asian Cup and World Cup qualifiers can be adjusted by 20% on this basis. At the same time, foreign aid is not within the wage limit.

　　In other words, the New Deal still leaves room for the club to introduce and invest. However, the invisible "soft salary cap" is still working under the restriction of expenditure: how to choose foreign aid investment and how to balance the salary ratio of the team is the "second battlefield" for the management of each club to play.

　　The floating salary of international players also responds to the fans’ doubts about the "work" of the international national team and the "contribution" of the club. Playing for the country no longer stays in an honor, but can directly bring real money and silver benefits.　

　　This kind of "hook edge" and "blank space" shows the ambition of the Football Association to "have both fish and bear’s paw": on the one hand, it is necessary to reconstruct market standards, standardize players’ worth and reasonable investment; On the other hand, there is room for capital competition. Want to maximize the attention of the league brought by big-name foreign aid, while reconstructing the market format of the Super League.

　　Fine-tuning registration system and foreign aid policy: down-to-earth and looking up at the stars

　　Another interesting adjustment of the New Deal is the fine-tuning of the access system of the Super League, which increases the requirements for U21 players and women’s football teams.

　　The New Deal stipulates that, under the condition of keeping the original policy of U23 players’ appearance unchanged, the teams applying for admission to the Super League and the Chinese League should have U21 players trained by the club in the registration list, and these two players must have been from the youth training of the club and participated in the competition for more than 3 years.　

　　Although it is a "fine-tuning", it is enough to suppress the impetuous heart of some clubs. Under such standards, the possibility of attracting young players by "burning money to dig people" is almost blocked.

　　After the announcement of the U21 access policy, I am afraid that many Chinese Super League teams will fall into the "U21 player shortage" again, and the plan of renting young players is no longer realistic, which will undoubtedly "force" Chinese Super League teams to engage in youth training in a down-to-earth manner. Although the requirements for women’s football teams are not rigid standards for the time being, they will more or less narrow the huge contrast between women’s football performance and treatment.

　　At the same time, the foreign aid policy is consistent with last season.

　　There is no denying that the popularity of the league in the past few seasons has something to do with joining the big names. But they also squeeze the living space of local players. Under the multiple constraints of the New Deal, although there is still the possibility of big-name foreign aid joining, it is certain that the situation of "bright stars" in the past is difficult.　

　　The retention of foreign aid policy also means that the days of Asian foreign aid in the Super League are not easy. In fact, in the context of expenditure restrictions, there is no advantage in the cost performance outside Asia. This means that domestic players will have more space. Referring to the outbreak of domestic players in CBA league in recent years, the New Deal pursues that there will be more domestic players shining on the football field.

　　The intention of the policy is to see not only foreign stars when fans "look up at the stars" in the Super League under the dual effects of U21 and foreign aid policies.

　　Timely control and intervention in the market: it will take 10 thousand years to seize the day

　　There is no doubt that this policy is directed at the virtual fire of the "Jinyuan Football" in the Super League in the past few years. According to the data provided by the Football Association, seven years ago, Evergrande invested 500 million yuan a year, which was enough to dominate the Super League. Seven years later, Evergrande invested about 2 billion yuan a year, which was just the level of championship. As the terminator of Evergrande Dynasty, since Shanghai Port Group entered the team, the total investment has exceeded 6 billion, with an average annual investment of nearly 2 billion. Among the AFC Champions League teams, this year’s investment has also exceeded 1 billion.　

　　Of course, capital investment is indispensable for professional leagues, but the premise is that the market environment is standardized and reasonable. For example, Li Yuyi, executive vice chairman of China Football Association, said at the meeting: "Playing a league is not like burning money. One club invests 2 billion yuan and the other 300 million yuan. How to play this game?"

　　In a disorderly market, if the capital is allowed to flood, it will inevitably form a monopoly. When the whole league becomes a game for a few capitalists, and when the input-output ratio is not within a reasonable range, the second and third ladders who can’t see the return have to choose to control their investment until they quit the game. Such a vicious circle is certainly not what China football hopes.

　　In fact, many clubs, including Super League First Group, have long complained about the huge "salary expenses", but in order to avoid falling behind in the competition, they can only bite their teeth and carry them to death.

　　Data Map: Overflow of capital in a disorderly market will lead to a vicious circle of the league. China News Service reporter Chen Yushe

　　Against the criticism of "interfering in the market", the Football Association has taken measures to regulate the football environment, only because the current environment can only be rectified from top to bottom. Ten thousand years is too long, seize the day. Expanding the value of the New Deal to eradicate China football is a big step; It seems more reasonable to release it to the chaos in the current domestic football market.

　　Let’s just show some patience and treat the Football Association’s New Deal with a positive attitude. In the final analysis, the problem of football in China is not formed in a short time, and it is impossible to make a quick decision. Therefore, any strategy that tries to "reverse Gan Kun" quickly will be labeled as "run amok". Just as a lie proves a lie, it can only be a lie. However, it is much more reasonable to look at the Football Association’s strategy with staged demands. Just like the answer to the last big question in the exam, it is all pushed out step by step.

　　BEIJING, Beijing, November 11 (Reporter Wang Muqing) The reporter found out that more than 20 provinces including Beijing have announced local foot reform plans. According to incomplete statistics, at least 13 provinces will hold and undertake large-scale international competitions and even "actively participate in the bid for the World Cup" in the document.

　　The words "World Cup" and "high-level events" frequently appear.

　　In the long-term goal, the Beijing Football Reform Plan issued a few days ago mentioned the contents of forming a mature and healthy football culture and actively bidding for top international football matches, which complemented the contents of "forming a healthy football culture in the whole society" and "actively bidding for the FIFA Men’s Football World Cup" in the Overall Plan for Football Reform and Development in China.

　　In fact, as early as a year ago, Hubei has written its active bid for the introduction of high-level football matches into the document, and clearly proposed to support Wuhan to participate in the bid for the World Cup, international A-level events, Team China and other top-level events, and to support other qualified cities in the province to bid for international and domestic high-level football matches.

　　Jiangsu and Zhejiang provinces have also written "bidding for the World Cup" into their plans. Zhejiang’s goal is "to have the conditions and ability to host the FIFA Men’s World Cup and other major international football events", while Jiangsu proposed to "actively participate in the bid for the World Cup, the Asian Cup and other major international football events".

　　In addition, many provinces’ plans involve the level of hosting matches, including Shandong, Inner Mongolia, Tianjin, Chongqing, Hubei, Henan, Shaanxi, Hainan and other places, all of which mentioned the plans to bid for or host "high-level", "large-scale" and "major" international football matches.

　　The stage goal is clearly refined to specific figures.

　　From "Overall Plan" to "China Football Association 2020 Action Plan", the top-level design for the future development of football in China is gradually refined. With the deepening of foot reform in various places, clear stage goals also have something in common.

　　For example, the goal of football reform in Jiangsu Province is directly implemented in football population size, football competitive performance, brand competition construction, club planning and development at all levels, youth football coverage and football venue planning and construction, etc., and quantitative numerical indicators are put forward, which require that the number of goals for each development is basically higher than the national average.

　　Zhejiang plans to complete the overall improvement of football level by 2025, including a substantial increase in the youth football population, and the first-class professional league organization and competition level in China. Specifically, the national teams of all ages have excellent athletes transported by the province and have the conditions and ability to host international large-scale football events such as FIFA Men’s World Cup.

　　In the plan issued by Beijing, the short-term goal, the medium-term goal and the long-term goal are launched separately. Among them, the specific goals in the near future include: the number of football fields will reach 1,610, and the average number of football fields per 10,000 people will reach more than 0.7; We will build 230 schools with campus football characteristics, and the number of primary and secondary school students who regularly participate in football is not less than 200 thousand; The number of people who regularly participate in football in the city exceeds 1 million.

　　Data Map: China Football Association decoupled from foreplay, taken in May 2015. Today, the downward foot tube center no longer exists.

　　When local associations are "decoupled"

　　According to the road map and timetable of the Reform Implementation Plan of Inner Mongolia Football Association, Inner Mongolia will completely decouple the Football Association from the Sports Bureau by the end of 2017. The contents of the "decoupling" reform have been mentioned in the provincial plans. Since the "Overall Plan" stipulated the responsibility orientation of the China Football Association and clarified the principles of separating politics from society, defining rights and responsibilities and autonomy according to law, the decoupling of local football associations has been going on.

　　As early as September 2015, Guangzhou, as one of the five football pilot cities in China, took the lead in introducing the first reform plan of local football associations, became the first local football association to be decoupled from the sports administrative department, and also kicked off the decoupling reform of local football associations.

　　The expression of "decoupling" in local documents is basically the same as that in the Overall Plan. It should be pointed out that "decoupling" does not mean "trusteeship". At the working meeting at the beginning of the reform of the China Football Association, the head of the Football Association has put forward a request: "decoupling is not a separation, not a complete disregard, and local football associations should accept the guidance and supervision of the sports administrative department in business development."

　　"After decoupling, local sports administrative departments can not only ignore football, but also undertake sports reform ‘ Experimental field ’ And ‘ Breakthrough ’ Special attention should be paid to football, and guidance and service should be provided while doing business guidance and supervision. "

　　Local characteristics are distinct according to local conditions.

　　The foot reform has mobilized the subjective initiative of the local football association, and it has also become a feature according to local conditions. For example, at present, Zhejiang has two Chinese teams, among which Hangzhou Greentown has fought in the Super League for many years. The document of Zhejiang Province puts forward that we will strive to build a leading professional men’s football club in China and cultivate a stable fan base and a rich urban football culture. At the same time, local governments are encouraged to form professional football clubs. Hangzhou, Ningbo, Wenzhou and other qualified districts and cities have set up more than one professional football club to participate in different levels of football matches nationwide.

　　In Shandong Province, where Cuju was born, the local foot reform plan put forward: dig deep into the resources and brand advantages of Zibo as the "world football origin", inherit football civilization, promote football, carry out football (Cuju) cultural exchanges and cooperation, speed up the pace of the construction of "world football origin" and continuously enhance its brand influence.

　　Inner Mongolia, where professional football started relatively late, also proposed to build a youth training system with Inner Mongolia characteristics: strengthen cooperation with professional football and social football, and establish and improve the mechanism of cultivating, discovering and selecting outstanding football reserve talents in the form of training camps, training camps and youth training camps, relying on the youth football competition league system.

　　Guangdong province put forward "the regional cultural characteristics of South Guangdong". The document points out that it is necessary to take advantage of Guangdong’s geographical and climatic advantages to hold carefully the annual "Guangdong-Hong Kong Cup", "Guangdong-Macao Cup" and "Guangzhou-Hong Kong-Macao" mini-football matches, which have a long history, influence the whole country and have the regional cultural characteristics of South Guangdong. (End)